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Expertise Overview
There are many different ways that a branding agency can completely pivot the way your brand is perceived in the market. To help your brand successfully tell its story to the rest of the world, we have put together a list of the top 12 Branding Agencies in 2023 that will help you achieve digital presence in a blink of an eye. Based on what you are looking for, your budget, and your location, you can choose from these stellar branding agencies.
Ruckus is a game-changer and global influencer for branding, platform design, campaigns, and content creation consistently for more than two decades. The company is involved in creating and delivering exceptional experiences and drive desired outcomes and awareness through its strategic engagements. Ruckus has a proven track record of completing a hundred plus projects with top clients worldwide. The leading full-service agency has also been featured on ABC, CNN, CBS, Adweek, The Wall Street Journal, and more.
The growth partner for many famous brands, Ruckus, speaks for itself and focuses on deadline-oriented & data-driven methodologies. Creative collaboration, financial intelligence, disruption, and actional results are the key to Ruckus’ success.
A leading autonomous driving tech company was looking for an agency to help them organize a spectacular event for tech updates and meets. They got in touch with Ruckus and the agency worked day and night for 9 months to make this 4-day event a huge success. The event got a lot of engagement from other industry experts and companies alike and became the talk of the town.
Ruckus got the opportunity to work with a skincare brand that wanted a new eCommerce app to expand its business and reach exponentially. With the addition of Shopify Plus, the agency came up with a stunning and efficient eCommerce platform that helped the brand get established in the online market and generated a substantial amount of revenue and leads for the brand.
A digital brand identity design agency of the South, MatchStic, helps brands uncover who they are, allows them to express what makes them unique, and enables them to drive the culture forward. With a team of over 50 employees, MatchStic has helped local startups to large enterprises to hometown heavy-hitters to have an outstanding reputation amidst peers with their beautiful work and grounded and substantial brand strategy.
Laser-focused on the client’s reputation and branding, MatchStic is guided by its principles, technique, proven methods, and customized nuances to dive deep and uncover varied opportunities for clients worldwide.
Matchstic collaborated with a leading security service provider because it needed rebranding to achieve its goals successfully. The agency worked on the branding strategy in such a way that the service provider’s positioning in the market reached an all-time high. They reworked the logo and by giving them a unique visual identity the agency reestablished them in the industry.
A leading foundation catering to the cause of child abuse and the rehabilitation of such kids, they needed the help of Matchstic because they had two different brands and that created a lot of confusion. Matchstic made a simple but impactful plan of integrating both the brands and they started the whole process by coming up with a new name for the brand and logo. The brand story was also tweaked in such a way that a unified brand fought for both causes.
Goes with the tagline ‘Marketing by entrepreneurs, for entrepreneurs,” Deksia is #1-ranked national branding and digital creative agency, working to grow their clients’ businesses for 17 years. The certified and professional team at Deksia understands the intricacies of your business to offer relevant branding, web designing, and digital marketing strategies and help you improve your brand image.
If you want an effective marketing strategy and the right partner to succeed, they are the partners you can rely on. From B2B to B2C, wholesale to retail, and small to large businesses, you can transform your brand, earn eye-popping revenues, and achieve everything that makes your business more profitable and better!
A storage facility was struggling immensely to fill its slots and decided to get in touch with Deksia for appropriate digital marketing solutions. The agency first uncovered the root of the cause and realized that the brand was invisible and needed some good strategies to reach its target audience. The agency worked on a new name, logo and visual identity for the facility and also built a customized website which led to its target audience finally giving it its due recognition and choosing the facility over its competitors.
A garage used as a car mechanic shop was looking to collaborate with Deksia because they wanted to reach out to a wider audience and bring in more customers. Deksia worked on an integrated marketing strategy to generate more leads and let more people know about the unique offerings of the mechanic shop/garage. The marketing strategies worked for the mechanic shop and it finally started seeing a substantial amount of customers flocking to the garage.
Still, looking for ways to discover your brand’s value proposition? Well, your search ends here! BrandTuitive is one of the fastest-growing branding agencies that understands and honors the nuance of your brand and comes up with unexpected thinking and in-depth analysis to help you reach new heights. Their tagline, “We don’t create brands, we reveal them,” says a lot about the company.
Creativity is hard-wired into their DNA. Whether you are a well-established brand or a new startup, their talented team of professionals will help you reveal your greatness to the world and build your business with a smart strategy, captivating designs, and messaging. Have a personal story to share? BrandTuitive will help you breathe life into your story to put it in front of customers who matter
One of the leading UK-based coffee companies was planning to launch its products in the US and wanted the complete support of an agency that would help them with a grand launch so they got in touch with GrandTuitive for the same. With the help of effective branding, marketing campaigns for different platforms and mediums, a new business pitch and promotional events, the team of GrandTuitive made the grand launch successful and got the brand the following it deserved.
A local wine company decided to get in touch with GrandTuitive because they wanted the agency to work on the wine brand’s branding so as to establish itself as one of the most sought-after wine brands in the state. The agency worked on the idea of positioning the wine as an easy-breezy drink. They achieved the look very efficiently with the help of vibrant colors and a cool design. Grandtuitive also comprised the branding on the delivery van and the decor. The wine became a huge hit amongst the youth and was well-received by the audience in general.
Based in San Diego, Ignite Visibility is a premier full-service and one of the highest recommended digital marketing agencies offering a wide range of branding and marketing services to their clients worldwide. With a compelling and straightforward philosophy of integrating branding and innovation with human-centered designs, they strive to create value for your business.
Their core focus is to grow businesses online through a unified cross-channel marketing strategy and drive change. They work closely with their clients to engage, influence prospects, build brands that impress and inspire investors. If you plan to navigate digital marketing change in the coming years, they are your go-to partner.
Founded in 2005, Motto is a national creative agency with offices in Dallas, TX, and New York City and core expertise in branding and marketing strategies. They partner with visionary companies to build brands with purpose using their unexpected thinking and out-of-the-box design capabilities. If you want to scale, disrupt the industry, and matter amongst your peers, Motto will help with your goals.
This purpose-driven branding agency is owned by women and helps launch or evolve brands to capture their dream and spirit into their brand that wins. They have a seamless process to assist clients in all industry verticals, a talented brigade of professionals, and a creative mindset, giving brands an ownable position in the market.
Motto got a chance to work with an eBikes brand that wanted to change the world with its idea and needed a solid rebranding to support its mission. Motto not just worked on its branding but also made a stunning website and helped them with its social media platforms to make sure that the world knew about the brand’s beautiful upgrade. The new branding helped the eBike brand get more customers and also helped them reach a wider range of audiences.
Motto got an opportunity to work with a Winery from Dallas and the idea was to develop the brand architecture of the parent brand that would support multiple brands under the same. The agency created the foundation of the main brand and worked on the messaging, architecture and visual identity, naming, art direction and workshops so as to establish the new and improved branding of the parent company and prepare it for a mighty and lucrative expansion in the country.
A compelling brand identity is a must for businesses to thrive in this tight competitive market and become a progressive brand name. WANT Branding uncovers your natural appeal and USP’s and helps you create a brand that delivers performance as per customer’s demands, grab attention, and win.
In the industry for 30 years, WANT Branding has helped more than 2000 companies unlock their brands’ value, delight customers, outflank competitors, and get exceptional ROI. WANT is based in three of America’s most popular cities, New York, Miami, and Denver, and has a team of certified professionals who can work on any project end-to-end.
WANT Branding worked with a leading restaurant chain business because they were planning to launch one of its franchises and wanted the help of the agency for some laser-sharp branding. WANT worked for six weeks on the naming and visual identity of the brand and came up with a brand story that best suited the values and vision of the new brand. The branding accelerated the expansion of the restaurant chain and catapulted the brand into popularity.
A leading company manufacturing shaving blades collaborated with WANT to launch its most effective shaving system/kit. The agency worked extensively on the branding of the product and came up with a name that was symbolic of the highly effective speed of the blades and the effectiveness of the shaving kit. The naming and branding catapulted the shaving company into the market in such a way that the company became the greatest and most memorable brand when it came to shaving. The company made $60 Million in the first six months in 1998 and has been the biggest seller of these shaving kits today as well.
A New York-based branding and creative agency, C42D is a focused team of creative thinkers, designers, and strategists, who love problem-solving. If you seek some out-of-the-box branding help from the most driven people in the industry, C42D is your go-to-partners who can help you even put a dent in the universe.
They guide your leadership to clarity, craft a vision, mission, messaging, and capture your spirit in your brand motto. By turning their craft into science and using proven methodologies and technology, they help their clients tell a compelling story, stand out from competitors, and achieve success.
A leading brand of hospitals dealing with care for women’s health got in touch with C42D because they wanted to get done with its formal branding and add an emotional and human touch with modern technology to help connect with its audience. The agency worked on the branding and visual identity and digital platform so that they could change the overall look and feel of the healthcare facility and make it more human and patient-centric. They also made a website that was in sync with the current technological advancements and made the most of all online trends to bring in more customers on board.
C42D worked with a care delivery brand working for the cause of mental health awareness and care. The brand wanted the agency to work on its branding before the launch of two of its clinics. The agency first conducted interviews and researched the scope of the field well and the competition to understand the brand well. They came up with a branding strategy that highlighted the cause of the brand and effectively put across the central message. The effective branding by C42D led to the brand getting widespread recognition and an edge over its competitors.
A compelling brand story and strategic positioning are the foundation of a great brand and excellent business results. Mechanica is purpose-built to craft crush-worthy brands that perform and scale and create experiences that are engaging, different, and resonate with customers deeply. As your strategic creative partner, they will help you navigate change and outflank your peers with more profitable and responsible results.
A shift in the business landscape enables Mechanica to help brands worldwide shift brand experiences, right from redefining legacy brand propositions to designing strategic roadmaps and enhancing customer experiences. If you plan to launch a new line of business or mergers or acquisitions or plan to expand your customer base, contact Mechanica for all your queries.
A leading healthcare brand wanted to expand its horizon into new customer territories and so they got in touch with Mechanica for the same. After conducting interviews and researching the brand well, the agency realized that the company needed a brand makeover to help them expand. The agency worked on the name, logo, visual identity, brand story and digital platform of the healthcare brand and gave them an identity that helped them reach new heights of success. The brand expanded its business by targeting new audiences and effectively getting new customers from the same.
A leading non-profit organization dealing with public policy models realized that it needed a major brand makeover as the current branding was outdated and wasn’t in sync with its recent changes. The organization got in touch with Mechanica for some effective branding and the agency conducted several interviews with the stakeholders to understand the requirements of the brand. Once they established the needs, they worked extensively on giving the outdated brand a modern and human-centric visual identity that appropriately disseminated the brand’s message to the audience.
With the core expertise in branding and marketing strategy, Traina Design is in the market since 2005, having experience working with all top brands like Microsoft, Sony, HP, Facebook, Qualcomm, and more. A standout feature of Traina Design is that they bring innovation to the table and are known for award-winning creativity in the field.
Brand analysis, enhancing customer experiences, benchmarking, telling compelling stories, and visualization are the backbone of Traina Design’s processes. They take care of minute details, messaging, brand identity, strategic insights, and the masterminds behind each project that genuinely magnifies the clients’ results. So, if you want to remove complexities from your brand building processes, reach out to Traina Design experts.
Traina collaborated with a local medical facility focusing on helping parents discover important genetic variations before they could think of conceiving. The agency worked on the branding and visual identity of the brand and did so to increase awareness in the market about the facility’s innovative technology. They worked on the name, logo and overall look and feel of the facility in such a way as to make it look more approachable and human-centric. The healthcare brand saw a huge number of leads and interest post the branding by Traina and got the launch of its dreams.
A local brewery gained immense popularity after certain years but its digital platform wasn’t in sync with its current status so they got in touch with Traina for the same. The agency completely overhauled the outdated website and built a digital platform that was modern and aptly captured the journey and essence of the brewery through a visually stunning story. The new and improved website saw a lot of traffic and gained online popularity similar to the physical brand.
Are you a brand looking to grow big and stand for something bigger? BLVR is the branding and marketing partner for you! They help brands across all industry verticals, drive meaningful outcomes by pairing style, design, and creativity with substance, and architecting a movement to make the most significant impact in the world.
The experts at BLVR have expertise in brand design and development, user experience, and web development. They combine string strategic thinking, best-in-class design and latest technology, and powerful storytelling to drive trust, create memorable and engaging customer experiences, accelerate evangelism and growth.
BLVR worked with a brewery for a rebranding project. The brand was owned by an award-winning chef but the overall brand didn’t reflect the same. The agency worked on an integrated brand strategy that redefined the name, logo and overall visual identity of the brand and created a strong brand system to help them achieve its goals and get an edge over its competitors.
A leading medical and healthcare facility assisting hospitals in managing their charting process and health records was planning to expand its business and focus on a different set of customers so they got in touch with BLVR. The agency conducted several interviews with the stakeholders and noted other important factors to give the healthcare facility a brand makeover that would help them expand respectively. They worked on the logo, visual identity and messaging of the brand that led to some widespread recognition in the healthcare industry and that is how the brand re-established itself in the new markets.
DeSantis Breindel is a full-service B2B branding and marketing agency specializing in creating and launching world-class brands from scratch. With their brigade of strategists, writers, designers, filmmakers, web developers, marketers, and experience makers, they are on a mission to transform brands and drive change to engage customers and inspire investors.
With over 18 years’ experience as an agency, DeSantis has continued to produce memorable brands and rich human-centered designs for a broad spectrum of clientele from tech startups, mid-sized and multi-billion-dollar companies to enterprise-level corporations. If you are looking to soar to new heights and create a product that is a brand in itself, DeSantis is your branding company!
A leading tours and travels brand was planning on acquiring another big company and needed the help of Desantis Breindel for a solid branding experience. The agency first conducted several well-meaning interviews to understand the scope of the business expansion and accordingly came up with an integrated branding strategy that focused on the logo, naming, visual identity and other marketing collaterals. The spectacular branding catapulted the tourism brand into a global elite lifestyle brand and got them the desired results it had asked for.
A leading agtech brand came in touch with Desantis Breindel because they wanted a unified brand instead of six different brands with confusing brand stories. The agency worked on an elaborate branding strategy that focused on merging all the brands effectively and changing the brand narrative in such a way that it appealed to farmers, cannabis experts and researchers alike. The new and improved branding envisioned by Desantis Breindel was well-received by the stakeholders and audiences and the company reached its goals quite successfully.
Mabbly has worked with several companies from different backgrounds and the common thing between them all is the kind of positive feedback Mabbly has received from these clients unanimously. Making top-notch digital masterpieces with the help of customized strategies, market trends and data analytics isn’t easy and nobody does it better than Mabbly. A full-fledged digital marketing and branding agency like Mabbly has made a huge name in the market by showing its prowess in four main categories like strategy, design, data analytics and technology which includes but isn’t limited to services like web development, native apps, lead generation, paid search, creative content, art direction, brand guidelines, brand architecture, stakeholder alignment, visual concepts etc.
A well-established baking company that was close to 130 years old, was looking for an agency that would help them with the digital presence they got in touch with Mabbly. The agency made a lively and engaging social media strategy focusing on Instagram and Facebook. The campaign highlighted the legacy of the baking company and connected them with other bread enthusiasts only. The result was a stunning 72% growth in the online followers year after year and the universal appreciation for their baked goods too.
A consumer product company had the branding and packaging in place but needed the support of an agency that would help them with starting their very own eCommerce platform. The agency sat with the team of the consumer products company and customized a website from scratch. The idea was to build an eCommerce website that would boost their online sales and the agency made a suave and seamless website that changed the fate of the company.
When it comes to cultivating the best industry-level digital marketing practices to build world-renowned brands, Cultivate Brands absolutely nails the job and surpasses its competitors. The digital marketers, designers and web developers in Cultivate are adept in services like branding, creative and web/app design/development. They have worked for a variety of brands belonging to various industries like food and beverage, software/IT, construction, home decor, logistics etc and made top-quality digital pieces for them so that they could make a name for themselves in the industry and get good revenue for the same.
A local brand specializing in calzones, sandwiches, breadsticks and other savory snacks was looking for an agency that would help them with brand strategy, photography, brand awareness, website development and video production. The idea was to let the world know about the quality snacks the brand had to offer at schools and still make it fun and healthy. The vibrant colors matched the values of the brand and the website reflected the same too.
A leading contractor dealing in road projects and earth movement was looking for a digital marketing agency that would help them with branding, website design, photography, video production and brand awareness. The idea was to tell its story with the help of branding and let the world know about its capabilities as a family-owned company in private and public sector contracts. The final look of the company’s visual design changed the way people perceived them in the market and made way for new clients and leads.
97 Switch has been ranked as one of the top digital marketing agencies in the country in different categories by national digital platform reviewing bodies like Clutch, SEO Blog, Excellence, Upvotes.co and Expertise. 97 Switch has won awards in various categories consecutively since 2018 and its main focus as a digital marketing and branding agency are design, marketing and strategy. They have provided their special services to a variety of big hotel chains across the country and other kinds of industries as well. The people of 97 Switch understand how important a personalized approach is towards any project and they take the feedback of all their clients very seriously and improve upon their services as per the same and that has led to many positive reviews from their clients on platforms like Clutch and Google.
A custom apps manufacturing company that had created a good position in the market needed the added assistance for digital marketing endeavors from 97 switch because they were heading for a merger with another company. The agency worked hard on strategies that focused on increasing leads and also establishing a strong digital presence to get an edge over their competitors. With the help of digital ads, the company saw an increase in site user traffic by 41% and that helped them immensely to make the merger a success.
A leading financial investment company was looking for an agency that would make a befitting website powered by top-class SEO practices so the firm got in touch with 97 switch for an integrated digital marketing project. The agency’s marketing team devised a plan in such a way that the website became a smart and digital projection of all the values and brand guidelines of the firm. With the help of social media, SEO and web design, the firm had a 112% increase in site users, a 62% increase in organic search traffic and an 89% increase in indexed keywords.
MonogramGroup is one of the most dedicated branding and digital marketing agencies out there. It is their innate curiosity and the need to produce the best branding solutions that give them an edge over their competitors. The digital wizards of MonogramGroup have transformed many brands and streamlined their digital marketing process to a T. Monogram has worked with popular brands like Prairie Capital, Chicago Symphony Orchestra, The Chicago Council on Global Affairs, May River Capital etc and established itself in the industry by showcasing their stellar performance and agile approach to customer satisfaction. They incorporate a 5-point process that begins with discovery and research, followed by strategy and design and eventually leads to development.
A leading healthcare recruitment company decided to get in touch with MonogramGroup because they wanted the agency to work on its branding. Right from the brand name to the launch of the brand, they did it all. The agency also made a brand video for the world to know exactly what the company had to offer and how its brand new app facilitates the audience. This video created a lot of buzz and helped them get established easily. The integrated strategy generated a lot of traction and the banner ads got 83+K impressions and the retargeted ads generated 207+K impressions.
A leading private equity firm active since 1998, had an outdated look and needed a branding makeover so they contacted MonogramGroup for the said task. The agency conducted elaborate research and with the help of competitive research, they devised a branding and marketing strategy that shaped the way the company was perceived in the market and got noticed by potential clients with the help of digital marketing and SEO tactics.
When an award-winning agency like Batesmeron inspires companies with its ground-breaking digital marketing strategies and design prowess, the world takes a bow and bestows them with more accolades and recognition. The awesome people at Batesmeron are adept in all things digital, be it brand strategy, integrated marketing strategy or digital strategy, they cater to all kinds of branding solutions. With an extensive list of companies like Pita Inn, Cloudbakers, American Osteopathic Association, Chicago Flower & Garden Show etc, Batesmeron as part of its portfolio, Batesmeron has established itself as one of the most sought-after branding agencies in the country.
A local Mediterranean restaurant with 40 years of making people happy with its food, decided to hire Batesmeron because they wanted to elevate the stature of their brand and welcome new customers to try out their delicious food. Batesmeron incorporated vibrant colors in its branding and highlighted the different dishes of the cuisine. The idea was to make people salivate with the photography and aesthetics. The marketing also helped the brand reach new audiences and generate positive reviews and revenue.
A local brand making granola needed the assistance of Batesmeron to expand their business and reach nationwide. They had won a lot of hearts in Chicago but they needed to grow in other parts of the country and bring in new customers. With the help of services like brand messaging, visual identity, brand collateral, packaging and website development, Batesmeron helped the company leave a lasting impression on its target audience.
Pivot Design has been at the forefront of scaling businesses and making brands memorable with its data-driven technological prowess and artistic approach to creating digital masterpieces. Their team consists of 50+ industry experts in services like branding, strategy, planning, activation, digital and culture and their phenomenal success rate has led to many positive reviews on Clutch, Google and other such digital platforms. Pivot has worked with all kinds of clients, be it healthcare, banking, finance, real estate, construction, technology, automotive or non-profit, and nothing is off-limits.
A real estate company involved in a lot of development projects in Chicago has been collaborating with Pivot for the last 10 years and manages tasks like branding, PR, marketing, campaigns related to long-term developments and other digital marketing endeavors. This fruitful and long-lasting collaboration between Pivot and the real estate company has led to many successful projects getting completed and getting the audience attention it deserves.
A biopharmaceutical company was looking for an agency that would help them with an annual event but due to Covid-19, the entire event had to be shifted to a virtual mode and the company consulted Pivot for the same. They made a special website for the event so people could register for the same and also designed a kit that highlighted the main points of the event. The event was a huge success and the kits became a huge hit amongst the employees.
Simple Truth has a very unique approach to dealing with brand-related problems, they merge technology, brilliant marketing strategies, current industry trends, creativity and design to come up with solutions that build brands and help them reach the pinnacle of success. The people of Simple Truth have helped brands from industries like healthcare, insurance, human resources, real estate, telecommunications, museums & institutions and environmental and engineering services. The marketers at Simple Truth excel at brand strategy, brand identity, content strategy, content marketing, customer experience, employee communication and sales enablement, to name a select few of their services.
A reputed healthcare service decided to get in touch with Simple Truth because they were struggling with hiring the right kind of nursing staff during Covid 19. With the help of some qualitative and quantitative research, the agency streamlined the onboarding process and made sure that the healthcare facility got in touch with some of the best nurses in the country.
A leading real estate agency got in touch with Simple truth because they wanted to evaluate the different experiences between sellers and homeowners/buyers. With the help of a thriving campaign and a digital platform, the agency helped the real estate company get agents to use the platform to get clients and complete their goals to make profitable sales.
Symmetri calls itself an agency that focuses on B2B brand interaction and having worked with prestigious organizations and companies like the University of Michigan, Allianz, cars.com, Focal Point, Blue, Runzheimer, Videojet, Sonix etc shows how versatile their portfolio is. If you are looking for a brand makeover or want to revamp your website, Symmetri is the perfect place for you. Be it brand strategy, digital strategy, creative services, digital deployment, technology or digital marketing, the people of Symmetri have expertise in all these services and more.
A leading dental care clinic with a variety of equipment available for the public needed a social media strategy that would help its audience and other dentists interact on their Facebook page. They got in touch with Symmetri for the project and the agency created a campaign that focused on some fun comics to increase engagement. The campaign increased engagement by a huge margin of 153% and got almost 2300 likes.
If you are tired of getting mediocre service and fake promises from modest agencies that charge you a lot of money, then Digital Ammo is here to rescue your brand from fading into oblivion. Whether you are a new company trying to build your own brand identity or a thriving company looking to scale your digital presence online, Digital Ammo has you covered. Apart from these services, they also cater to social media management, project management and SEO. They have worked with a lot of companies in Chicago and incorporated innovation, design, branding and development to make a lot of brands shine and reach their respective goals.
A leading investment firm wanted an agency to work on their corporate brand and also work on the website so they got in touch with Digital Ammo for an integrated digital marketing project. The idea was to establish the investment firm as a sophisticated and new-age brand that would attract the right kind of clients and compete with the best investment firms in the world. The result was a spectacular digital masterpiece that was in sync with the values of the investment firm and attracted appropriate customers too.
A communication and SMS distribution company decided to hire Digital Ammo for a big project which included making a new corporate parent brand, marketing collateral and website to support the main company. The company had a lot of input and guided the agency well while the project took shape. This led to a successful and highly efficient website with seamless navigation and compatibility with all digital devices.
If the name of the agency hasn’t effectively raised your curiosity then their solid portfolio surely will. Yakkety Yak is as quirky as its name and thrives to collaborate with interesting brands for years to come. With help of services like content creation, graphic design, branding, marketing strategy, web design, paid search, social media, video production, paid ads, email marketing and virtual event production, Yakketty Yak has created a benchmark for good quality digital marketing and plans to expand their reach worldwide. Started in 2014, their work has been recognized and highly appreciated by honorary organizations like the Daily Herald Business Ledger, Inc. 5000 and Clutch. One of the fastest-growing branding agencies in the country, Yakkety Yak is known for its excellent storytelling, data0driven results and innovative strategies.
A well-established non-profit organization catering to people suffering from migraines needed the assistance of Yakkety Yak because they wanted the world to know about their cause and treat migraine as a disabling disease that has created a lot of havoc in the lives of people suffering from the said illness. The agency worked on a plan that would help with the website engagement and increase traffic. They also wanted to increase the interaction with people suffering from migraine so they came up with a website that would seamlessly drive the cause and be in sync with all the social media pages of the non-profit too.
A celebrated childcare expert in the country was planning to launch her own brand and needed the assistance of an agency that could help her with all the major digital marketing services required to connect with her customers(parents). The agency first created a website that would effortlessly assimilate the body of work of the childcare expert and highlight all her services. Then with the help of paid search, social media and email marketing, the website gained a lot of traffic and got the childcare expert the revenue and leads she had hoped for.
Acclaro has helped many brands achieve the sweet fruit of success with the help of services like production, creative, research, management and media. These categories further get branched out into in-depth digital marketing solutions like advertising, copywriting, design, digital, print, broadcast, market, product, strategy, relationship and project. If you are looking for an agency that provides you with top-notch experience, flexibility and a professional relationship that is fulfilling and symbiotic then look no further, Acclaro will guide your brand towards glory.
If you are trying to elevate the performance of your digital platforms to make way for organic visibility, have your own customized visual/brand identity or get innovative solutions for a major event that could catapult your brand into glory then Hustle More does exactly what its name suggests and a little extra. Their team of marketers is divided into three major agencies handling three different fronts communication, events and SEO. The bilingual agency provides services in French and English and has worked with many companies across the globe while happily serving them from Le Tampon and Sanit-Pierre on the island of Reunion.
Popskull believes in standing out from its competitors by has helped many companies achieve the pinnacle of success. They cater to services related to digital advertising. They have worked with a variety of brands and some of them are Spice Note Tequila, Skinny Popcorn Lyft, Tramontina etc. Their uniqueness lies in the fact that the team of Popskull is filled with valuable digital marketers and technological wizards.
A local alcohol brand decided to get in touch with Popskull because they needed a quirky solution for their brand new spice-infused alcohol flavors and needed to get a website made to promote it online and let the world know all about their cool new flavors. With the help of brand strategy, web design, social media management and content creation, the people of Popskull established the two new flavors of the alcohol brand and created enough curiosity to enable engagement on the website.
A local popcorn brand decided to collaborate with Popskull because the company wanted to launch in the market and compete with its competitors. With the help of brand strategy, website design, social media management, content management, influencer marketing etc, Popskull built a strong digital presence for the popcorn brand and saw close to 37 million impressions online. The product video also got a lot of traction, especially on Facebook – with 500000+ views.
The first thing you will notice about Nighthouse is how cool its website looks with all the vibrant graphics and cool content, followed by simple but effective navigation. The interesting people of Nighthouse understand the impact of eye-catching graphics and have incorporated their design aesthetics in all their projects for a variety of brands. Whether it is some smart and trendy web design architecture, an efficient eCommerce website or seamless mobile apps, the designers and developers at Nighthouse are well equipped to handle all kinds of digital projects. Some of the brands they have worked with are Moontrash, Eventric Master Tour and Ugly Nood, and their blogs are equally fascinating and innovative.
An extremely quirky and fun apparel and clothing brand contacted Nighthouse LLC for its official website design and development project. With the help of Shopify, the agency designed a killer website that very aptly captured the essence of the clothing and apparel company and made way for some significant revenue.
A local food manufacturing company serving allergy-friendly food to the community got in touch with Nighthouse LLC because they wanted a website that would represent them in the market. The agency designed and developed an eCommerce website for the brand in such a way that it became a source of online revenue and a digital portal to promote their cause and spread awareness too.
JumpSeat is a Chicago-based full-service digital marketing and branding agency that has facilitated many leading companies with the help of their prolific team’s digital prowess and experience in the field. When it comes to taking care of their clients, JumpSeat has manufactured a belief system that focuses on four main points – prioritize, win, grow and fuel, respectively. The developers, marketers and designers of JumpSeat execute all projects by keeping this belief system in mind and following it as the holy grail of seamless processes. JumpSeat has a unique way of catering to different companies and that is by comparing it with the process of taking a flight and achieving success with the help of the same process.
Someoddpilot has been making brands memorable with their DIY digital marketing strategies since 1999 now and has successfully scaled several businesses in the country. The agency has won quite a lot of awards for its work in the industry and has won awards in categories like – Sustainable Development Goals from Cannes Lions, Corporate Social Responsibility by People’s Choice, Community & Interaction by D&AD and Shorty Social Good Award Call To Action. Someoddpilot has worked with some really interesting companies and brands like Saucony, Chaco, Patagonia, Petco, TheMomProject, Ocochi, The Second City, Herman Miller, Dyson, Abbott, Sebago, Viv and Stats, to name a select few of them.
A leading shoe brand had launched three of their best products for running as per special needs and collaborated with Someoddpilot for an integrated marketing plan that would make the shoes a household name for all runners and sportspeople in the country. The agency worked hard on a successful marketing plan for the same but things changed when the pandemic hit the country and the agency had to come up with a campaign strategy that would make good use of the official online platform and still increase the sales exponentially.
A leading pet care brand decided to hire Someoddpilot because they wanted to increase their sales and revenue with the help of online avenues. The brand was already established as a leading next-door store for all pet care supplies but they also wanted to have a strong online presence that would make it easy for pet owners and parents to make online transactions easily. The agency worked on the design of a seamless and mobile-friendly site that would make the online shopping experience smooth and hassle-free.
Brandtrust has worked with some of the biggest brands in the industry and prides itself on enhancing the brand value of companies like McDonald’s, Lowe’s, FedEx, Cadillac, Pfizer, Chrysler, Jack Daniel’s General Motors, BP, AstraZeneca, Johnson and Johnson, Amgen, Chase etc. BrandTrust has five major ways of transforming brands and helping them grow and they are insights, brand, culture, experience and behavior. Their core idea is to tap in on the essence of human truth and realize the subject’s potential accordingly. The people of Brandtrust carry out all kinds of assignments with the help of truth, clarity and action and believe that trust is what makes or mars most clients work.
With 20 years of brilliant digital marketing projects, Rokkan has now become a part of the Razorfish family and that has enabled them to work on several interesting projects. Razorfish has worked with a lot of well-established companies like Coke, Cadillac, Unilever, Dove, Best Buy, Citi, Marriott International, Samsung, Bacardi etc. Razorfish focuses more on products and the platforms where these products get launched, the campaign and content that takes the project ahead and establishes the products, the physical and digital aspects of the brand and product and the most important aspect that is the purpose of the product and reaching out to the target audience or people who will buy these products.
A leading cosmetic and skincare brand wanted to let the world know that beauty was all about inclusivity and acceptance. It was the main theme of their product and they wanted to work with Razorfish to launch a campaign that would highlight this cause and make people feel comfortable in their skin. The agency came up with a stunning campaign that featured all kinds of women and boldly established the fact that everybody is beautiful no matter where they come from or how they look. The campaign gained quite a lot of traction and the images in the campaign were used globally by some of the biggest companies internationally to support the cause.
A high-end luxurious automobile brand catering to mostly 60+ people decided to hire Razorfish for a brand makeover. The idea was to attract the younger generation to design a campaign that would essentially break the status quo and include young people as their target audience as well. The campaign led to a 65% traffic on the website and the sales shot up by 20% too.
Matchstic is a dynamic branding agency in Atlanta and one look at its beautiful website will et you know the kind of work they are famous for. The people of Matchstic have collaborated with some of the best companies in the market like Coca-Cola, Mailchimp, Rockefeller Group, Spanx, Chick-a-fills, Steelcase, Greystar, Metlife etc. If you are looking for an agency that defines your brand and gives it a unique visual identity then Matchstic is the right place for your requirements. A full-fledged branding agency like Matchstic caters to special services like brand audit, naming, brand architecture, brand strategy, positioning, visual identity design, creative consulting and web design/development.
A dedicated non-profit foundation working for the welfare of child-abuse victims decided to get in touch with Matchstic for a special project. But they had two different brands to tackle two aspects of the same problem and wanted a unified brand that would combine both the aspects efficiently. The agency first came up with a strategy that unified both aspects and gave a unique design to the new brand that also matched their values and fought for the cause with the help of a digital platform that would aptly capture the essence of the cause.
A leading security services provider was planning to expand business globally and decided to hire Matchstic for a project of rebranding. The team of Matchstic came up with a strategy that efficiently incorporated a brand new design while retaining the old charm and values of the brand and gave it a befitting makeover that made a lot of heads turn professionally and left an impact on its audiences as well.
Public relations, content marketing and strategic communications are some of the important services of Media Frenzy and these are skills that make their portfolio impressive. Media Frenzy’s crazy prowess at digital marketing and branding has led to many prestigious awards from official reviewing bodies like Clutch, Vega Digital Awards, Muse Creative Awards, Hermes Creative Awards, Summit Creative Awards, W3 Awards and Marcom Awards, to name a select few. Their public relations portfolio is filled with some of the most popular clients and that is why they have been named in the PR News Agency Elite Top 100.
A well-established national mobility service provider was looking for an agency that would help them retarget new audiences and media outlets with the help of good content and PR so they got in touch with Media Frenzy for the same. The agency came up with an integrated PR and outreach plan that made good use of its media relations and expanded the brand visibility and website traction.
An eCommerce retailer dealing in equestrian apparel and equipment decided to hire Media Frenzy because they wanted more engagement, web traffic and an improved web design to attract the right kind of customers. The new and improved website of the retailer brand looked more mature and sophisticated and matched the vibe of the sport aptly. This made way for a lot of organic web traffic and got them the desired sales numbers during Black Friday.
When an agency makes all its branding strategies based on human experiences then you know that the agency is building memorable brands and creating marketing history with its prowess and Yalo is one such agency based out of Atlanta that is making a lot of heads turn with its work. With their uber-cool branding solutions to support their extraordinary portfolio, Yalo has had the opportunity to work with a variety of companies belonging to different industries and this very fact is what makes their approach versatile and worthy.
A leading energy drink and beverage brand decided to get in touch with Yalo because they were planning to launch some quirky new flavors and wanted an integrated strategy to promote the products. The agency then came up with the idea of promoting the new flavors in an ice cream van and going to different areas and colleges to promote the same. A moto race was also organized and the energy drink flavors became the talk of the event. The audience couldn’t get enough of the new flavors and the new products got a befitting launch and appreciation from fans.
A leading food services and facility management company needed the help of Yalo to change the entire interface and functionality of their website and make it more responsive and valuable. The new website was ready within a very limited period of time and had all the necessary things like a wireframe website architecture and the design was submitted within the stipulated period of time. The UX and UI of the new website had all the required points ticked and once the website was launched, the audience couldn’t get enough of the new website and the traffic went up immediately.
With companies and brands like Emory Island, ATL Collective, Atlanta Bread, Cochon555, Papis Cuban Grill, Mellow Mushroom, Pershing Square Foundation, Wahoo and Vitalink Research in their portfolio, 3 Owl has established itself as one of the most successful branding agencies in Atlanta. They possess a set of values that keeps them at the forefront of success and those values are humble confidence, agile and adaptable ways of dealing with problems, practical optimism and wild transparency that helps them win over all their clients. The people of 3 Owl are well-equipped in handling projects that are centered around services like research and strategy, brand identity, web design & development and continuous growth.
A local parenting brand wanted to reinvent its strategy and decided to hire 3 Owl for a website redevelopment project and an app development project as well. The company took a lot of effort in understanding the requirements of the brand and put forth a website that was in sync with the current values of the brand and also created an app that was responsive and seamless for those people who preferred apps over the website. The launch of the app and website saw a 600% increase in sales and every year, the average growth in the sales was up to 100%.
A local pizza brand was looking for an agency that would help them with a brand new website that showcased the brand’s capabilities and also connected with the audience in such a way that they would choose the brand across 300 locations and enjoy their pizza with their family and friends. The agency gathered data to base their creative strategies and accordingly made a website that was in sync with the brand’s philosophy and aesthetically appealed to the audience as well. The website led to a 119% increase in catering orders and a 50% increase in online orders too.
Phase 3 has been in the communication business for the last 20 years and has a great grip on all things-Minority Business Enterprise. Be it integrated marketing services or their innate ability to make brands, Phase 3 has made many heads turn with its ability to use content and technology to create invigorating digital masterpieces. With services like marketing strategy, creative, digital, or printing, Phase 3 has successfully scaled businesses and helped brands make a name in the industry. If you want to launch a product strategically or want an agency to manage your reputation, Phase 3 is where you should be at. With the prolific team of Phase 3 marketers on your side, special services like warehousing/distribution and fabrication are also just a call away.
A catering and event design company working under a hotel chain was looking for an agency that would help them with rebranding, website and logo redesign got in touch with Phase 3 and the agency came up with a strategy that highlighted the USPs of the company and made an aesthetically beautiful website that changed the digital presence of the company drastically. These strategies reduced the bounce rates of the new website by 27% and positioned the company as one of the most sought-after catering and designing businesses in Atlanta.
A management company with a project for their newest planned community decided to collaborate with Phase 3 to get branding and other digital marketing services are done for their eponymous launch. With an integrated plan including but not limited to digital marketing, media planning and buying, creative conceptualization, lead generation, advertising, social media and public relations, the agency helped the company sell 200+ houses since 2010.
Mock is a full-service agency that believes in incorporating human-centric emotions and personal experience at the core of all its ideas which are essentially backed by technology and data. Their team has divided all their services into three sections – design, advertising and digital. These include almost all services related to digital marketing, design and branding. The team of developers, innovators and designers at Mock have worked with a variety of brands belonging to different domains. Some of their selected projects have been with restaurants, pet care businesses, airconditioning businesses, IT etc.
A leading poultry farm was planning to launch its first consumer-facing brand in the form of farm-bred, good-quality chicken and so they got in touch with Mok for the same. The agency worked hard on the name, logo and packaging of the new product and made sure that the launch became a huge success. They also worked on important sections of digital marketing like web design, sales, social media, content and media planning to make sure that the goals were achieved seamlessly.
An agro-based company producing seeds of high quality was looking for an agency because its competitors were some of the biggest companies in the industry and they wanted to create their own space in the industry so they hired Mock for the said project. The agency came up with a campaign that highlighted how rooted and in touch, the company was with its farmers and how they made sure all their produce was handled with the best agricultural technology. The campaign gained a lot of traction ever during the pandemic and this helped them get an edge over their competitors.
Seed Factory has won many awards for its noteworthy work with companies like CDC Foundation, Navicent Health, Wernerco, Powersmart, Moda, Atlas Roofing, Beauflor, Wahoo Fitness etc. Seed Factory handles several digital marketing services like advertising, design, digital, public relations, social media, tv & video, B2B, consumer, healthcare, non-profit and outdoor sport. The agency was started by expert marketers with a lot of years of working with big agencies from the big cities. This experience helped them understand the requirements of different brands and customize digital marketing and branding solutions accordingly.
Liger Partners has been in the branding and digital marketing business for quite some time now and has worked with some of the best brands in the world like Coca-Cola, Cox, The Home Depot, Hilton, Intuit, Intercontinental Hotel, American Express etc and have won awards for their flawless work too from prestigious media bodies like Atlanta’s Best & Brightest Companies To Work For,
A unique name with an equally unique disposition is what makes My Friend’s Nephew quite special and helps them stand out in the crowd of several other branding agencies. With the help of marketing, strategy and design, MFN has scaled many businesses and delivered top-notch services to companies that needed services like content development, business consulting, competitive research, campaigns, social media, media planning and buying. The team of MFN has worked with companies like Red Bull, Visit Lake Oconee, Atlanta Downtown, Thrive, Cortland, Illumagear etc.
Starborn Media is a full-service branding and digital marketing agency that excels at services like brand strategy, web development, marketing automation, SEO, content marketing and social media management. Whether you are trying to get a logo made for your new brand, have your own website made, rebrand your business or want a professional agency to handle your social media account, Starborn Media does it all and also offers personalized services as per your requirements. They have also worked for companies like ShopaBrand.com, My WP Warrior and My Brand Nanny, to name a select few.
Brandifi is a prolific Atlanta-based design and branding studio that has been changing the mindsets of several small and big companies by incorporating good digital marketing and marketing tactics with the help of an efficient team filled with able designers, developers and marketers. They understand visual communication like no other agency in Atlanta and make sure that they utilize all their services like brand identity, logo design, packaging and web development to create digital platforms that are thriving and profitable. They have received immense appreciation in the form of awards from Clutch and plan to expand their bu
Hierarchy came into existence in 2015 and with the help of reliable data and some systematic research, coupled with the best branding and digital marketing services, they have facilitated many brands with revenue and traffic-generating strategies. Hierarchy’s special way of giving customized solutions for all digital marketing problems is what gives them the edge over their competitors. Services come under three major categories like customer intelligence, brand strategy and market automation. Some of the services that these three categories include are brand planning, marketing strategy, market research, brand positioning, visual identity, PR & influencers, web & interactive, content development & production, talent acquisition experiential marketing design etc.
Bounteous has been trusted by some distinguished and much-loved brands like Shake Shack, Wilson, Chase, Domino’s, Staples, Caesar’s Entertainment, M&T Bank, Wawa. If you are tired of fake promises and need an agency to take bold actions to see visible changes in your brand by creating constructive disruptions then Bounteous is the agency that you should get in touch with immediately and take a strategical leap of faith. Adobe, SalesForce, Acquia, Oracle, Shopify, Drupal etc, are some of the technological partners of Bounteous that have helped them achieve top-notch quality work.
Blue Sky is a versatile branding and digital marketing agency that thrives on client feedback and current trends in the media/advertising industry to come up with brilliant strategies for organic brand recognition. Their ultra-cool strategies have helped companies like Coca-Cola, Georgia, Razor, Turner, The Northside Hospital, Chick-fil-A etc. The services have been divided into four main categories and those are strategy, creative, media and analytics and they helped small and big companies flourish for the past 25 years and plan to do it for years to come.
Nimble is a branding and digital marketing boutique studio that believes in investing its time and energy in projects that belong to different domains. It was started in 2014 by a bunch of feisty female marketers who knew how to leverage their knowledge and skills to scale businesses successfully. The people of Nimble are masters of all-things branding and help clients with a lucrative six-step plan that is impactful and that is – discovery, brand development, digital marketing, signage design & wayfinding consulting, spatial consulting and project management respectively. Nimble has enriched brands that belong to different walks of life law firms, investment firms, food and beverage brands and other public/private corporations.
When an agency has been felicitated with awards from Cannes Lions, Clio Awards, The Webby Awards, Effie, D&AD, Shorty Awards, Graphis and The One Show, you know how credible their work is and how smartly and dedicatedly they tackle all their projects and that is exactly how Scout functions. Be it branding, digital marketing, content creation, strategy, research, analytics, brand ID & design, Web & SEO, social & influencer marketing or campaign development, the people of Scout are well0versed in all these services and more. Their main goal is to humanize a brand to help people relate to the product and tap in on the human emotions to connect the audience with the product. Some of Scout’s best ad campaigns include companies like Seapak, Farm Rich, Budweiser, SuburnBank, Stainmaster, Cobblestone etc.
Adrenaline is a well-established branding and digital marketing agency in Atlanta and has been in the industry or quite some years now. They have five main services that help them climb the staircase of success and those are branding – done for companies that need a brand identity, advertising – for staying relevant in the market, technology – for being a part of all the trends, environments – to create an experience like none other and culture – to make all the final products more relatable. The people of Adrenaline have collaborated with many big banks and some of them have benefited from their like Bank of Colorado, Park National Bank, Comerica Bank, Verabank, First Horizon Bank etc.
Marquis is one of Boston’s premium branding agencies and thrives on creating exceptional digital experiences. With the help of some sophisticated and smart branding strategies and adding the ‘oomph factor’ to their ideas is what helps them sell the product/service successfully. Marquis has worked with a lot of companies belonging to different domains like hospitality & events, high technology, financial, legal and prof services, healthcare & wellness, non-profit organizations, real estate, environment & sustainability, sports & entertainment, retail, fashion, culture & arts and education.
Marquis Design had the opportunity of working with a leading non-profit organization that caters to the needs and research of oceans. They came to the agency because they wanted to have a brand makeover that would get them better awareness and recognition for their cause. The team of Marquis first worked on the logo by giving the old logo an innovative and creative spin. The agency then went ahead and created the brand identity of the organization including the collateral and communication tools. The hard work of team Marquis Design was well-received by the management of the non-profit.
A leading medical care facility specializing in kidney care had been collaborating with Marquis for their annual report design and content strategy for quite some years now. The annual report was being circulated globally and reaching far and wide to all its employees, stakeholders, trustees and founders. The annual report talked about the achievements and the impact of the hospital’s contribution to healthcare in general. It has also led to brand development projects with Marquis which the agency has efficiently and successfully accomplished.
Millenium is one of the most successful branding and digital marketing agencies in Boston and has been facilitating the success stories of many companies across the country. With B2B marketing as their forte, they have helped scale a lot of businesses with the help of branding, messaging and strategy at the core of all the services. With companies like Dunkin Donuts, Eversource and Business & Industry Association benefiting from the sheer marketing genius of Millenium’s designers, developers and content experts, the company has established a good name for itself in the industry.
A leading convenience store chain was looking for an agency that would help them with the promotions for an entrepreneurial contest conducted for women and so they got in touch with Millenium for the same. The agency worked on a solid PR strategy and spread the word of the contest far and wide. They made sure the contest was promoted by all the major publications and the campaign received quite a lot of attention. The convenience store brand saw a lot of traffic on its contest page and many people from across the country took part in it.
A leading tech company dealing with embedded systems integrators decided to hire Millenium because they wanted to see a surge in their leads. The agency came up with an integrated strategy focusing on brand awareness which eventually led to a good number of organic leads. The agency included paid search, targeting the right kind of audience and retargeting those who were already a part of the audience pool. Focusing on geo-locations also helped in getting better leads.
Blackcoffee is a prolific agency in Boston and does exactly what the name suggests, jump-starts the fate of businesses and gives them the opportunity to make it big in the industry. They believe in making good use of human experience, brand insights, market research, audience reaction and market trends to build brands that are durable and leave an impact on society. With the help of brand strategy and brand identity, they have helped several well-to-do companies in the country like Acura, Reebok, Puma, Boloco, Rockport, Colonial Mills, Cristcot etc. What makes the approach of Blackcoffee different is its inherent nature of fulfilling all its promises and standing tall in the expectations of its clients and audiences alike.
A famous chef decided to open his own barbeque restaurant and decided to hire Blackcoffee for the branding and identity of the restaurant. The idea was to highlight the core idea behind the restaurant and engage with food lovers across the country. The agency designed the logo and the overall identity of the restaurant. They also designed the brand collateral that included but was not limited to the uniforms, restaurant decor, retail, signage and other brand-related items. The brand was well-received by the audience and clients alike.
A famous local flower shop/brand was looking for an agency to rebrand its heritage and legacy in a modern and sophisticated way so they got in touch with Blackcoffee for the same. The agency came up with a suave strategy that highlighted the brand’s customer experience and loyalty. They also reestablished the fact of how innovative the brand was. They also redesigned the marketing collateral that included the fancy vans, the flower picks and other important items related to the brand. The logo and the entire brand got a swanky makeover. The changes were appreciated by the audience and the agency’s work was well received by the clients as well.
Acura, Boloco, Cannondale, Converse, First Act, Fox Sports, Hasbro, MTV, New Balance, Numark, Nuance, Puma, Reebok, Rockport, Salomon, Showtime Networks, Silverrail, Sperry Top-sider, Swarovski, Symmons, Timberland, Tonka, Windpact, Winston Flowers, Zildjian, Timberland, Tonka, Windpact, Winston Flowers, Zildjian
Forge Worldwide has built many brands from the scratch and helped them stand out amongst their competitors with the help of integrated, multi-dimensional and multi-channel campaigns that target all kinds of digital marketing platforms. They have based their creative strategies on strong research and data and amalgamating these elements with the minds of some of the most innovative minds is what makes them one of the most sought-after agencies in Boston. The team of Forge Worldwide has always strived hard to work on meaningful projects and some of the companies that have made the most of ForgeWorldwide’s expertise are the National Fire Protection Association, Isenberg School of Management, Johnson & Wales University, Center For Nutrition Studies etc.
A leading non-profit organization catering to the cause and solutions of global safety decided to get in touch with Forge Worldwide for a branding project. The agency first conducted research on what exactly were the problem areas and accordingly came up with solutions for the same. They realized that the organization didn’t have a global handbook of protocol for handling safety procedures so the agency designed a modern and all-encompassing brand platform that would help safety workers take appropriate steps and initiatives. This campaign saw a 21% increase in new customer profiles and a 16% increase in organic visitors too.
A leading rehabilitation center/hospital was looking for an agency that would re-tell its brand story so they got in touch with Forge Worldwide for the same. The agency highlighted the special care the establishment took in helping people get better and created brand awareness of all the facilities that the hospital was catering to. The entire campaign led to an increase in the outpatient volume by 12% and a 40% increase in brand awareness and preference.
KHJ is a Boston-based branding and digital marketing agency that believes in rediscovering the soul of the company and reigniting the lost charm and status in such a way that the brand goes through a fateful transformation and successfully achieves the newly established goals in an organic way. They have a well-established proprietary pathway designed for all their clients known as the ‘See and Realize’ Pathway which chronicles 5 elements of the growth process – See It, Say It, Be It, Do It and Have It respectively. This pathway is achieved with the utilization of services like Strategy and Planning; Creative and Production; Media and Activation and last but not the least, Research and Analytics.
KHJ collaborated with a leading educational organization during the pandemic where the college wanted the agency to make a 30-sec commercial on how the college wanted to stay in touch with the students and that they weren’t alone in the difficult times and would get the education no matter the circumstances. The commercial was well received by the audience and the college saw an increase in applications by 14% YoY.
A leading research center working for the cause of diabetes was looking for an agency that would help them with a campaign celebrating 100 years of insulin and so they got in touch with KHJ for the same. The agency used services like the creative concept, strategic messaging, web development and content creation to come up with a campaign that aptly highlighted the cause. The campaign brought in a lot of customer engagement and got good traffic on the website as well.
Image Conscious Studios is one of the most popular branding and digital marketing agencies in Boston and has managed to carve a niche for itself by collaborating and guiding some of the most sought-after companies in the country. The team of ICS is well adept in services that tap on strategizing, designing and technical know-how. Be it brand strategy, brand positioning, brand identity, web development, eCommerce, art direction, photography, content management etc. Their main expertise is in handling technology and B2B brands, lifestyle brands, growth and late-stage startups, life science and biotech brands etc.
The Fantastical is a full-service branding and advertising agency that is based out of Boston and has enriched many companies with the help of services like brand strategy, social, design, experiential, photography, video, production, digital, traditional offline and website. They have worked with a lot of B2B and B2C companies and thrive to expand their range to all kinds of companies across the country. The agency has worked with the likes of Zenoti, Panera Bread, Purifico, White Elephant, Sentient Jet, AVYachts, Veracode, Adidas, 47 Brand, and Woksvagon etc. They have two well-defined departments taking care of two important sections of digital marketing – the brand lab and the social lab. They take care of all the digital marketing transformations with the help of these two teams.
Breakaway is a modern venture that invests in brands and helps them grow with the help of market trends and digital marketing strategies. They have been redefining the customer experience for companies belonging to different domains and industries and this very phenomenon gives Breakaway an edge over its competitors. The industries that have been facilitated by Breakaway’s strategies are food and beverage, personal care, sports and fitness, wellness and self-care. They specialize in optimizing brand positioning with the help of strategy and consulting and activating partnership opportunities to scale the business/enhance the value of the company respectively.
Stark Raving is a multifaceted branding and digital marketing agency that has been creating history with its extraordinary strategies and beautiful design aesthetics. With digital marketing, branding and web design as their main service assets, Stark Raving has been scaling many businesses with the help of Founder Matthew Stumm’s inept knowledge of 20 years. With the ambition of creating memorable brands with agile strategies and breakthrough creativity, Stark Raving has facilitated brands like Massachusetts Clean Energy Center, GreenTown Labs, Workhuman Annual Conference, SEEQC Quantum Technologies, Row 34, Mok Capital Advisors etc.
Think Argus is a prolific branding and digital marketing agency in Boston and hosts some of the best storytellers, marketers, designers and digital marketing geniuses under one single roof in Boston. They are well adept in all-things branding, marketing and advertising. Apart from the three services mentioned before, they also have expertise in strategy, creative, design, social, digital, UX/UI and crisis communication. Their area of expertise lies in enhancing the growth of companies that belong to industries like healthcare, transportation, real estate, education, arts and culture, government, non-profit and purpose-driven consumer brands. Some of the brands and organizations that have benefited from the innate marketing skills of Think Argus are Mass Cultural Council, EOPSS, North Shore Medical Center, Barr Foundation, ICIC, Boston Builds Credit etc.
An agency like Libretto has been helping companies flourish with the help of a staunch belief in creating beautiful digital brands with the help of some spectacular designs, moving content and messaging
The team of CTP Boston has had the opportunity of working with several top companies in the country and some of these brands that have benefited from the amazing digital marketing prowess of CTP Boston are Boston Red Sox, Eastern Bank, Redhat, Dunkin Donut, Save The Children, Breeders’ Cup, Wahlburgers, UL Firefighter Safety Research Institute etc. They mainly scale businesses with the help of a four-step trajectory that focuses on planning, creating, executing and optimizing and they also have full-fledged teams working on public affairs and technology practice to keep a tab on the trending formats and incorporate them into the strategies as per requirements.
With a full stack of services ranging from research, strategy, packaging, design, advertising, social, brand identity, promotions and production, Full Contact uses its toolbox of services to salvage digital marketing mishaps and helps several companies and brands grow leaps and bounds. They have worked with several noteworthy companies and brands in the country and some of them are Boston Private, Alzheimer’s Association, Castle Island Brewing, Cumberland Farms, Papa Gino’s etc. Their team of marketers are well adept in all kinds of services and have made promotional videos, created social media strategies, worked on branding and handled CPG clients from designing to the execution of the same very efficiently.
Small Army treats brands like real human beings and their main focus is to understand the needs of the brand and give them human-centric solutions that are lucrative and can be used to boost a genuine connection with their customers. They have a simple strategy for the same and that is to assess, plan, engage, learn and improve. Small Army has worked with a lot of big and small companies and received loads of great reviews on platforms like Clutch and Google Reviews. Forty-Seven Brand, Boston Medical, General Electric, Bosch, Reebok, Massachusetts Freemasons, Swissbakers, Reebok etc have immensely benefited from Small Army’s artistry and that is proof of how efficient and skilled Small Army is when it comes to branding and other creative endeavors.
If you are looking for a marketing individual with close to 20 years of experience in advertising and branding then Jeff, the founder of Berman Creative, is the man for you. Be it building brands with the help of thought-provoking and human-centric strategies to using advertising in order to promote the launch of a product, Berman Creative does it all. By utilizing all the experience gained by working at world-renowned agencies like Leo-Burnett, Ogilvy and Mullen, Jeff decided to start his own flagship agency that would help companies grow exponentially at reasonable prices and strategies that were on par with other advertising agencies.
Primary360 is known in the industry for its top-quality brand strategies that have contributed immensely to the success of a lot companies. Apart from branding, its team also takes care of other digital marketing services like graphic design, 3D marketing, web development, creative, media, content and photography. They have had the honor of helping brands like Greystar, Ideal Capital Group, Long Wharf Capital, Legacy Partners, WinnCompanies, Bell Partners, Catalyst etc. Primary360 has been giving brands recognition since 1982 and are the master of place marketing.
Holland-Mark have graced companies like Sakon, HAAS, iHRSA, Trove, Virtusa, Harvard Business Publishing, Notch etc with its presence and helped them get an edge over their competitors with the help of services like
WANT Branding has been at the helm of some effective and sophisticated branding and digital marketing projects and they help companies with the help of services like brand strategy, brand naming, brand identity and brand research. WANT Branding’s prolific work has been recognized and appreciated by online bodies like Clutch, Digital.com, Ted Talk and the Wharton University of Pennsylvania. Some of the most sought-after companies that WANT has worked with are Google, Uber, Apple, Gillette, Monorail, Samsung, Call OF Duty, &Pizza, Turion etc.
A leading music group got in touch with WANT Branding because they wanted to create their own identity apart from the main company. The idea was to reinvent their identity while keeping in mind their legacy and body of work. The new logo was an accurate representation of the kind of work they supported and so were the overall branding and marketing collaterals.
One of the biggest online cab services in the world was planning to launch its business version and so they got in touch with WANT Branding for the same. The company needed the agency’s help in naming the new version and so the agency conducted interviews to understand the core elements of this new service. The digital marketing geniuses of WANT came up with an appropriate, simple but cohesive name for the business version and it got approved by all the stakeholders and owners alike.
The uber-cool website design of Levie is a testimony of how good they are at making memorable digital platforms. They understand brands well and use services like branding, graphic design, packaging, web design and experience to create brands that have a purpose in the industry and that is to get maximum customer satisfaction. They house a bunch of award-winning designers, creators, developers and digital marketing wizards who understand the importance of effective branding and how that can change the fate of companies and make them reach the pinnacle of success. Levie has worked with some of the most interesting brands in the industry and their clients have nothing but positive reviews for the kind of services they received from Levie.
Levie worked on a suave and cool spirits brand that had a very gangster feel and gave it a unique identity while also creating a chic and bold website to support the already killer brand development. They also worked on the social media feed of the spirit brand and made it look super stylish and attracted all the right customers with all these platforms.
A fruit-flavored water beverage brand got in touch with Levie because they wanted to get some solid branding and packaging done. The idea was to highlight the experience of luxury and class that the beverage promised and Levie just elevated that idea with a world-class packaging design that looked sophisticated and vibrant. The illustrations team Levie came up with for the packaging invoked the right kind of emotions in the consumers and vibrant colors caught the eye immediately.
Fifty & Five is a quirky and creative boutique agency that has developed some of the most interesting brands and helped all kinds of companies in the industry. They believe in having a data-driven approach to creating compelling digital marketing masterpieces that stand the test of time. Fifty & Five has worked with some of the most popular brands in the country like Alamo, Golf Channel, SAP, Seaglass, Discovery Channel, Netgear, Warner Brothers, Beringer Napa Valley and Microsoft, to name a select few of them.
Neuelane’s vibrant portfolio and upward-going trajectories are a testament to their success and hard work. The team of Neuelane consists of some award-winning marketers who have spent a lot of years understanding and working in the media industry. They have worked with some of the most prolific companies like Fortune International Group, Terra, Eden Roc, Iberia, Torotoro, Paid Workout, Jade signature, &Pizza, Loud etc. They have had the privilege of transforming brands with the help of services like brand development, social media marketing, advertising campaigns and content creation.
Neuelane worked with a local fitness brand that was planning to launch its very own fitness app that would help its customers monitor their daily progress. The agency worked on the strategy, creative direction, and video production of the app and also helped the brand in media buying for effective promotion of the app and brand simultaneously. The strategies made by Levie enabled a huge number of users towards the app after the launch and was quite successful with the audience.
Neuelane worked on the advertising campaign, creative direction, video production and photography of a fun and vibrant nail paint brand that wanted to promote its latest collection through an effervescent summer beach party video. The agency strategized and shot a very fun video for the brand and the videos and photos created a lot of buzz for the launch and was well received by the audience.
BoardroomPR is a top-quality PR agency in Florida that has shaped the brand stories of several prestigious brands out there. The agency came into fruition in 1989 and has been continually helping some of the best entrepreneurs and companies in the country with its state-of-the-art PR strategies. The team of Boardroom PR has facilitated industries like banking and finance, real estate, construction, education, healthcare, insurance, hospitality, legal, nonprofit, residential real estate and technology. Apart from PR, they also provide services in law marketing, branding, crisis management, SEO, social media, influencer marketing, press conference and web development.
BoardroomPR collaborated with an organization dealing with contractors and builders and the agency covered close to 60 events in the area and conducted interviews with several big names in the industry and highlighted all the important political affairs and also spread awareness to advocate the causes for the said industry. Boardroom’s work got a lot of media coverage and rightly impacted the problems that needed to be solved.
Boardroom PR worked with a residential, retail and hotel property to spread awareness about its offerings and get as many leads as possible. They organized a fun party of sorts as an event and catered to adults and children separately so as to make the families understand how amazing the real estate property was for the families. The event generated a lot of buzz and the real estate company received the desired number of leads for its property post the event.
C7 Creative is a group of small teams based out of Florida, working on significant challenges in close collaboration with their clients. C7 Creative provides its clients guidance, strategy, and results to stand out in the competitive digital space. They follow an iterative process of Learn, Design, Iterate, and Launch. As part of this agile process, C7 Creative provides services like Mobile App Development, Website Design, Branding, Video Production, SEO, PPC, and Graphic Design to its clients. The impressive clientele C7 Creative has worked with includes the FBI, CAA Sports, Nemours, Joel, and Celebration Church.
Bloodclot App was the answer for cardiovascular surgeons who wanted an efficient way to manage patients at their offices. The existing process was manual and inefficient. C7 Creative was asked to create an app to solve this very problem. The first thing C7 Creative did was create a cool new app name. Then, they created a logo to match. The focus behind the app and logo was to look tech, automated and fresh. The app team then underwent a discovery session with the client to map the app function, user experience, and tech stack. Through Branding, Brand Naming, App Development, and Consulting, C7 Creative created an app that made the doctor-patient experience seamless.
When Coca-Cola approached C7 Creative, they wanted to create a campaign for the World Cup that would connect and engage with customers. C7 Creative started by crafting a strategy to integrate offline consumption and digital engagement. They gamified winning Coke bottles through competitions and prizes to make this possible. The campaign “Kick, View, Win” was such that when a customer looked at the label of an empty Coke bottle, they could see a code they could enter into the website or app. Then, they could redeem the code for prizes. Customers also posted images of themselves with the hashtag #kick2Win online. Through Strategic Planning, Data-Science, Visual Identity, Website Design, App Design, Package Design, Social Media, SEO & PPC, and Video & Photography, C7 Creative created an unforgettable campaign.
Pumped is a results-driven branding and strategic digital marketing agency. With more than 18 years in the industry, Pumped has worked with over 100 brands to deliver successful results. Under the broad umbrellas of Branding and Digital Marketing, Pumped offers services including logo design, identity design, collateral design, website design, e-commerce websites, product design, environmental design, packaging design, social media branding, SEO, SEM, PPC campaigns, social media marketing, influencer campaigns, e-commerce marketing, inbound marketing, and email marketing. The 100+ clients Pumped has worked with include Christophe and Co., Men’s Health Box, Makamas, and Armstrong Tires, to name a few.
When a husband and wife working together approached Pumped, they wanted to change the name of their brand. The existing name, ICDB (Ivan Contreras Design Build), needed to be more relevant and easier to explain. Additionally, the name could have represented the high-end nature of their custom build and remodeling services. This inconvenient naming translated into the domain name and social handles. Pumped conducted a brand audit and strategy development exercise to recommend the rebranding of the name. The new name, Contreras Muñoz, was complemented with a unique identity system, including collaterals, logotypes, and stationery design. A comprehensive brand manual supplemented the services of branding and identity design.
When East Coast Jewelry approached Pumped, they were looking to change the image and marketing message of their 20+ year brand. Pumped followed a strategic and long-term plan divided into two phases. The first phase was about redesigning the brand identity, including the logo, brand communication pieces, website redesign, sales collateral, in-store signage, advertising, and catalogs. The second phase focused on developing advertising and marketing campaigns, like the Really Big Love Note Campaign. The campaign invited people to post Mother’s Day messages on its microsite. The messages were broadcast on a digital billboard, resulting in more than 2,000 sign-ups and a 40% increase in brand awareness.
Jastor calls itself a branding agency for the Brave New World. The team at Jastor brand innovators, brand creators, brand incubators, brand accelerators, and disruptors. They target multiple channels to design and execute brand and marketing experiences by providing services such as Brand Development, Digital, Content, Packaging, Experience Design, and Consulting. The key industries Jastor serves include real estate, hospitality, consumer products, and e-commerce. Within these industries, Jastor’s impressive clientele boasts Itxa, K Pizza, Carnival Entertainment, Liberty Square, Novecento, and The Tonsory, to name a few.
Peppers Authentic Mexicano is a Mexican restaurant based in Miami Beach. When its owners, the Peppers Hospitality Group, approached Jastor, they wanted to reinvent their concepts completely. To bring about this 360-degree change, Jastor started with a trip to Mexico. They wanted to come up with ideas inspired by Mexican cuisine and culture. With the trip fresh in their minds, the team brainstormed new ideas for content development and execution. The solution proposed by Jastor included transforming multiple aspects of brand identity, including dine-in menus, to-go menus, stationery, signage, promotional materials, annual reports, web presence, and packaging. Jastor also partnered with AM interiors to redevelop the interiors, creating a brand new experience.
Carnival Entertainment is an entertainment group that boasts creative professionals, singers, dancers, musicians, a fun squad, youth staff, and technicians working together to create unforgettable experiences. They approached Jastor to create a branding system that would capture what it feels like to be a member of the entertainment team at Carnival Cruise. To bring this to life, the Jastor team spoke to Broadway talent castings, sailed on the cruise, and spent time at the Carnival Studios. The key takeaway from these interactions was that Jastor should design a brand that highlights the memories of each Carnival Entertainment member. Jastor created a dynamic visual language to attract eyeballs and highlighted what made them different. Fifty icons were transformed into pins for the Carnival Entertainment staff to encourage on-board communication to solidify the brand identity.
Parisleaf caters to a specific niche of bridging the gap between a campaign’s fundraising and creativity by bringing a unique and refreshing brand perspective. Parisleaf lets a simple and effective formula guide all its efforts: Money + Mission = Progress. To make this a reality, Parisleaf invites its partners into the creative process. Then, they take over from the partners to refine and polish. The services Parisleaf provides include Discover: Research, Write: Name & Brand Strategy, Design: Visual Identity, Build: Fundraising Collateral, and Partner: Ongoing Strategy Work. Some clients Parisleaf has provided successful solutions for include Cade Museum, Dream Bold, Santa Fe College, Greenpeace, and the University of Florida.
Greenpeace is known worldwide for its planet-saving initiatives. When they approached Parisleaf, they wanted to update their blog, The Environmentalist. The Greenpeace team’s main task was to reformat content delivery to its audiences. They wanted to update the interface to one that allowed people to browse categories and archives so they could easily read about Greenpeace’s news and updates. Greenpeace also wanted the site to have the ability to create custom category pages for breaking news. To make this come to life, the team at Parisleaf created a responsive, simple, and elegant website with a color palette of greens, oranges, and grays, highlighted with iconography and subtle textures.
Brain cancer, as of today, remains a death sentence for most patients. Doctors at the UF McKnight Brain Institute, led by Dr. Duane Mitchell, believe that brain cancer survival could increase from less than 10% to at least 50% due to clinical trials. To make this possible, there would be a need for collaboration across disciplines and institutions, which is why Dr. Mitchell created a yearly summit to unite the best in the world to eradicate brain cancer. The University of Florida Foundation asked Parisleaf to come up with a name, visual identity, and brand narrative for the summit. Parisleaf first established the verbal identity and then proposed ReMission Summit and Matter Summit for the visual identity. The name Matter Summit was chosen as the final name for the summit.
The Goodyear Agency is a brand strategy and design agency based in Miami. The agency thrives at the intersection of strategy and design to build new brands and revitalize existing ones by creating exceptional experiences aligned with customer needs. The Goodyear Agency clarifies the brand foundation, identifies the ideal audiences, and builds a powerful identity through brand strategy, identity, and experience services. The services provided include Brand Foundation Discovery, Customer Segments, Customer Experience, Competitive Landscape, Creative Direction, Awareness and Revenue Strategies, Naming, Visual Language, Art Direction, Verbal Identity & Messaging, Brand Identity Assets, Brand Guidelines, Web Development, Environmental Graphics, Brand Collateral & Print, Brand Campaign, Digital Marketing, and Social Media Strategy. The clients the Goodyear Agency has transformed with these services include Nuuva Chocolatier, the Almost Basic Company, and Sol And The Tribu.
Nuuva Chocolatier specializes in wholesale products in the food industry. When they were about to launch their first retail line, they needed to gain experience in the industry before the big launch. Nuuva Chocolatier wanted to retain its fundamental values and address a new niche. When they approached The Goodyear Agency, the first task was to establish the positioning and core values. After this, The Goodyear Agency used personas and customer journeys to serve the ultimate customers better. In the implementation stage, an identity was generated with the help of collected insights. These insights translate into designing the packaging and showcasing presentations and flavors. An unboxing experience for website purchases and an elaborate in-store display were created for a holistic brand experience.
A design studio based in Miami, The Almost Basic Company, had enjoyed a successful market share. However, they wanted to rebrand themselves to represent their beliefs and their relation to their offerings. The Goodyear Agency conducted brand strategy sessions to align the brand to the vision. Once the fundamentals were in place, it was time to humanize the brand. The founder was brought to the forefront, reflecting the values and beliefs dear to the company. The Almost Basic Manifesto was designed, along with branded collateral and work documents, to provide consistency across touch-points. A website was created to communicate with customers and cater to their needs through site sections.
Digital Us is a web design and digital marketing agency that connects brands through digital experiences. Discover, Plan, Develop, Analyze, and Maximize is the 5-step process they follow to create impactful experiences. The wide range of services provided by Digital Us includes Content Management Software, Customer Relationship Software, Marketing Automation Software, Website Design, Mobile Applications, Custom Programming, Search Engine Optimization, Search Engine Marketing, and Conversion Optimization. Lynx, the City of Orlando, CNL Securities, and One Blood are some clients Digital Us has helped create ROI-driven results through its suite of services.
With tons of expertise in dealing with some of the biggest brands in the country and providing them with top-notch digital marketing services, Flow State Marketing has helped many influential company heads in the nation when it comes to scaling their businesses. Flow State’s innovative creations thrive on the fact that its team is well versed in services like branding, web/interactive and custom merch. The agency believes in being completely honest and straightforward about what the clients can expect from them and that is what has led to collaborations with some really cool and popular brands like Chipotle, Nurange, Coors, Docbuddy, Subaru, Mashbot, and otter, to name a select few of them.
A popular crafted cheese brand decided to collaborate with Flow State Marketing because they wanted the agency to work on their website and align their brand with the same. The agency came up with a strategy that reduced the backend hassle and made it easy for the employees to manage the transactions. They also made the wireframe user-friendly so that the customers didn’t find any issues while playing their orders online. The overall experience of the website was enhanced and the changes were appreciated by the staff and customers alike.
A local workforce management company was looking for the guidance of an agency that would help them by creating an app to handle those employees who didn’t have a desk but had to stay connected. The company got in touch with Flow State for the project and the agency first gave the brand a unique identity that was in sync with their work and ethos. Once that was done, they made a custom-made application that helped the offline employees stay connected with the management.
Spectacle Strategy has been at the helm of all digital marketing services since the very beginning. They believe in making brands shine with brilliant strategies and helping them connect with their niche audiences. With brand-enhancement services like brand strategy, brand experience, insights and innovation, Spectacle has established itself as one of the most sought-after branding agencies in the country. Companies and brands like CoPilot, Fifth Season, Alder, GutCheck, Slack, etc have benefited immensely from Spectacle’s innate ability to create memorable brands that stand the test of time in the industry.
A health and fitness company was struggling with its image in the industry and needed appropriate branding and consumer targeting strategy and that is when Spectacle came into the picture The fitness brand was struggling with the way they were perceived so the agency first came up with a design that was universal by nature and catered to the needs of those who were not just into the profession of fitness but also those who were interested in overall fitness. The rebranding led to a $6M funding and a user growth that increased by a solid 18 times.
A leading farming and food brand was looking for an agency to help them with effective marketing during covid times, so they got in touch with Spectacle for the same. They wanted to launch their salad kits but didn’t know how they could do it while the world was going through a crisis. The agency came up with an innovative and cool way of marketing the food kits during the pandemic and the designs were super colorful and relatable. The launch was quite successful and led to good sales numbers.
Method has been partnering with some of the most well-known brands in the industry and the strategic genius of its innovators, designers and marketers are what gives them an edge over its competitors. Working with brands like KFC, Google, Visa, BBC, TED, Intel, Wells Fargo, Nike, Microsoft, The NorthFace, At&T etc has helped them establish themselves as one of the most sought-after companies in the country. Whether you are looking for experience design, software development, brand strategy, journey mapping, API development, cloud migration, system integration or more of such digital marketing services essential for building top-quality online enterprises, Method has it all.
A leading fast food restaurant chain was looking for an agency that would help them with a myriad of digital marketing services to enhance its overall performance and so the brand got in touch with Method for the same. The agency came up with an integrated plan that included but was not limited to brand design, data design, data strategy, experience design, research, portfolio alignment, product design etc. The agency enhanced the brand’s operational services with the help of the integrated strategy and achieved the required goals in a span of four years.
A leading coffee/barista brand was looking for an agency that would help them through the transition process from a traditional coffee brand to a digitally strong brand so they got in touch with Method for the same. The agency made a strategy keeping in mind the fact that the brand didn’t want to omit human experience. They also wanted to add speed to the equation so they made the process super easy and streamlined. The end result was a beautiful human experience that got the brand the attention and appreciation it deserved.
Authentic is exactly what it is known as in the industry, famous for its authenticity and integrity. The team of Authentic is brimming with highly professional designers, creators, marketers and technologists who understand the market of real estate quite well and come up with strategies that are customized as per the needs and requirements of these companies. They are well-equipped with all-things CRE and this very fact gives them an edge over other digital marketing and branding agencies in the country. The founders of Authentic are experts on real estate marketing and the best way to make the most of their expertise is by listening to their podcast investments, real estate opportunities and more.
A leading real estate property business was looking for an agency for the branding of its new projects and so they got in touch with Authentic for the same. The agency first sat with the stakeholders to understand the offerings and real estate schemes first and accordingly came up with a name, logo and identity. They also designed the marketing collateral for the same and all this led to a mighty launch and the company ended up receiving a lot of leads too.
A leading organization of architects and engineers was looking for an agency that would transform its old and outdated website into a brand new swanky one that was more in sync with the company’s current status. They got in touch with Authentic for the said project and the agency first conducted interviews to understand the requirements of the company. Once the needs were established, the agency designed a website that was human-centric and easily navigable.
When a Denver-based branding and digital marketing agency like Three Over Four helps a company in achieving its goals by incorporating some really innovative branding tools, you know that the results are going to be nothing short of spectacular. The highly skilled team of Three Over Four has worked with companies belonging to different industries like tech start-ups, B2B, real estate, food/consumer, dental practice, healthcare, government bodies, non-profits, educational organizations etc. Notable companies like Croc, State of Colorado, Accountability in Colorado Elections, American Jewish University, Blue Star Group, Colorado Medical Society, SF1, Sonoma University, Public Health Association of Colorado etc. have benefited from the innate marketing expertise of Three Over Four.
A leading food and beverage family business was going through a transitional phase of takeover from one generation to another and wanted to be rebranded keeping in mind the new industry trends and technological advances and so they got in touch with Three Over Four for the said task. They first got in touch with the stakeholders and interviewed them to understand the vision and problem areas in the business. Once the problem areas and USPs were determined, the agency rebranded the business and came up with an appropriate name that honored the family legacy as well.
The department of the secretary of State was looking for an agency that would help them build an app for public welfare. The idea was to have an app that would leverage public data and make the most of all facilities for the betterment of the people of the state, by the government. Three Over Four came up with a brand strategy to elevate the way the government body’s online presence was viewed. The agency also helped in community building, event management, sponsorships and operations.
Cinepro Studios believes in making an impact. The agency specializes in content creation services, with a unique proposition of creating quality content that will rank on the first page of Google. They help businesses reach this goal through various services, including Youtube to Google Editing, Blog Creation, Video Content, Consulting, Landing Pages, SEO, and Google Business. The agency wants to connect families to the outdoors, which is why they specialize in businesses focusing on family experiences, hospitality, retreat hosts, travel brands, and the outdoor industry.
The agency helped parents alleviate concerns about enriching activities their children could partake in during their free time by bringing relevant results to the first page of their search engines. They created a short, engaging video about Grasshopper Kids, putting parents in direct contact with the unique experiences their children could partake in. An optimized and engaging description complemented the video to achieve the desired page-one ranking on the search engines.
Cinepro Studios helped bring parents to the nearest ice cream shop with natural ingredients for their children by ranking on the first page of their search engines. Through a relatable, first-person experience of children enjoying the ice cream, the video showed parents what their outing with their kids could look like. With Google My Business listings and engaging and descriptive copy, Cinepro Studios enabled At Heaven Creamery to become a highly visible ice cream parlor.
4B is a full-service agency that helps your brand create value through its branding and marketing efforts. They keep the following mantra’s in mind: telling your brand’s story, reducing costs, minimizing risks, and increasing profitability. These mantras enable them to provide branding, business services, digital marketing, traditional marketing, content marketing, and multimedia services. 4B works within a well-defined process of Introducing, Discovering & Analyzing, Recommending, and Winning so your brand can keep grabbing eyeballs and market share in the competitive industry.
With a refreshed website and increased social media usage, Team 80 wanted to increase its revenue through its digital presence. A comprehensive audit identified opportunities in organic and paid search engine marketing, email capture, nurture campaigns, and organic and paid social. 4B also helped analyze the potential in government-compliant accounting services, discovering the untapped potential in the space. The results were outstanding, with traffic improving 334% year over year and a 501% increase in search traffic.
Interact Brands seamlessly blends strategy with design to solve brand challenges with interactive design, challenge categories and not consumers, drive customer understanding through data, and change how brands interact with culture. To help your brand achieve all of the above, Interact Brands offers various services- research, strategy, design, digital, and testing. These services make your brand something the end consumer can feel and experience. Interact Brands has helped an extensive client portfolio make their products larger than life, including Nestle, Widmer Brothers, Local Weather, and Dr. Squatch.
Interact Brands worked on a household brand- Nestle Hotpockets- to enable it to reach a new target audience successfully. To make this a reality, Interact Brands needed to dive deep into the brand’s authenticity and find a new way to express it. First, extensive research was conducted, then, the execution took place on multiple fronts. Interact Brands created a visual identity inspired by cartoons and gaming that would do well in the digital environment. The tone of voice also underwent a revamp to become more playful, enhanced by customed typefaces and an updated color palette, resulting in a successful brand refresh.
Interact Brands was working with a brand with a successful following in sales and loyalty, Dr. Squatch. Dr. Squatch wanted to enter the retail space, requiring a revamp of branding and packaging elements. Interact Brands knew that it had to maintain the brand’s soul while cleaning up its core elements. They enabled this by adding personality to the product through messaging, adding easter eggs into the products, introducing new typography, and entering new collaborations where the packaging was the hero of the collabs.
Pure Brand has a unique offering: They help your brand find its essence by sifting through data, probing customers, and prodding your company. They distill all of the above until the pure essence of your brand is the only thing that remains. Pure Brand provides various services, including Strategy, Advertising & Design, Digital, and PR, to help your brand shine in its true essence. Pure Brand has worked with renowned brands like the Special Olympics, Sequoia Park Conservatory, Mooney International, and Cessna, to name a few.
Pure Brand created a print ad series for the Special Olympics. Research formed the basis of these ads. The study stated that the most passionate donors to the Special Olympics are athletes, former athletes, or athlete parents. With these insights, Pure Brand created a messaging that placed the athletes of the Special Olympics, along with the most dedicated athletes the world has to see, side by side. With compelling copy and strong visuals, the tax-time donor campaign was a resounding success.
Pure Brand helped Denver Water with its brand positioning. Pure Brand helped pivot the old positioning of providing people with friendly reminders about conservation to the new positioning of making Denver Water a valued community partner. Effective communication helped establish Denver Water as an essential partner for the Coloradan lifestyle by establishing it as a clean, safe, and reliable water source for the public. ¬The strong message of ‘Life is Better with Water’ helped Pure Brand and the Denver Water Company get the message across effectively to end customers.
Herosmyth understands the importance of standing out in a cluttered digital space, which is why they provide epic marketing solutions to their clients. These marketing solutions solve revenue challenges and create an unforgettable online presence by super powering marketing. To this effect, Herosmyth has developed a five-step Revolution Framework designed for flexibility. The comprehensive steps include Business Optimization, Creating a Heroic Brand, Marketing Strategy, Content Creation, and Executing the Plan. Herosmyth works on providing logos, website, and marketing, including graphic design, inbound marketing, conversion rate, email marketing, SEO marketing, online advertising, branding and marketing support to its customers.
When Hightide Surf shop wanted a new logo, they booked an online consultation with Herosmyth to make their vision come to life. With the help of Herosmyth’s one-on-one consultation session, the surf shop could see the entire process come to life in a seamless manner. This included working with a professional designer to brainstorm concepts and make them a reality.
When the Homer Spit Campground was looking for a new logo, they looked towards Herosmyth to put their vision down on paper and bring it to life. Through the iterative one-on-one process, Herosmyth was able to provide the Homer Spit Campground with multiple versions of the logo that could be used by the company and repurposed in various ways.
The Creative Alliance has a simple formula to provide your business with the desired digital marketing results. It is where art meets science to deliver results. The Creative Alliance is an end-to-end provider facilitating excellence from brand and digital strategy through testing, execution, and measurement to generate leads and achieve greater profitability. The agency offers the services of brand and digital strategy, user experience, digital marketing, advertising, lead generation, video, print advertising, packaging, signage, vehicles, and environments. The Creative Alliance has worked with clients across multiple industries, such as designer brands, general aviation, consumer goods, business-to-business, science & technology, and non-profits.
Avjet Corporation is an aviation brand that connects its impressive collection of aircrafts with buyers from across the world. Due to the nature of the industry, the company works at a breakneck speed. The Creative Alliance placed its clients at the center of everything they do, resulting in quick, efficient, and targeted communication. The Creative Alliance made an elegant and functional site new website for the aviation company. The site has received appreciation due to its superior user experience and design.
B.W. Coopers, a legendary tea brand worldwide, wanted The Creative Alliance to create a new consumer brand only for 7-Eleven. To get to this depth, The Creative Alliance studied their iced tea offering and high-energy drinks. This study revealed that the black tea sold by B.W. Coopers had more energy than the energy drinks in the market. The agency asked the company to create a new product featuring an all-natural, high-energy tea. This tea would be the first of its kind worldwide. The research, packaging, and storytelling together catapulted the brand to success.
Vladimir Jones is one of the oldest independent agencies in the U.S., which is 100% led and owned by women. Their motto is to serve as a partner for their brands. To this effect, they strive to be an agile partner who thinks big, act bigger and sees the brand deeply enough to realize its potential and grow. Their end-to-end process includes Impact Analysis, Strategy, Creative, Production, Integrated Media Strategy, and Data and Analytics. The diverse range of clients partnered with includes American Indian College Fund, Black Hills Energy Ready, BOK Financial, Colorado Springs Utilities, Comfort Dental, and Santa Fe.
Black Hills Energy knows that utilities are taken for granted as people tend to leave the light on constantly. Vladimir Jones effectively addressed this problem through the Ready campaign. In the campaign, they featured three inspirational stories centered around people pursuing their dream with the silent support of Black Hills Energy. The services provided by Vladimir Jones included brand discovery in quantitative and qualitative processes, direction and production, and a national and market-centric media strategy. The results achieved were astounding. There was a 28% increase in top box favorable opinion, a 35% increase in unaided brand awareness, and an 18% increase in positive brand experience.
One of the most challenging things to do is to change customer behavior. That is precisely what Vladimir Jones made possible by crafting a campaign that presented Santa Fe as the ultimate gateway for travelers through the campaign, Uncover Your Different. Vladimir Jones listened to the audience, surveyed stakeholders, and delivered the Virtual Marketplace for merchants, artisans, clothiers, and chile roasters within Santa Fe. The services offered by Vladimir Jones also included a full-service partnership for strategic and creative ownership, a tailored strategy, and an omnichannel media plan. The impressive results of the campaign boast an average occupancy rate of 76%, a $217 average daily rate YTD, and a 111% increase in digital impressions year on year.
If you are a brand looking to change the world for good, Common Good is your agency. The agency believes in having a future that is bold and bright, where health and happiness are accessible to every person. To do their part in making this a reality, Common Good delivers uncommon ideas for brands trying to make a change in the world. The approach they follow is exploring and predicting a view of the future to help brands “future-proof” their business. They understand the brand, its values, customers, and experiences to enable conversions and win over customers and their loyalty. Common Good works with sectors including food and beverage, mind, body and health, restaurant, and hospitality.
Common Good had to help Evian recapture its market share by changing bottled water’s visual identity and packaging. Common Good understood the customer sentiment toward bottled water and realized they had to highlight the heritage of Evian to justify its price. To do so, they introduced the Nothing But Nature bottled water, with a strong backing of a strong story of Evian’s ingredients only coming from nature. To make this a reality, Common Good gave the bottled water unique packaging, choosing the correct color palette and highlighting its natural ingredients to drive sales and recapture the now-saturated market.
Kampgrounds of America wanted to change the image of camping from an activity that needed a person to rough it out to an experience waiting with open arms for someone who loved the outdoors. Common Good made this possible by using multiple media outlets. The TV-centric campaign stirred feelings among viewers. On social media, campers shared how Kampgrounds of America was more than a camping ground. Digital also provided many people’s experiences to the viewers, focusing on using humor to attract a more extensive customer base for Kampgrounds of America.
Barnhart Communications is a full-service agency inspired by brand experiences. Barnhart Communications follows an integrated approach with a focus on fostering emotional connections. The services provided by Barnhart Communications include Brand Strategy and Planning, Brand Identity and Standards, Research Analytics and Insights, Website Design, Public Relations, Media Planning and Buying, Advertising, Content Marketing and Creation, Interactive and Emerging Tech, Social Media, Search Engine Optimization, and Partnerships. Barnhart Communications focuses sharply on industries like travel, tourism, hospitality, education, healthcare, and technology to directly impact the desired audience and convert them into valuable customers.
The Breckenridge Tourism Office wanted a campaign that would resonate with the enthusiasts of Breckenridge and the mountain vacation novices in new, out-of-state markets. The ask was to highlight the emotional aspect of the town by establishing it as more than a resort town. Barnhart Communications looked towards user-generated content, supplemented with an integrated media plan focused on increasing website visits. The results achieved were exceptional. Summer bookings increased by 4%, and winter lodging bookings increased by 4.5%. Due to the campaign hashtag #BreckBecause, there was a 40% increase in Facebook fans, a 93% increase in Instagram followers, and a 13% increase in Twitter followers.
Barnhart Communications worked with the Wyoming Office of Tourism to increase visitation by working closely with influencers and disseminating the content through mobile and digital platforms. Barnhart Communications made the campaign interactive by featuring Wyoming’s professional snowboarder Travis Rice and offering two lucky winners with Rice Sweepstakes. The mobile-centric campaign also used retargeting, SEO, SEM, influencers, and social media to engage the BYOD audience. Content like Roam with Rice Sweepstakes, custom Wyoming snowboards, and a Winter in Wyoming video brought the core message to the audience. The impressive results included a 43% increase in the display ad click-through rate, a 21% YOY increase in microsite visits and page views, and more than ten times the previous years’ entries.
Grit is an advertising and design agency that helps brands from ideation to execution. To make this a reality, Grit follows a three-dimensional model regarding creative execution. The agency knows that great ideas do not amount to much unless insights, a well-thought-out strategy, and a flawless execution support them. They bring all three into the picture with their services and offerings. Grit’s capabilities include branding, advertising, digital, content, and design. Grit has worked with established brands like Revlon, Dukes, and Nick, apart from working on tourism commercials, beer brands, and the interior design of ice cream stores. All these experiences have provided them with diverse and niche exposure, further sharpening their skills for brands.
Denver Zoo’s challenge was the dichotomy parents face between exposing their children to the unique experience of a zoo balanced against how some zoos treat animals. Denver Zoo enlisted Grit’s help to showcase the zoo as a place where people could escape reality and become a part of something larger than their everyday life. Grit came up with the idea of showcasing looking after the animals as a calling and nothing lesser than that. Through print ads, posters, and a Denver Zoo radio, Grit established Denver Zoo as a place where animals are celebrated just the way they are.
Sierra Nevada wanted to encourage consumers to have Hazy Little Thing IPA to maintain its title of number one in the market. The challenge Git faced was that this was a year when the pandemic was prevalent in the country, preventing people from stepping out of their houses to attend parties. This meant they had to encourage people to have beer from within the comforts of their homes. Grit overcame this tough challenge by providing the services of creative direction, production, copywriting, and photography. They showed people how they could have fun at homed and even designed a unique tagline, ‘Have a Hazy Little Halloween,’ to remind people to have smaller parties that year.
For brands looking to stand out, Anchovies is an agency that delivers contemporary brands that move markets and create a premium for which people are willing to pay. Anchovies understands the customer’s mental model, provides unique value propositions through its brands, supports brands with a defensible point of view, and leverages new perspectives to make a name for the brand in the market. The services provided include Brand Strategy, Naming, Identity, Web Design, Social Media, Copywriting, Advertising, Workshops, and Consultation to make all of the above a reality. Anchovies has worked with various clients, including Parachute, Thrive, Roman Candle, and Copper Coyote.
When the clothing brand Smell The Roses approached Anchovies, they aimed to provide coordinated clothing to parents. Anchovies decided not to focus on the clothes, instead choosing to concentrate on the moments the clothes belonged to by showcasing these very moments through analog photographic frames. They also designed a logo inspired by candy hearts as they carry messages to near and dear ones. The message Anchovies wanted to propagate was that people should stop and smell the roses. Overall, the services provided included brand strategy, naming, logo, typography, copy, color palette, and graphics program.
When the wellness and therapy company, Humanly approached Anchovies, they needed clarification about who they were and the nature of their offerings. Anchovies helped Humanly get to the root of their problem- they needed to provide wellness professionals with the tools, resources, and guidance needed to build their client base. They made this possible with the help of an upbeat logo, using simple shapes, and displaying different faces that would show the entire range of human emotions. The services provided by Anchovies include brand strategy, business consultation, logo, typography, copy, color palette, graphics program, and website.
If you are looking for a partner, not an agency, Graphik Creative is the one you have been searching for. As a full-service agency with a network of designers, Graphik Creative believes in becoming an extension of their client’s businesses, sharing every success and every part of the growth story. The wide range of services provided over the past 15 years includes Branding and Collateral, Website Creation, Digital Marketing, Strategic Consulting, Packaging, Content Development, 360-degree Virtual Experience, and App Design. The clients Graphik Creative has partnered with include Angry Birds, Mars, Denver- The Mile High City, and Sugar Loaf.
When Conga approached Graphik Creative, they wanted to host a CRO and CMO Summit at Conga’s Broomfield location. To make this an unforgettable experience, Graphik Creative teamed up with One Floor Up to transform the venue into a giant game of adult Candyland, or Congaland. To make this an unforgettable occasion for all attendees, an event logo, a big game board, a digital invitation, and photo strips were created by Graphik Creative. The overall services provided by Graphik Creative included Event Logo & Branding, Catering Coordination, Decor Planning, Lighting Coordination, and Vendor Liason.
When Latsis Custom Homes approached Graphik Creative, they wanted to update their website for functionality and design to showcase homes on the market and provide easier editing access to past home builds. To effectively combat this, Graphik Design created signage that could be featured as a teaser at the construction site for people within the neighborhood as well as prospective buyers. Graphik Creative’s services to Latsis Custom Homes include Website Design, Website Development, Branding, and Real Estate Signage.
Sid Lee has been working with some of the top companies in the world for quite some time now (read 1993) and its journey started with the idea of creating a thriving environment in the industry that focused more on the social responsibilities and integrity of the companies. Sid Lee transforms brands and companies with the help of services like design, branding, content, experiential, PR, digital solutions, web development, CRM, media planning and advertising. By amalgamating creativity and direction, Sid Lee has collaborated with some of the best brands like Minecraft, WeTheNorth, TikTok, Maple Leaf Food, Scale AI, Rock The Vote, The North Face etc.
A non-profit organization focusing on the topic of elections got in touch with Sid Lee for a thriving campaign that would reach out to its audiences and spread awareness. The agency came up with an innovative idea of gamifying the entire process of elections to help people understand the stakes of the event and guide them to the voting event on time. The initiative became a huge hit amongst the audience and the competing parties and got 362M impressions and a conversion rate of 85%.
Sid Lee worked with a leading football team to come up with a solid branding campaign that helped them connect with its loyal fans and reach out to a wider range of audiences. The campaign also helped the football team not just bring out the fandom of a city but an entire country and that led to the success of the football team’s well-deserved victory.
With the power of solid strategies, creativity and activation, Watson Creative has helped brands get the popularity and recognition they deserve. They don’t just create brands but build digital experiences that enhance the overall perception of the brand in the eyes of its audience. With the help of art, heart and some math, they helped companies like Oregon Symphony, Oregon Blueberry Farms, Gevurtz Menashe, Nike, Soraa, Lewis&Clark Bank, Microsoft, Budweisers etc. They have served industries like sports, arts/entertainment, celebrities, athletes, attractions/destinations, public services, healthcare, finance, baking, legal, consumer good, IT etc.
A leading American football team came in touch with Watson Creative because they wanted to enhance its digital experience with the audience. The agency came up with the idea of gamifying the team and coming up with strategies to promote the fandom. They designed a spectacular game that highlighted the USPs of the players and drove deep connections with the audience. The virtual football game gained all the love from its audience and became a popular choice of entertainment amongst sports enthusiasts.
A very passionate and dedicated organic blueberry farm contacted Watson Creative for branding and web design project. They wanted the world to know about the goodness of its blueberry farms and how taking utmost care of the process led to the cultivation of good-quality fruits. The agency worked on the brand voice, messaging, packaging, marketing and collateral of this brand and gave it the identity it deserved. The brand is loved by its audience and has established itself well in the organic food marketplace.
Hansen Belyea is a prolific digital marketing and branding agency that believes in the capacity of leveraging creativity to inculcate class and sophistication in brands. With the help of services like logo design, marketing strategy, web design and video production, Hansen Belyea has created a niche for itself in the marketing and narrated several spectacular brand narratives. The team of Hansen Belyea has worked with companies like Venture General Contracting, SMPS Seattle, Compass Construction, Laird Norton Wealth Management etc.
Hansen Belyea worked with a construction company to capture the essence of its work and how the employees feel about the work they do with the company. The agency came up with a strategy of interviewing the employees on their journey with the company and made a human-centric video for the same. The work of the agency was well-received by the stakeholders and employees and became an important source of introduction to the business.
A leading general contracting company got in touch with Hansen Belyea because they wanted a growing website made that would represent its interests to the audience aptly and get better leads for revenue generation as well. The agency worked on the brand narrative first and came up with content that highlighted the growing contractor capabilities in the construction business. The new and updated site was suave and sophisticated and in sync with the current values and services of the company.
Forum One has been transforming companies into breathtaking brands that stand the test of time and bring in loads of revenue regularly. They have achieved such an amazing feat of remarkable branding with the help of data-driven solutions and creativity that is out-of-the-box. Forum One’s services are divided into four major categories and those are technology, data, design and strategy. The prolific team of Forum One has facilitated industries like Technology, education, agriculture/food, health, government, foundation, environment, cultural institutions, non-profit and international development.
A leading non-profit working towards the cause of AIDs/HIV awareness got in touch with Forum One for a rebranding and web redesign project. The agency first dug deep into the topic at hand and came up with solutions to enhance the overall awareness factor for the rebranding. They came up with a narration that was detailed and explained all the important factors of the organization. Then they designed a befitting website that was in sync with the foundation’s cause and mission. The foundation is successfully achieving its goals of awareness and reach with the help of this website.
A leading software company connecting consumers with different healthcare and pharmacy brands collaborated with Forum One. The agency made a comprehensive communication strategy that focused on building a virtual experience that would help them connect with all the online healthcare workers and innovators through digital conferences. The strategy also increased awareness and learning amongst others.
RocketDog is an award-winning, principal-driven digital marketing and branding agency in Seattle that has been helping brands with its innate ability to leverage creativity, data, strategies and communication. Its services range from strategy, graphic design, digital, social, advertising and recruitment marketing. RocketDog’s experience of helping big and small companies has led to them working with some big names like thinkspace, Kalles Group, Microsoft, Evergreen Healthcare, Revel Consulting, University of Washington, Concur etc.
One of the most sought-after wealth management agencies got in touch with RocketDog for a branding website redevelopment project. The wealth management company was facing the issue of having an outdated brand. The marketers of RocketDog decided to change the entire look and feel of the brand and give it a wonderful makeover. They also changed the logo and redesigned the website to match the current changes. The above-mentioned changes led the wealth management agency to be labeled as the ‘best choice’ agency amongst its competitors.
One of the biggest tech companies in the world got in touch with RocketDog because they needed an agency partner that would help them streamline its recruitment process which was quite chaotic. They first changed the branding of the said product so they could attract the right kind of people to be a part of the tech company. They understood the needs of the company and the kind of work environment they had and designed the branding collateral as per the brand story narrated by the current employees and stakeholders.
Headquarters is a full-strength studio based out of Seattle, Washington. They provide services like branding, strategy, packaging, and design to serve brands to the rest of the world. Headquarters has worked with clients including Visa, Microsoft, Amazon, Harmon Brewing, and Easy Street Records.
The pandemic evoked multiple feelings and reactions in people, ranging from worry to fear to despair. Headquarters wanted to help people forget about the downfalls brought about by the pandemic. They tried to make this come to life by concocting some escapism through a cocktail. Keeping this theme in mind, Headquarters created The Reality Eraser. This cocktail had one primary purpose: to give both the mind and the heart a little break from the draining year that was 2020. To make The Reality Eraser a reality, Headquarters provided services including Mixology, Packaging Design, Bottling, and Photography to create an unforgettable drink.
With multiple burger joints in the market, Headquarters had the critical task of making Alley Burger stand out. They found their inspiration in the arcade game “Bad Dudes”. The game inspired Headquarters to craft a tough identity for the burger stand so that late-night rock crowds would gravitate toward it. The tough identity was solidified by illustrations and lettering done in black. These illustrations gave the same feeling as discarded cardboard signs and graffiti in alleys. Through Gritty Visuals, Brand Identity, Print Collateral, and Illustrations, Alley Burger saw a constant stream of crowds approaching it to enjoy a late-night snack.
Radically Distinct is an agency that partners with businesses that are growth-focused so they can enhance brand value and create marketing systems that result in sustainable revenue growth. Radically Distinct provides strategic and creative services, including Consulting Services, Brand Development, and Digital Marketing, to make this revenue generation a reality for their partners. Their in-depth service portfolio includes Marketing & Media Planning, Marketing Strategy, Sales Pipeline & Process, Marketing Management, Marketing Analytics, Media Production, Branding, Messaging, Website Design, Marketing Materials, Creative Services, Brand Management, Facebook and Google Ads, Email Marketing, SEO/SEM, Marketing Automation, and Video Marketing. Netflix, Ford, Coca-Cola, Jeep, and the United States Postal Service are some brands Radically Distinct has partnered with over the years.
Joe Brogan is the Legal Counsel for reputed real estate investors, property owners, and property developers. Joe Brogan approached Radically Distinct as he wanted to break through the revenue ceiling, but he didn’t have the words for it. Radically Distinct first understood the value proposition of Joe Brogan’s expertise and then worked on differentiating it from competitors. Then, they wrote an elevator pitch to convert leads into clients. A unique LinkedIn bio and summary followed the elevator pitch. Through Positioning Strategy, Business Marketing Plan, Planning Partnership, and Executive branding, Radically Distinct achieved astounding results for the client. Results included 30% growth and an increase in yearly business development meetings.
Kong Academy, a fast-growing education and training business, offers parkour training to schools and families. With the summer fast approaching, they needed enrollment for their summer program. Radically Distinct segmented Kong Academy’s audience into two categories. Radically Distinct spent most of the budget on Audience 1 through a lead email list and Facebook ads that answered questions. Audience 2 was a lookalike of list #1, focusing on creating awareness amongst parents. Through services like Marketing Strategy, Facebook Advertising, and an Email Campaign, Radically Distinct achieved the goal of 2x yearly revenue, 65x return on ad spend, and a sold-out summer camp enrolment for Kong Academy.
GMMB is an agency with a unique mission: They want to cause the effect. They are a mission-driven firm that shares the passion and commitment that its clients face. They, too, want to create real and lasting change in the world. GMMB’s range of full-service capabilities includes Brand Strategy, Digital Strategy, Media Relations, Paid Media & Analytics, Production, and Web Design. AmeriCorps, AARP, Biden Harris, and The Bill and Melinda Gates Foundation are some of the impressive clients GMMB works with to help create long-lasting change in the world.
AmeriCorps, a government agency, approached GMMB to increase its visibility and engage a greater number of Americans in service. To make this vision a reality, GMMB tapped into its innovation potential to create motivational creative concepts and assets. GMMB helped raise awareness for AmeriCorps through national and targeted paid media planning and execution. GMMB provided services, including research and messaging, creative content development, paid media campaign strategy, media outreach, and partnership building to achieve impressive results. The campaign carried out by GMMB resulted in people of all ages coming forward to apply and volunteer in their respective communities.
The BUILD Initiative is known for helping state leaders create policies, infrastructure, and connections that make it possible to advance programs, services, and support for children and their families. When BUILD approached GMMB they wanted to combine their two websites into one. They also wanted the site to be interactive and user-friendly so their young audience could navigate it. To make this a reality, GMMB followed a content-first approach that placed the user at the center of the strategy. GMMB organized and developed content, managed an extensive resource library, created an engaging event calendar, and delivered a clean look for the organization. Through services like Brand Strategy, Digital Strategy, and Web Design, GMMB helped BUILD launch a fresh and new site and resource library for its young community.
Urban Influence is more than an agency. It is a team of brand architects with decades of experience creating dynamic brands behind them. They understand that it is tough to break the clutter in the online space in today’s time. Urban Influence comes into the picture and helps break the clutter with capabilities like Brand, Design, Digital Solutions, Content, and Advertising to help brands make a name for themselves online. Over the years, Urban Influence has worked with clients like Venna, World Housing, Sprout, Revelry, and Watson to help craft brands that are future-focused and engaging in the online world.
As an auto refinancing company, Auto Approve faced a challenge that many in its industry have faced. Auto Approve had created a trustworthy brand for its customers but needed more magnetism to attract customers. Auto Approve approached Urban Influence to revamp their look and feel to speak more directly to customers in a way that would align with their technology-first approach. Urban Influence made this come to life with the help of new and fresh brand colors that would capture the audience’s attention. Humanizing graphics and a simple and friendly copy added to the eye-catching presence of Auto Approve, making them both magnetic and trustworthy at the same time.
Ink + Volt is a clean and minimal product shop that wanted to create a brand-new identity. The team behind Ink + Volt wished to build its social and physical presence from the ground up. Urban Influence helped make this a reality by working on the branding, web presence, and physical offerings while highlighting the minimalistic, clean, and versatile products. Urban Influence worked with original photography projects to create a unique and graphic brand for customers. The bonus: they pulled this off without distracting people from the offerings. By providing services like Branding, Print, Strategy, Video, PhotoWeb, Design, and Development, Urban Influence helped Ink + Volt create a unique name for itself online.
Digital Kitchen is a studio known worldwide for combining Emmy-winning storytelling with design. The powerful videos created out of this nexus have one goal: to captivate the audience’s attention. Digital Kitchen beautifully brings worlds to life by using the best in immersive spaces, main titles, multimedia content, and imaginative experiences. Using a combination of these powerful storytelling tools, Digital Kitchen seamlessly tells captivating stories and creates moving experiences for the audience.
Canada Goose is known in the luxury market for warm winter coats that serve as a companion for its customers on cold days. They approached Digital Kitchen to create a retail space that would take visitors deep into the brand’s stories. Digital Kitchen wanted to create an immersive experience wherein guests could step inside the elements of the store. The experience included an interactive floor, floor-to-ceiling projections, soundscapes, and limited-edition Canada Goose jacket displays. The main attraction of the experience was the Cold Room, wherein customers could test the coats. All these elements together helped create a one-of-its-kind retail experience that consumes all senses and leaves a lasting impression.
When The Simpsons completed 25 years of being on FX Networks, the Network wanted to make a splash. Tasked with this exciting project, Digital Kitchen wanted to make the fans go through Homer’s most incredible memories while on the show. Digital Kitchen made this possible by creating a donut-fueled journey culminating in a 30-foot Dome of Homer. The Dome was a 4D projection that gave fans the privilege of being within the mind of Homer J. Simpson, taking them through 25 years’ worth of memories. In the process, the Dome became another unforgettable memory for fans.
Jackson Fish Market is a full-service digital transformation and boutique design agency. They see each new project as an opportunity to start something from scratch. The experienced team at Jackson Fish Market utilizes this way of thinking to learn new perspectives and value propositions to deliver something incredible to its clients. Jackson Fish Market provides services like branding, naming, identity, illustration, icon design, user experience, user research, and marketing communication to work on clients’ needs from scratch. Amazon, Kindle, Barbie, Smartsheet, Microsoft, and Google are some of the giants who have employed the services of Jackson Fish Market for their brands.
What do you do when you are a legacy brand in the middle of an ever-changing digital world? This was the exact problem Mattel was facing for its iconic Barbie brand. They approached Jackson Fish Market to make a splash in the digital world with the help of a mobile application. Through services including User Experience Design, Illustration, Icon Design, and Software Development, Jackson Fish Market built Barbie I Can Be for its customers. The engaging application allowed kids and adults to try different tasks, ranging from a veterinarian to a pizza chef to a cupcake baker.
Technology and children are a combination where brands need to consider multiple factors. One of these brands is Kindle Free Time, a tablet displaying ad-free content for kids. Kindle Free Time wanted to determine the purchase experience for children well within their built-walled garden. The concern Kindle Free Time was facing was whether parents would be comfortable giving the tool to kids to teach responsible spending and ensure it happened within constraints set by the parents. Jackson Fish Market employed User Experience Design, Illustration, Icon Design, Product, and Business Strategy by working through multiple iterations and approaches to create a pleasing product for all stakeholders.
The Garrigan Lyman Group (GLG) knows that change is an inevitable part of life, and they embrace that. By leveraging the best digital tools available, GLG provides its customers with transformative brand and digital experiences. The Garrigan Lyman Group provides an array of services, including brand strategy and expression, customer engagement, digital experiences, and customer first technology. Combining these services with the best in class digital tools, GLG provides value to its customers. Philips, Microsoft, Mod, and Toyo tires are some brands that have successfully ridden the wave of change with GLG’s cutting-edge services.
MOD Pizza isn’t only known for serving great pizza. Instead, it is known for helping children and people who need a second chance in life. GLG designed a unique and innovative Spreading MODness campaign to spread this awareness. The campaign allowed MOD to spread MODness in the communities it serves, helping it stand out in the market and maximize valuable contributions. Through visuals, print ads, and engaging pizza box designs, GLGL was able to help MOD change lives, one pizza at a time. The results were truly life-changing: 50K dollars raised for The Jed Foundation, and 1MM at-risk kids gained access to free school lunches.
Working with Microsoft one more time was a homecoming for GLG. Over the years, GLG had developed new messaging strategies, carried out product launches, crafted digital experiences, and enabled moving into the cloud. The new ask was to help Microsoft employees fuller lives both inside and outside the office. GLG helped transform the education of Microsoft employees through helpful and entertaining training. Revamping the marketing and employee communications empowered employees to achieve more within and outside the workplace. Through rich-media creatives, GLG was able to help Microsoft witness a 7X increase in action on the product website and a 4x increase in website traffic due to videos.
As the name indicates, Bullseye Creative aims to hit the mark with its marketing communication, comprising Ready, Aim, and Fire. To do so, they start by becoming Ready by studying and analyzing the business. As part of Aim, strategy and creativity enable Bullseye Creative to have a laser-sharp focus on your objectives. The final step of Fire helps accurately target customers through print, brands, digital, web, video, media, and campaign messaging. Staying true to its vision of servicing a diversity of industries and services, Bullseye Creative has worked with clients, including New York Comic Con, Marriot, Princess Cruises, Seattle Mariners, and MRJ Constructors.
Bullseye Creative has been handling The Bennett Foundation’s social media for three years. Set up as a charitable foundation by the former Seattle Seahawk Michael Bennett; The Bennett Foundation wanted a new logo and website. Bullseye Creative made this a reality by bringing motion and movement into the logo design. The website design crafted by Bullseye Creative was informative, so it could serve as an avenue for users to contact the foundation for volunteering, sponsoring events, and donating.
For the uninitiated, Kirby Krackle is what the nerd-rock artist Kyle Stevens calls himself on stage. Kirby Krackle provides listeners with geek-friendly music, often featured in comics, movies, and video games. Kirby Krackle approached Bullseye Creative to create an engaging music video for their song “One More Episode.” The song focused on how tempting it was to keep binging TV, always telling oneself the story of ‘one final episode’. To make this song relatable to listeners, Bullseye Creative turned the music of “One More Episode” into a lyric video. The interesting part: the lyric video would feature fonts from the titles of the most addictive shows of the year!
As a digital partner for ambitious brands, We Are Pop is grounded in digital and creativity. They have a simple philosophy: people are at the center of everything they do. With this philosophy, We Are Pop focuses on creating authentic brand moments by leveraging creativity and technology. Starbucks, Microsoft, Intel, and ABC are some brands whose digital story has received a ‘POP’ of authenticity and creativity.
Wildforth Creative asks its clients a straightforward question before commencing work: ‘How do you want to be known?’ With this answer, Wildforth Creative provides personal branding for brands that aim to improve the world. With the deadly combination of insight and creativity, Wildforth Creative utilizes its years of creative experience to leverage dynamic visual design and storytelling for its clients. It provides an impressive range of services, including Brand Strategy, Brand Identity, Collateral Design, Packaging Design, and Website Design. Wildforth Creative is crafting the future with clients like Inblumme, Aerlume, House Studios, Greenery and Wheelhouse, to name a few.
The Anderson Medical Group is a leader in therapeutic infusion therapy for people suffering from chronic illness. As an established brand with many sub-brands under its name, the Anderson Medical Group required a refresh to address brand architecture and lay the foundation for future growth. Inspired by the impact of Dr. A on the medical industry, Wildforth Creative built upon the A icon, making it the unifying symbol across all brands. The symbol was indicative of the quality of the work set by Dr. A and was a callback to his memorable name. Wildforth Creative made this more engaging with the help of elements like a friendly wordmark, vibrant color palette, shape language, and typeface that would be reminiscent of the brand identity.
April Bartlett, a salon owner, wanted to reinvent the salon wax warmer with The Mella. The Mella has a sleek and intelligent design, with multiple benefits like ease of use, customization, and safety. All that was required was for the Mella to have a clean, modern, and sophisticated identity to match its attributes. Wildforth Creative created a soft-edged monogram that was inspired by melting wax. It was paired with a friendly and bold wordmark, accentuated by the color palette and voice tone. Through services like Brand Strategy, Brand Identity, Website Design, and Packaging Design, Wildforth Creative provided a fresh and clean look to the product.
Column Five is a legendary digital marketing and branding agency in New York that has been facilitating several companies with its prolific work and a strong portfolio consisting of brands like Netflix, Pearson, GitHub, NYS-STOP-DWI Foundation, Girls Who Code etc. The highly skilled marketers of Column Five are adept in strategy for brand, content and distribution. Apart from the aforementioned services, Column Five also dabs in content creation for digital platforms and these are the services that give them an edge over their competitors.
A non-profit organization helping the homeless got in touch with Column Five for a project that involved services like brand guidelines, brand heart, visual identity, web design, and development. With the help of apt market research and defining the target audience, Column Five came up with a visual identity that was in sync with the non-profit’s values and ethos.
A non-profit organization spreading awareness about road accidents decided to hire Column Five for an integrated marketing plan. The wonderful team of Column FIve devised a plan that involved different services like audience targeting, campaign planning, creatives, graphics, social media management and video production. With the help of this digital marketing plan made by Column Five, there was a sharp increase of 600% in the app downloads, close to 24,610 views on the video and 154,462 impressions.
Kworq is a symbiotic hub of creativity and science/technology. The brilliant wordplay on the agency name ‘Kworq’ is exactly the kind of treatment that their clients get, quirky and innovative. The amazing people at Kworq have helped brands like Echo, RayBan, Harry Chapin Music, Lokai, Etat Libre D’orange etc. Kworq’s forte lies in building digital masterpieces with the help of strategy, creative services and production. These three categories include services like social media, branding, identity, visual design, copywriting, websites, installations, editing, videos etc.
A very popular sunglasses manufacturing brand decided to get in touch with Kworq because they wanted to reinvent their brand visibility with a new campaign. The team of Kworq devised a campaign that basically made good use of the 60’s retro vibe, remarketed the brand and played on nostalgia, which helped the audience reconnect with the brand immediately.
A famous high-end fashion footwear brand wanted to launch their new range of high-end perfumes and so they decided to hire Kworq for the mighty task. Kworq incorporated the idea of magic and mystique to narrate a story about the launch that would appeal to the audiences and help them form a bond with the brand. With the help of animation, production, quirky content and VFX, the team of Kworq launched the perfume range on social media and made sure the campaign made thousands of heads turn. Kworq also won a Clio Award for the campaign and got a lot of appreciation from people all around the world.
Sid Lee has woven many beautiful digital stories with the help of its marketing wizards and plans to expand its reach to more such companies and help them flourish in the industry. With services ranging from branding, design, advertising, media planning, architecture, CRM, public relations, digital solutions, web development etc as their forte, Sid Lee has proved its mettle in the field of all things digital and facilitates companies and organizations like We The North, Minecraft, Tiktok, Honda, Arturia, Scale AI etc.
A leading food manufacturing company achieved a very amazing feat by becoming carbon neutral and so they wanted to let the world know about it. They got in touch with Sid Lee for a campaign that would aptly highlight their achievement. The team of Sid Lee came up with an interesting campaign that talked about global warming and climate change with the help of crayons. These sets of crayons were distributed to the public and they symbolized the depleting natural resources and how sustainability was the only way to move ahead. The campaign spread like wildfire and left a huge impact on the people who took part in it.
One of the fastest-growing social media platforms in the world hired Sid Lee for a social media campaign because somewhere down the years they were at a loss of what they identified with and wanted to re-calibrate their identity slightly to know where they stood as a brand. Sid Lee created a voice/narrative that was more personal and aptly projected the message across all the platforms. The campaign was well-received by the audience and the following increased by a smashing 917% which is up to 40 Million. People watched the videos about 9 billion times and many took part in the campaign and added to the trending wave of viral videos.
Bartley and Dick believe in creating long-lasting digital masterpieces with the help of strategies that focus on creating awareness, building relationships, keeping advertising relevant and interactive while retaining the magic of the brand. By incorporating disruptive ideas that help companies scale businesses, Bartley and Dick have helped many companies with a wide range of services like web & interactive, identity design, advertising, branding and they have supported some really good projects and collaborations with companies like Kings of Cole, BBC Future, Timberland, Epix, etc.
A very famous entertainment production house decided to get in touch with Bartley and Dick for several ad campaigns related to their popular shows for different events. The team of Bartley and Dick came up with some quirky and eye-catching ads that appealed to different audiences and talked about the shows the production house produced. The result was a widespread appreciation for the creativity and aesthetic value of the ads and awareness of the spectacular work of the production house.
A very popular automotive show was being launched in a new country and so the production houses decided to hire Bartley and Dick for the promotion of the show. The idea was to highlight that the show is not just for automobile lovers but appeals to all kinds of audiences. The team of Bartley and Dick incorporated humor and laser-sharp copies to leave an impact on the audiences.
Just like the bright website of OrangeYouGlad, their portfolio is filled with many interesting and vibrant clients that have benefited from their innovative streak and quirky undertone. The marvelous team of OrangeYouGlad has been in the branding and design business for the past 18 years. By utilizing their creativity, innovation and data-backed services, OrangeYouGlad has helped companies like Brooklyn Navy Yard, Lighthouse International Film Festival, Pop Culture Collaborative, Priceline Group, Home Matters, to name a few.
A trendy and quirky music company was looking for an agency for a rebranding and website update project. They got in touch with OrangeYouGlad for the same and the agency came up with a branding strategy that gave them an apt aesthetic identity that was more in sync with their current ethos and values. The team of OrangeYouGlad worked on the typography, logo, color palette, and illustrations. The result was a sophisticated brand that appealed to its audiences and grab eyeballs appropriately.
A confectionary brand came up with a brand new product in the form of an edible sticker for kids and they needed an agency that would help them with the launch of the same. The team of OrangeYouGlad made a vibrant and fun brand identity for the product that got a lot of attention from the kids and the interesting theme got a fitting website to go with it too. The work by OrangeYouGlad got well received by the young audience and increased the revenue of the company threefold.
An award-winning branding agency like Piro has set the stage on fire with its spectacular work in the digital marketing industry, branding and other services. Piro has worked with some of the most established artists in the industry and has worked on some large-scale projects with global conglomerates like Estee Lauder featuring Kendall Jenner, Michael Kors, Chipotle, Baby Einstein etc. Piro is a one-stop solution for all kinds of solutions like advertising, film/video production and an all-encompassing entertainment studio that has handled many interesting projects and made brands memorable with their unique input.
A chocolate bar brand decided to collaborate with Piro for a video and the agency came up with a fictional story that would promote the chocolate bar aptly. They conceptualized, directed and produced a brilliant ad that was interesting and roused the curiosity of the audience in a smart and sleek way. The ad was well received by the fans and the product got an apt launch with the help of the promotional activities too.
A world-famous cosmetics and beauty brand wanted to launch their latest range of lipstick so they got in touch with Piro for the same. The team of Piro made a funny and quirky music video/ad that featured Kendall Jenner and Elle King promoting the lipstick. The ad got more than a million views and got the kind of appreciation it deserved from fans worldwide.
R/West is a full-fledged creative branding agency and its bold and brave ideas have created many beautiful brands across the globe. The idea of finding beauty in the simplest of things and weaving a spectacular story out of it is what makes R/West extra special amongst all its competitors. With services like digital experience, brand management, social media, public relations, media, creative, video production and analytics, R/West has helped many small, medium and big companies scale businesses successfully. Companies like Paromi Tea, Oregon Energy Fund, DeMartini, WebMD Health Services, Everett Custom Homes, Trumer, Flir FX etc, have benefitted from their innate ability to create memorable digital brands.
A local tea brand was looking for a brand makeover when they came across R/West for the collaboration. The marketers at R/West came up with a branding strategy that helped with the overall look and feel of the product and brand story. The result was an immediate boom in the revenues for the tea manufacturing company and people received the brand well and celebrated its uniqueness too.
A leading shoe brand has been in a symbiotic collaboration with R/West for the past 9 years. The agency helped the shoe brand reach its goal with the help of a systematic marketing plan that was customized to the sensibilities of the company. The result was a stunning transformation from a simple shoe brand to a multi-season fashion brand.
Jungle Communications has been in the branding and advertising business for a while now and they have established themselves as one of the most prolific digital agencies in the country. With Jungle’s core values making the entire digital marketing process seamless, the company has helped companies from different domains like dental clinics, chiropractic, law firms, non-profits etc. The team of Jungle Communications is well trained in services like advertising, web design, marketing, design, corporate identity and video production.
A local chiropractic clinic had established itself in the locality but the owner wanted to expand the scope and get into athletics too. They contacted Jungle Communications for the same and the agency made an integrated plan that focused on expanding the business, creating a digital platform and promoting the business in such a way that it revenue is generated simultaneously.
A local orthodontics brand was looking for an agency that would help them increase their revenue through different avenues so the brand got in touch with Jungle Communications for the same. The agency targeted a new set of audiences and scaled the client of the brand drastically with the help of digital marketing strategies. The new patient intake increased by 100% and that made way for good revenue too.
Slaps has some of the most unique branding projects and its Avante Garde creativity has touched the hearts of many people across the country. With branding and experience design as its forte, Slaps has raised the bar high and created a benchmark for quality work in advertising and branding. Apart from branding, they also cater to other digital marketing services like awareness, digital and creative, which include some of the sub-categories like video production, photography, web/app design, public relations, and copywriting amongst others.
A food brand manufacturing nutritious products collaborated with Slaps for branding and packaging. Slaps incorporated some really vibrant colors and highlighted the benefits of the supplements to make people understand how fun but useful the brand was.
A very popular and sought-after sports shoes brand hired Slaps for their Valentine’s Day campaign. The team of Slaps worked with the internal team of the shoe brand and came up with a digital marketing campaign that highlighted the correlation between the special day and the brand in such a way that it immediately grabbed the attention of the fans and made them buy the products. This campaign helped the company gauge the audience’s reaction to the campaign and also increased their sales.
An integrated marketing agency like GMLV has mastered the art of creating digital masterpieces with the help of services like branding/strategic planning, marketing, digital, media buying/planning and casting. With brand names like Suez, Ramada, Queens College, New York City Football Club, The Valley Hospital, Alliance Bernstein etc in their portfolio, GMLV has established itself as one of the most sought-after agencies in the country. GMLV has a dedicated team for casting and this team has helped brands like Amazon, Yahoo, Bank of America, Harper Bazaar, Loreal, Dark & Lovely, Vogue, Pepsico etc.
A local college was in dire need of creative solutions that would change its brand positioning and provide branding and marketing support to its in-house team. The college hired GMLV for the said task and the team worked extensively on brand positioning, communication plan, collateral design, production, video production, copywriting and social media campaigns. The result was a hearty collaboration that helped the college grow exponentially.
A leading beauty brand wanted to collaborate with an agency on a campaign that would highlight the black voices who have left a mark on the society and the agency came up with a strategy that very aptly talked about equity, diversity and inclusivity in the beauty industry. The campaign devised by GMLV got a lot of rave reviews and was received positively across the country.
Zagoren Collective has increased the reach and visibility of many companies in the country with the help of sound research, path-breaking creativity and high definition production value. Companies like Virgin Oceanic Airlines, Fintech Bank, Hamilton Reserve Bank, Cable & Co. Italian Shoes, Ferrari Racing, Valvoline, JBL, Israel Tourism, Monte Carlo, Samsung etc have benefited from Zagoren’s innovative ideas and personalized marketing plans that include making good use of a wide range of services like brand strategy, marketing, advertising, SEO & analytics, web development and social media.
A local alcohol company needed the help of an established agency that would help them with its brand launch. They got in touch with Zagoren and the agency worked extensively on the branding, website, social media campaign, various events, and other digital marketing requirements. The result was a grand launch that got them a lot of attention and established them appropriately in the industry.
A leading music company decided to collaborate with Zagoren for a social media campaign and the agency worked on some quirky branded pieces to increase engagement. The result was exactly that and more, the company saw an increase in the social media engagement after the branded pieces were posted and that led to some more collaborations with Zagoren.
AJ Ross believes in creating digital marketing projects that are worthy of recognition, awards and unprecedented popularity. With some pathbreaking work with the help of digital marketing services like branding, collateral, web design, media buying, SEO and public relations, video production and software, AJ Ross has created long-lasting collaborations with companies that wanted to expand their business and have lucrative future in the online arena. They also cover all kinds of mediums of mass communication like radio, print, display, television and social media to make impactful brand stories that appeal to the audiences seamlessly.
A well-established laboratory was looking for an agency that would help them with lead generation so they contacted AJ Ross for the same. With the help of a brand new website, marketing tools and SEO, AJ Ross helped the laboratory achieve a 30% hike in internet leads and that led to good revenue generation as well.
A leading healthcare company was planning to expand its operations and so they decided to get in touch with AJ Ross for the same. AJ Ross helped them become a corporate brand and incorporate marketing strategies to support their expansion. With the help of branding, the agency gave the healthcare company a solid identity that helped them gain good momentum in the industry and establish itself as one of the most sought-after healthcare companies in the country.
Greater Than One is a pioneer in healthcare advertising and has been contributing immensely to some of the most prolific success stories with the help of innovation and creativity. They have created content-rich and aesthetically pleasing brands that speak volumes about the laser-sharp branding solutions employed by the marketing geniuses at Greater Than One. With GTO’s path-breaking strategic intervention, companies like Obagi, Novartis, Alnylam etc, have made the most of customized services like strategy, analytics, content, creative, UI/UX, media, social media, digital and enterprise.
Smakk Studios has been in the industry for delivering some really data-driven strategies that are fueled by creativity and style. Companies like Walmart, RiseWell, Adidas, SC Johnson, Cleo.Coco, Harry’s and Aveda have benefited from the innate ability of Smakk to turn simple ideas into popular brands. Smakk Studios has based all its strategies on the idea that brands have a lot of power to change the status quo in society and influence people positively. They also believe in accepting sustainability wholeheartedly in a way that all their brands incorporate this idea in one way or another and this approach is what makes Smakk unique and popular amongst its peers.
A leading skincare company contacted Smakk for brand strategy, packaging, website design, visual identity and marketing strategies because they were planning to reinvent their product line. Smakk worked diligently on the brand and came up with an integrated strategy that helped them successfully launch their brand. The company liked the work of the agency so much that they retained them as their marketing partner.
Smakk worked day and night on launching the digital platform and eCommerce platform of a growing and thriving cosmetic brand famous for its quality beauty products. Smakk designed an easily navigable website that featured all their lip colors and helped the brand’s audience choose its products in an easy way. This led to revenue generation and helped the brand gain popularity and an edge over its competitors.
Tier10’s pioneering work has led to being ranked as the 6th largest advertising agency by Washington Business Journal and many prestigious awards for its contribution to the digital marketing and branding industry. Tier10 has won awards for their projects with Honda and Acura and has received extremely positive reviews from all their clients. Some of the companies Tier10 has worked with are Facebook, Google, Bentley, Youtube, Nissan, Microsoft, Mitsubishi Motors, Ford, Penzoil and Urban science. The digital marketing pros at Tier10 are adept in services like digital, web design, media and production.
A world-famous car racing company hired Tier10 for a video project on one of their most celebrated young racing car drivers. The video showcased the athlete behind the wheels in a grand prix event and captured all the elements of the car, the support team, the driver and the performance in the event.
A leading car manufacturing brand collaborated with Tier10 for a promotional video that featured a famous baseball player as the brand ambassador of the car. The video showcased the journey of the player and juxtaposed it with the car’s journey. The ad was received positively across the country and the production value was highly praised by the client as well.
With 23 years of experience handling close to 300 clients belonging to various industries, BulletProof has established itself in the digital marketing and branding arena with ease. They have 6 international studios and marketing wizards that are adept in branding, digital marketing and creative services. BulletProof, just like its name, believes in utilizing laser-sharp strategies that are backed by clear ideas, dependable insights, path-breaking innovation and stimulating storytelling skills. BulletProof has worked with some of the most sought-after companies internationally and won many awards for its body of work.
Mother is a bold and brave initiative by a team of marketers that know how to leverage the power of aesthetics in a way that makes people choose the brand and show their loyalty to the company. Founded in 1996 by a bunch of friends who wanted to weave magic with their ideas and make brands better, the agency now has close to 500 innovative marketers that want to use the power of online media to create art digitally. Mother has worked for companies like Samsung, Elvie, Hammersmith, Stella Artois, Gousto etc and made a name in the industry for its edgy work and out-of-the-box treatment.
A brand manufacturing products specifically for women decided to get in touch with Mother for the promotion of their new range of smart tech. Mother collaborated with Eva Lazarus for an ad film and the beautiful video highlighted the benefits of the product range for women aptly. The video got smashing applause from women all across the country and the promotional campaign helped the brand see a sharp increase in revenue too.
A very famous furniture brand was planning to launch its first store in a district and so they decided to get in touch with Mother for the promotional campaign. The idea behind the campaign was to showcase how the launch of the furniture brand would affect the district and become a piece of sensational news. People really liked the campaign and the client loved the creativity projected in the campaign by Mother.
Niftic understands how important it is to be goal-oriented when it comes to digital marketing and branding strategies and this is what gives them an edge over its competitors. Niftic has been a marketing and branding partner for companies like The North Face, Ocean CDR, National Geographic, Venture for America, Advanced Aviation Team, American Museum of Natural History, BRAC, Olympic Channel, Change.org, Planned Parenthood and Wyoming Office of Tourism. Apart from branding, the digital storytellers of Niftic are also good at engineering, UI/UX design and conversion rate optimization. Niftic has earned positive reviews from its clients and thrives on their feedback to provide top-notch services.
One of the biggest social change platforms in the world approached Niftic for an integrated digital marketing project that included conversion rate optimization, product growth strategy, engineering and UI/UX design. With the right kind of strategies and guidance, Niftic helped the platform reach the 100,000 active membership feat and an increase of 120% in gross income revenue.
A world-famous sports channel that is famous for showcasing the biggest inter-country sports event globally collaborated with Niftic for a special campaign for the winter event. Niftic very efficiently highlighted the painstaking efforts and dedication of the athletes who took part in the event and made a moving video about the same. They also incorporated Snapchat to create their stories and promote it online to get organic engagement. The audience loved the video and immediately showed their support to the athletes and the event simultaneously.
The name of this branding agency should be enough to let you know what its primary goal is when it comes to helping out small and big companies. With the help of some solid data, ground-breaking innovation and some out-of-the-box creativity, ElevateMyBrand has established itself as one of the most sought-after agencies in the country. Apart from social media engagement, EMB also caters to services like strategy & execution, creative & content, visibility & awareness and experiential. EMB has elevated brands like Tamara Mellon, Paw Patrol, Zendesk, Organic Initiative, Verizon and Methodist Hospital of Southern California, to name a select few clients.
A leading restaurant was planning to launch its food truck in order to attract more customers by targeting new areas. They got in touch with EMB for a brand visibility project and came up with an integrated strategy that would help the company expand seamlessly with the help of offline strategy and advertising, the team saw an increase of 116% in web traffic and an increase in page views by 110%.
A leading hospital was looking for an agency that would help them with a fundraiser and so they decided to contact EMB for organizing all the events seamlessly. The team at ElevateMyBrand came up with an integrated plan that included the decor, catering, hotel reservations, photography and other important aspects of the event. The hospital raised close to $1000,000 and saw an increase of 121% in onsite fundraising which was an exceptional feat in itself.
Sensis is an integrated digital marketing and branding agency well adept in services like amplification, creative, digital experiences, media, research & analytics, strategy, technology & development, challenges and Sensis CMO. Sensis caters to different sectors like government services, health, law enforcement etc. Companies, organizations and brands like the City of Los Angeles, AltaMed, FDA Center for Tobacco Products, Sempra Energy, Cal State LA, San Diego Gas & Electric etc have benefited from the integrated campaigns of Sensis.
Gelcomm runs on the process of four essential pillars known as CLER, that help them execute all their projects seamlessly and they are – clarify, learn, envision and realize. If you are looking for an agency that manages all kinds of digital marketing services like branding, insight & strategy, packaging, style guides, entertainment branding and cross-platform branding then choosing Gelcomm as your branding partner would be a wise decision to make. Gelcomm has worked with a lot of commercial brands like Oral B, Hot Wheels, Disney, Nestle, Kellog’s, Discovery Channel, Jumanji, The Grinch etc.
A local coffee blending brand wanted to launch their own ready-to-drink coffee beverage so they hired Gelcomm for the branding and packaging of the same. The agency highlighted the Hispanic background of the brand and incorporated motifs that were eye-catching and generated curiosity. The packaging made a lot of heads turn and received the kind of reaction it deserved from the audience.
A global food and drink company was planning to launch its condensed milk brand in the Latino markets so they decided to hire Gelcomm for the same. The agency worked on several designs for the packaging and eventually came up with one that enhanced the brands’ recognition and grabbed the attention of the new audience seamlessly.
The Miller Group came into existence in 1990 and is handled by some prolific and extraordinary women who understand marketing like no one else does. The femme marketers of the Miller Group have worked with some of the most popular and money-making companies like 7 Eleven, General Electric, Kirkland Signature, Pocky, Park Oak, Centra Credit Union, PSAV, Logix, REMAX, Tenet Health, Lotus Pet Food, to name a few. The Miller Group has many services that have been clubbed under four major categories and they are campaign innovation, channel management, production and branding.
A local food packaging manufacturing company was looking for an agency that would help them become a brand. Miller Group worked on the brand identity, and website and also came up with a marketing plan to launch the brand in the industry. The agency worked on a social media campaign that highlighted the benefits of the bag and also promoted its use on meat and fish counters in the area.
A very sought-after life sciences services company was looking for an agency that would help them get established a thriving custom research and consulting company as they were more popular as a research organization with a clear approach towards syndicated studies. With the help of a website redesign, the Miller Group helped the company change its narrative and arrive in the market as a research company that is also well-versed in custom research as well and that led to an increase in the projects by 22%.
Slaps is known in the industry for providing top-notch quality in creating digital experiences and weaving magic with their unique story-telling skills and innovation. It is a purpose-driven digital marketing and branding agency that believes in building a unique brand voice with the help of services like branding, awareness, digital and creative. Slaps has a very unique and quirky design aesthetic and you can witness their collaborations with brands like Verde, Bright Naturo, Cleo, Bonsai, Nijo, Nike, Tank Kombucha etc.
A local soda brand that incorporated the goodness of matcha and CBD was looking for an agency that would help them with brand strategy, logo development, packaging and visual identity so they got in touch with Slaps for the same. The agency worked on a lively and bubbly brand image and used the imagery of the fun 70s to make an impact on the audience. The identity highlighted exactly what the brand was offering and incorporated the values of the company appropriately.
A local kombucha beverage brand was looking for an agency that would give them a solid and relatable brand identity so they got in touch with Slaps. The agency incorporated a summery vibe to the branding and made sure that the people understood that drinking kombucha can be a fun experience apart from being healthy. With the help of graphic design, logo design, visual language and art direction, the agency gave a highly stylized look to the brand which helped them stand out in the market.
Havas Edge understands that you need to build a business and then make it a brand to make it successful. With the help of services like analytics & attribution, strategy & planning, linear TV, programmatic, digital, audio, influencer marketing, creative, print, out-of-home, multicultural, brand response advertising, media management & buying and direct marketing, Havas Edge has established itself as one of the largest integrated digital marketing and branding agencies in the world. Havas Edge has its own media and data analysis technology known as VantEdge Point, a cool platform called Revenue Attribution Modeling Platform for the analysis of TV viewership and other tools like prosumer, decipher, brand momentum and creative business ideas to give you the best of services and guidance.
When the storytelling skills of a branding and digital marketing agency have been ranked by MSNBC and The Wall Street Journal, you know that you have come to the right place for your project and that place is surely TrailerWorks. TrailerWorks has done advertising for companies like Viagra, Mcdonald’s, Ziploc, Hershey’s Kisses, Jell-O, THe Home Depot, Jaguar, Fours Seasons, Children’s Wish, Coca-Cola, Best Buy, KFC, Cashmere, Ford, Reebok, Yamaha and NASA too and they have also organized an event like National Advertising Challenge in the media industry and have given recognition to budding marketers and advertisers in the industry.
A leading healthcare and hospital chain hired TrailerWorks for a video campaign that would talk about their journey and highlight all their work since their genesis. The prolific team of TrailerWorks worked on a 3-part video series that would highlight their history, their current projects and their research work in the field of modern medicine. Close to 1.7 Million Dollars were raised due to this campaign and the audience got a chance to form a connection with the values of the hospital and choose them for their medical emergencies.
A well-known lifestyle magazine catering to all the elite philanthropists of the world collaborated with TrailerWorks for a marketing revival project. The idea was to make a video that would highlight all the most sought-after luxury brands and the initiatives of all the wealthiest philanthropists to make the world a better place. The videos garnered a lot of traction and helped the brand fill all its media spaces with big names. The videos also created a lot of buzz for the magazine’s boutique seminars.
Bright has been facilitating some of the most popular companies in the industry with the help of services like branding, market evaluation, consumer research, advertising, events, website design, social media and digital marketing, creative, brand communications, product packaging and activation campaigns. Bright has worked on a lot of FMCG companies like Solero, Carbonaut, Safeway, Solula, Pro Bar, Good Sense, Wanu etc. Apart from food and beverage brands, the team of Bright has also collaborated with organizations like Grammy Awards, Nestle, Olympics, Pepsico, Virgin Cola, Whiskas etc.
A local snack manufacturing company famous for its good quality ingredients and amazing taste was looking for an agency that would give them a befitting rebranding experience that would elevate its position in the market. Bright decided to give the brand’s packaging an eye-catching makeover that highlighted its best part and also reinvented the brand’s story with the help of a brand new website.
A bottled water brand was looking for an agency that would help them with some dedicated rebranding for the expansion of its business. With an integrated strategy of rebranding, packaging, brand story, brand extension and brand identity and brand guidelines, Bright reinvented the way this brand was perceived in the market and made a lot of heads turn with its vibrant and invigorating outlook.
The marketing and ad-hoc geniuses at The Hucksters understand the power of emotive images and that advertising and imagery go hand-in-hand. The Creative Director of The Hucksters has worked at some of the most prolific and well-known ad agencies in the world and decided to leverage all that experience and knowledge into starting his own agency. The Hucksters are famous for capturing the old-fashioned retro style in their ads and their clients love them for utilizing this approach.
With 9 years of providing the best digital marketing and branding services, Makaio Creative Group has left a lasting impression on a lot of companies across the globe and helped them scale their businesses exponentially. With digital marketing services ranging from branding, creative, packaging & industrial design, strategy, retail design and partnerships, Makaio has influenced thousands of hearts with its quality work and creativity. Some of the commercials that the team of Makaio diligently worked on are Nescafe, Target, Apple, Old Spice, Budweiser, Mercedes Benz and Pepsi and some of the production and design projects they have catered to, belong to big names like Justin Beiber, Justin Timberlake, Nicki Minaj, The Oscars, Teen Choice Awards, Pepsi etc.
Nexstar Digital has enabled more than 120 local websites, 284 mobile apps and made way for 133M+ monthly visitors on the websites they have created. Nexstar has a multi-dimensional advertising module that caters to local and national companies and their customized approach is what makes all their projects shine. Nexstar has its own propriety platform also known as Stellar, which helps people buy advertising seamlessly. From mobile, linear, OTT, CTV, display to social, they cater to all kinds of mediums. Stellar has helped make close to $100M worth of incremental revenue for a leading company and that shows the accuracy with which it works.
Nexstar Digital worked with a national insurance company to increase its reach with the help of video and display ads that were specifically targeted to an audience that required the policies offered by the insurance company. The result was a 42% growth in leads and the company also saw positive engagement with the help of an integrated strategy adopted by the agency.
Nexstar got an opportunity to work with a restaurant chain to increase its online revenue drastically with the help of digital marketing strategies. A messaging campaign that focused on videos led to a smashing 1300% ROAS with the help of online orders and a 200% increase in the new customer visits.
Citrus Studios has added value to a lot of popular brands like Sony, UCLA, Sephora, California Health Care Foundation, NYX, Getty, The Huntington, Dollar Shave Club and Providence. With the help of some enigmatic designs, innovative brand management, top-notch digital experience and engaging digital marketing, Citrus Studios has established itself as one of the most sought-after digital marketing and branding agencies in the country. Citrus also has a very invigorating podcast called The Juicery that disseminates valuable information related to brands, marketing, design and digital innovation to the world and helps bussing marketers understand important concepts from the industry.
A non-profit organization with the main cause of uniting valley stakeholders was looking for an agency that would work on its branding and digital experience so they hired Citrus Studios for the given Projects. The agency worked diligently on providing an identity that was in sync with the organization’s values and ethos and also worked on a website that represented the brand story aptly.
A university-based science lab collaborated with Citrus Studios because they wanted to rebrand their lab and get a brand new digital experience as well. The agency first understood what the lab stood for and accordingly presented a branding plan that represented them appropriately. The agency also worked on the website and incorporated the brand story and values of the organization so they could attract the right kind of public online.
Sagon Phior’s diligent work has been recognized and awarded by organizations like Agency Spotter, Expertise, The Communicator Awards, Davey Awards, Aster Awards, Summit International Awards, Creativity International Awards and Advertising Excellence Awards. Getting felicitated with awards is nothing new when an agency has worked with Automotive Moghuls like Rolls Royce, Porsche, Bentley and Lamborghini. Apart from the aforementioned companies, Sagon Phior has also planned digital marketing strategies for brands like Modern Vascular, City National Bank, QTBreast Health, Graphisoft, Cytellix, IKIN, Bitdefender etc. Sagon Phior has scaled several businesses and built memorable brands with the help of strategic planning, multicultural marketing, social/digital strategies, research etc.
With the help of an integrated digital marketing strategy that included branded content and digital media, Sagon-Phior helped a leading auto dealership’s luxury car brand platform to promote their car launch events coupled with a brand guide for a luxury car brand they were partners with for a long time. The result was a smashing video and OOH ads that established a relationship with its audience and generated engagement online too.
A very popular theme-based restaurant chain hired Sagon-Phior because they were planning to launch their own cold beverage and wanted Sagon-Phior to do the branding, brand identity, packaging and marketing of the said product. The agency established the brand by incorporating the restaurant brand’s imagery with the beverage’s identity in an enthusiastic and energetic way. The product gained positive reviews from the restaurant chain’s loyal customers and cashed in on its popularity too.
advertise.com is a one-stop solution for all things related to advertising and digital marketing. With the help of quality, performance and good service, this company has established itself in the industry as one of the most sought-after options for advertising. Be it conversion tracking, competitive CPCs, API integration, managing apps from desktop/mobile, account alerts, real-time clickshield technology or a design team that handles all kinds of assignments, advertise.com has it all. The people of this online company are working on more than 3000 active cases and 8,532,999 clicks, their clients have nothing but praises for their quality work and dedication to complete all assignments diligently.
Rival’s clean and sophisticated website is proof of how efficient its design and marketing team is. As a boutique studio providing valuable advice and services for digital marketing and branding, Rival has established itself as one of the most prolific agencies in L.A. Working with brands like Citibank, Prelude, Amazon Teen, Mocel Mezcal, Think Blue, GreenHouse Motion Identity, and Ular, to name a select few, has helped them earn excellent reviews and recognition in the media industry. With a wide range of services that include but are not limited to branding, brand identity, broadcast – concept, market research, experiential, web design and photography, Rival has helped several brands realize their dreams.
A city body of cultural affairs in the country was looking to revitalize its presence so they got in touch with Rival. The idea was to come up with a digital brand platform that would highlight the art and crafts demonstrated and showcased by the people of the city and talk about it on the digital brand platform. The result was a beautiful website that encapsulated the unique branding given to the body of the cultural affair. The branding and digital experience created by Rival was received favorably by the audience and got positive reviews too.
A local water management group was looking for an agency that would help them for a unique identity and get an edge over their competitors so they got in touch with Rival. The agency worked on a quirky and interesting video highlighting the work of all the scientists, advocates and social workers from the group and redirected the people to a new website that became the face of the group. The website and video were well received by the group’s peers and a lot of people joined the organization because of the influence of the video and website.
Traina specializes in building brands that emotionally move audiences with the help of human connection and creativity. By making the most of services like brand strategy and identity, design activation and digital experiences, Traina has worked with some of the biggest names in the industry like Facebook, John Deere, Viasat, Microsoft, Qualcomm, Taylor Guitars, Brooklyn Brewery, Ballast Point etc. Traina has been helping brands achieve their goals since 2005 now and has performed this feat with the help of innovative thinkers, creators, designers, digital marketers and noteworthy producers.
Traina worked with a healthcare solutions company targeting sleep apnea and other sleeping disorders. The amazing digital marketing team of Traina worked understood the requirements of the company and worked on its website redesign and came up with an integrated process to overcome the obstacles. They enhanced the reach of the website by improving the website architecture, design, illustrations, navigation and SEO. The new website was bold and engaging and got a lot of web traffic from new customers and users.
A new and upcoming cannabis manufacturing brand collaborated with Traina for the creation of invigorating brand identity and packaging. The agency packaging incorporated the roots of the brand and mingled it with modern design to come up with a sophisticated logo and packaging. The launch of the same garnered $450K revenue in the first month itself and increased the sales by a huge margin.
BLVR is an industry-leading full-service branding and digital marketing agency in San Diego that has been transforming brands by overcoming digital and media-related challenges with the help of a three-step process that involves having a belief, having a purpose and tapping in on the behavior. They accomplish marvelous digital marketing projects with the help of service categories like brand strategy, brand identity and brand experience and cover all kinds of creative and branding services in these three categories. BLVR has executed some top-notch work for companies like Polaris, Andis, Clinicomp, Isle, Finest Made, Oh, Joywell etc.
A community with a group of cowboys wanted to work with an agency that would change its narrative and let the world know what it truly stood up for so they approached BLVR for the same. The agency worked with the community to come up with a series of videos that aptly represented the life behind those boots and horses that the cowboys led. The videos got good engagement and emotionally connected the community with the world.
BLVR worked with a pool cleaning services company because they wanted to be rebranded as a modern pool cleaning service provider. The agency strategized a sophisticated and innovative way of highlighting the benefits of associating with the service provider brand through a super interesting underwater photoshoot. This campaign shed light on how modern and elegant the brand and its products were and connected it with the elite families of the suburbs. The underwater campaign by BLVR looked absolutely stunning and very suitably put across the message the brand was trying to convey.
Ignyte Branding has been at the center of branding and digital marketing for quite some time now and they believe in creating impactful and solid brands that stand the test of time and make a lot of heads turn. They create brands that are inspiring, have an equitable economic value and work on customer satisfaction all the time. A full-service branding and marketing agency like Ignyte thrives on making clients happy with the help of services like research, strategy, identity and activation. The prolific marketing team of Ignyte has worked with a lot of big and medium-sized companies and some of them are Intersection, Vector Media, Baker Mountain Guides, Reveel, EA Health etc.
A family-owned mountain guiding company got the assistance of Ignyte Brands for building a digital presence, getting a visual identity and an overall brand strategy that would enhance the company’s overall performance. The agency worked on the brand identity of the company and incorporated its values in the website design as well. The new logo was in sync with the services provided by the company and the website cohesively highlighted the core elements of the brand.
Ignyte Brands collaborated with a health and wellness brand on merging two of its business together. The agency came up with a new and improved branding strategy that would tie up the juice bar and the yoga studio into a harmonious digital entity with the help of a website and promotional videos. The new brand identity also attracted a lot of traffic and increased the leads drastically.
An award-winning branding and marketing agency like REQ has been recognized and honored with some of the biggest online platforms like Clutch, Adweek 100 and Inc Magazine for its dedicated contribution to making brands shine. REQ has solved many digital marketing problems with the help of a range of services like advertising and media, brand strategy, data and analytics, digital advocacy, reputation management and public relations. Its customized solutions have led to some big success stories for companies like eBay, Atlas Air, Amazon, CSRA, Mastercard, Empire State Building etc.
REQ collaborated with a weight loss company on a brand redesign project. The agency realized that the weight loss brand had an issue with its identity so they came up with a new name that was more in sync with the company’s image. Once the prolific team of REQ was done with the naming process, they worked on the brand story so as to change the narrative. They also worked on the brand’s website and redesigned it in such a way that the digital platform became the online face of the brand and a point of connection with the online customers.
REQ worked with a food brand specifically targeting urban and sophisticated women interested in consuming healthy food items. They created a strategy that focused on the loyalty system to enhance engagement and excite the audiences. The marketing strategy led to the expansion of 75 locations across the country and an improved brand identity that appealed to smart and healthy women.
Cozy’s wonderful work by the team of digital marketing and branding wizards has been awarded and recognized by some of the industry’s biggest online reviewing bodies like Clutch, Expertise, Xotly, Agency Vista, Upcity and DesignRush to name a select few. They have two ways of helping companies, one is providing them with an augmented team that works as per the requirements of companies and fixed projects that incorporates a fixed package of services required to help companies soar high. Cozy’s team follows the step-by-step process of enabling effective digital marketing services that start with connecting with the clients, giving the structure to the project, creative design, developing the designs and maximizing the effects of the said designs and development.
An independent entrepreneur was looking for an agency that would redesign his website and make the structure and content focused and precise. Cozy Design worked on a strategy that was fit for the kind of work the entrepreneur did. He needed the professional help of a proper agency and so the agency built the website and redesigned the logo within the timeframe of two days. The result was a stunning website that looked chic and sophisticated and represented the entrepreneur well.
Cozy Design worked with a human capital management firm on its brand identity journey. The idea was to narrate the story of the brand through visuals and incorporate the narrative in the theme, logo, typography and other collaterals. The final result was a sophisticated identity that was in sync with the firm’s image and liked by the stakeholders and clients alike.
Big Day The Agency knows that brands need an edge to stand out in the extremely creative and fragmented digital marketing space. The agency relies on three pillars- captivating insights, extraordinary ideas, and world-class execution, to help brands create compelling creatives that stand out. Big Day The Agency partners with brands and businesses who believe in building great creatives, love what they do, want to see ROI, and want data-driven results for their brand.
With over 30 years of experience, MiresBall strikes the right balance between passion and pragmatism to enable organizations to aim even higher than their current aspirations. The first step MiresBall takes towards achieving this is defining the brand through solutions such as Research, Brand Strategy, Naming, Visual Identity, Taglines, Messaging, and Style guidelines. MiresBall then activates brands by telling their stories through Packaging, Advertising, Corporate Communications, Websites, Events, Environments, Photography, and Video. MiresBall caters to multiple clients like San Diego Foundation, Science is US, Institute of Contemporary Art, San Diego, and SOVA Science District, to name a few.
Lofta is a digital health provider with a diagnosis-to-treatment journey for patients suffering from sleep apnea. The treatment for sleep apnea involves nights in a sleep lab for the patients, which is why they generally refrain from seeking help. To make the entire experience more approachable for patients, MiresBall started with the name Lofta, intended to uplift people. The logo evolved to become more readable, bringing the elements of friendliness and optimism into the design. A relaxed visual identity was created using free-flowing illustrations and calming colors to establish that the medical experience was not clinical. A website with step-by-step explanations, a unified naming system, and a reassuring brand voice helped achieve a 357%* increase in organic traffic within the first three months.
Shure has made a name for itself in the market with its devoted professional customer base, but it wanted to reach a whole new audience. MiresBall created a portable visual element by focusing on the strategy of the legendary performance the brand had provided in its 90-year legacy. To make the products stand out, MiresBall divided the three product tiers into unique systemized packaging for the tiers. They also provided customers with special collectible packages celebrating the rich journey and impressive products of Shure. Appealing to content creators, celebrating the SM58 50th anniversary and engaging photography resulted in a consistent brand expression for Shure.
BASIC/DEPT® is a global branding and digital design agency focusing on converting cultural values into the company’s values. BASIC/DEPT® builds products, services, and eCommerce experiences through two main capabilities of CX, Commerce, Product Design; and Digital-First Branding. The services provided include Market Analysis & Business Case Development, Customer Research, Segmentation & Insights, Innovation Sprints & Prototyping, Design Systems & Guidelines, Website & App Design, Brand Ecosystem & Roadmap, Business Intelligence, Brand Positioning & Architecture, Brand Messaging, Visual Identity, Brand Guidelines & Playbooks, Visual Design, and Graphic Design. KFC, Google, Wilson, AT&T, and Patagonia are some clients with which BASIC/DEPT® has worked.
Like other fast food giants, KFC assumed that its customers were coming online as people who were ready to order. In doing so, KFC missed out on providing customer customization and personalization online. KFC approached BASIC/DEPT® to embody their warm personality in their online interactions. BASIC/DEPT® developed new strategies for KFCs online menu architecture and photography, created a unique copy with the Colonel’s personalized tone, and designed a future-proof platform for the ages. The website BASIC/DEPT® created for KFC allowed customers to reorder their favorites and included progress bars to track orders. The partnership between BASIC/DEPT® and KFC resulted in 13% same-store sales over the two years between 2019 and 2021.
When Wilson wanted to find their place in the culture and enter an all-new apparel category, it approached BASIC/DEPT®. BASIC/DEPT® started the process by conducting a visual audit and interviewing key stakeholders about sports’ role in their lives. The results of these interviews resulted in the new brand mission- “empower every human to live life like an athlete.” BASIC/DEPT® found the brand’s soul, created a brand book, and redefined what it meant to be an athlete by making it a part of one’s everyday life, creating a brand new feeling around the 100-year-old legacy brand.
As a brand intelligence agency, Incitrio focuses on performance and integrated marketing communications, with a focus on driving results from its marketing efforts. Incitrio targets prospects, optimizes marketing automation, and enables faster sales through its marketing strategies. Incitrio rests on the pillars of technology, data, messaging, targetting, MarTech, and personalization. The broad range of services offered includes Brand Intelligence, Integrated Marketing Communications, and Sales Multiplication. Incitrio has helped more than 700 customers with their ROI, including Marsh, Pfizer, Nielsen, and Alliant, to name a few.
Bex Brands believes that the best way to make its mark is by helping its customers make their mark in their respective fields. In its own words, Bex Brands is obsessed with function and driven by design, working with progressive brands to create future-ready branding. The services provided by Bex Brands include Strategy, Brand Identity, Packaging Design, Print Collateral, Naming, Voice & Messaging, Art Direction, Photography, and Digital Design. Joyride, Lily’s Sweets, and The Humble Seed are some of the brands Bex Brands has worked with over the years, helping create tomorrow’s brands.
When Joyride approached Bex Brands, its strategy was to create a new identity that would throw back to childhood and the joy that came with eating candy as children. At that time, the feelings associated with eating candy were pure bliss, without any adverse or heavy emotions. Bex Brands created a logo that alluded to the famous candy brands, with a strong sense of play and movement in the type used. In the packaging, each SKU had a pattern that described the candy for which it had been created, with bold, bright, dynamic, twisty, and turny designs. Through services like Strategy, Brand Identity, Packaging Design, Copywriting, Photography, Art Direction, and Website Design, Bex Brands helped capture the joyful elements in the brand identity.
Kopari Beauty believes in whisking its customers away on vacation through its coconut oil-based beauty products. The brand’s energy is young, sophisticated, exclusive, and flirty, with multiple themes that Bex Brands had to capture within the same umbrella. Bex Brands approached this challenging feat by employing various services, including Strategy, Brand Identity, Packaging Design, Copywriting, and Photography. They made the brand’s essence come to life by contrasting the modern typology with fluid forms and minimalistic packaging with a bright palette. Finishing touches were added to the product through palm patterns, rhythmic borders, and a carefully curated brand voice.
Lime & Co is a 20+-year-old strategy and design consultancy based in San Diego. Lime & Co empowers the brands it partners with to evolve, serve and lead their respective customers. To make this a reality, Lime & Co digs deep into the company, understands its purpose, and co-creates a confident brand ready to reach new heights. Its four pillars are Brand Clarity, Brand Strategy, Brand Expression, and Brand Growth. Lime & Co follows a detailed strategy of understanding the foundation of brands, developing a strategic roadmap, and implementing the roadmap through content and visuals. Over the years, Lime & Co has worked with brands like Benna, Planned Parenthood, Make a Wish Foundation, and Pattern Energy, to name a few.
With the prestige and name the Make-A-Wish Foundation carries, Lime & Co had a mammoth task when asked to create the brand identity for one of its events. They had to develop the identity for the annual WINE & WISHES event, one of the biggest fundraising events for the Make-A-Wish Foundation in San Diego. With multiple influential and philanthropic people visiting the event, Lime & Co had to ensure that the created identity was upscale and sophisticated. Lime & Co created sign boards, invites and decor that inspired light, spark, and hope amongst the attendees.
When Planned Parenthood, Pacific Southwest, approached Lime & Co, they wanted to revamp their website’s recruitment branding and careers pages. To make this a reality, Lime & Co wanted to provide people visiting the page with accurate and reliable information on a single page. Lime & Co focused on providing reliable information through user-generated content, realistic job previews, and stories about the experience of working at Planned Parenthood. By the time Lime & Co had revamped the website content, it answered multiple questions in applicants’ minds, ranging from how it feels to work at Planned Parenthood, the process of developing professional skills, and job security.
Team Lewis provides its clients with integrated marketing communications to solve client problems. Team Lewis solves problems by understanding customer needs, embracing creativity, and providing results through their marketing strategies. Team Lewis works on four pillars- Insights, Creativity, Innovation, and Results. The comprehensive services offered by Team Lewis include Digital Marketing, Public Relations, SEO, Branding, Market Research, Crisis Management, Crisis Communications, Digital Experiences, Social Media, and Paid Media. Webroot, McAfee, Adobe, and Bareminals, to name a few, are some of the brands Team Lewis has partnered with to turn heads and create ever-lasting brand stories.
Snagajob is the largest marketplace for hourly work and working in shifts. During the COVID pandemic, the platform wanted to spread the word about its services while being sensitive to the external market situation. Tasked with this unique challenge, Team Lewis decided to leverage the CEO’s voice. They used the extensive data available to analyze trends and spread information about the industries impacted by the pandemic. A Weekly Hourly Hiring Report was developed for the same. Together, the teams achieved exceptional results in over 70 articles between March-June 2020, 21 CEO interviews, and 7 broadcast interviews, resulting in 565 million impressions and surpassing coverage goals by a whopping 233%.
Webroot is known for using Artificial Intelligence and Machine Learning in the antivirus and spyware solutions it created. At the same time, competitors in the market were using AI and ML solutions at a different and less competitive level than Webroots. Webroot asked Team Lewis to understand the impact of marketing around AI and ML terminology and study customers’ reactions to it. Team Lewis designed an online survey and deployed it to senior IT professionals, receiving over 400 responses. The report generated from the results resulted in 50 media stories and secured media that supported Webroot during the RSA Conference in 2019. The research is now an annual study for Webroot, used in media placements highlighting Webroot’s products and services.
ChampCohen produces an impactful design that connects with the brand’s core audience. ChampCohen understands that brands have a lot on their plate, so they want to look after the creative part. They build lasting relationships with their clients, provide flexible services, and provide direct contact with partners. By offering services like Branding, Print, Digital, Environmental, Packaging, and Marketing, ChampCohen brings clear, strategized content to your brand. Over the years, ChampCohen has worked with brands like USS Midway Museum, Salk, Ichor Medical Systems, Teleflex, Medial Early Sign, and Aspen Neuroscience, to name a few.
Kanaya Fine Tea is a line of eco-friendly, boutique green teas from Japan’s Kanaya Valley. The teas are hand-picked and sealed in the field to remain fresh. ChampCohen was asked to design the company, product name, packaging, and collateral sales material. All these elements had to support the product’s essence- the art of tea. ChampCohen needed to show tea as a way of life, which they made possible through brochures appealing to consumers, retailers, and distributors. These brochures conveyed the history and the story of tea. Icons were also designed to differentiate between products within the same line.
Smiles By Dr. Leila is a general dentistry clinic. When Dr. Leila Khansari started a new dental practice in California, she wanted to create a brand image that would have an everlasting impression. She wanted ChampCohen to provide design services for the company logo, website, branding, and outdoor signage. To make this a reality, ChampCohen designed a logo by playing on the letters of SMILE, combining the letters S and L to showcase the supportive and exceptional care provided to patients. The L was designed to have another layer to it, with the smile symbolizing the team’s gentle, friendly, and down-to-earth treatment of patients.
Theory SF is one of the top-notch data-driven branding agencies in San Francisco and believes in utilizing disruptive ideas to build memorable brands that stand the test of time. Theory SF understands how important ROI is to any company and its strategies focus on getting its clients just that and more. Digital marketing techniques that leverage human experience, creativity and technology to build digital masterpieces are what give Theory SF an edge over other competing agencies in San Francisco. Theory SF’s marketing and creative wizards have worked with the likes of Walmart, XBOX, Play Station, Wells Fargo, Apple, Google Play, Jordan, Dr. Pepper, Cisco, Levi’s, Coors, Sony, and GM, to name a select few.
A local pizza brand/restaurant came to Theory SF because they wanted a quirky and cool representation of its brand through some solid branding. The agency first conducted interviews with the owners so as to know what exactly was their vision for the restaurant brand. Once they knew what they wanted, they created a brand amalgamation of pizza, skateboarding, a record store and fire. These were the things the company connected with and wanted the agency to sync these motifs with its brand imagery. The launch of the store opening was a great success and people loved the brand for its quirky demeanor.
A top administration body marketing in cannabis was darting for an agency that would support them with the branding of two of its cannabis-related labels and so they got in contact with Theory SF. The agency worked on the branding, brand story, nomenclature, logo and other marketing collaterals of both the brands and this resulted in the stocks of the healthcare body going by 10% in just one day.
Global Brand Works understands the value of creating brands that connect with the audience and take the company to new heights and that is what they have done with all their branding projects – form brand identities that shine. With brands like Visa, Sutherland, Norton, Veritas, Yodlee, Nettle, PayPal and Equinix benefiting from the unique predisposition of Global Brand Works, The agency has established itself as one of the most chosen agencies in the country. When it comes to branding, GLobal Brand WOrks takes the cake with a wide range of services like brand governance, naming, messaging, visual identity, brand positioning, brand voice, brand tools, brand strategy, brand architecture etc.
A leading consulting wanted to collaborate with Global Brand Works for a rebranding project. The thought behind rebranding was to help the audience and the firm’s clients understand that they aren’t just limited to outsourcing. The new brand logo was a proper representation of the company’s ethics and values and the stakeholders and clients alike highly appreciated the entire metamorphosis of the company branding.
A leading snack manufacturing brand was looking for an agency that would add the quirky and fun quotient to its range of root veggie chips so they got in touch with Global Brand Works for the project. The agency had the most amount of fun while branding this range of chips and gave the product range a unique and vibrant identity. The brand was well-received by the audience during the launch and got the brand the reach it needed.
Noise 13 has been enabling the gradual growth of brands with the help of its excellent branding techniques and its clients have reached the pinnacle of success by choosing an agency that excels at all things branding like naming, messaging, strategy, identity system, visual designs, digital and print and environmental. Noise 13 has always believed in being bold, amalgamating head and heart in its projects, giving befitting designs and coming up with collaborative conversations for the betterment of a brand. This very strategy has led to them working with some of the best brands in the industry like Threeflow, Uccello Lounge, SF General Foundation Hospital, Heirloom, Josu Salt, Aquaroo etc.
A salt farm with its unique story of manufacturing salt traditionally came to Noise 13 for the launch of its American range of products. Noise interviewed the owners and its clients to understand how the company could contribute to its audience’s preferences and eventually gave a brand identity to a range of products. From naming, visual design, unboxing videos, digital presence and packaging, Noise 13 did it all gave delivered a memorable branding experience.
A brand catering to the needs of pool lovers and swimmers was looking for an agency that would help them with the launch of its product specifically manufacturing for the safety of toddlers near the pool and so they got in touch with Noise 13 for the said project. The agency came up with a unique branding strategy wherein they gave a complete identity to this new product and also made a deconstructed logo design to accentuate the effects of the same. They also made custom illustrations, videos and promotional media to go with all its online and offline formats and this is what gave the brand the jump it needed in the market.
Most Likely To has a unique name and unique way of handling all its clients in a quirky and smart way. They play with words to create magic and utilize the power of design and branding to make the brands shine bright. Most Likely To showcase some of its best talents with the help of services like branding, media, outdoor, SEO, event management and video production for industries like B2B, B2C, tourism, finance, CPG, IT etc. They know how to understand the algorithm of the digital world and leverage this knowledge to come up with creative solutions for several medium, small and big companies.
A big production house producing some of the most popular shows in the country approached Most Likely To for the promotional reels of its upcoming comedy show. The idea was to highlight the bold and funny disposition of the show through on-air promos and that is exactly what the videos did, established the comedy show and helped it get a promising launch. The promos were liked by the audience and production house alike.
A bread-baking brand was looking for a breakthrough response but didn’t have the means to aptly promote its bread and so they got in touch with Most Likely To for the same. The agency came up with a smart and pocket-friendly digital strategy to promote the bread in all the supermarkets so it could stand out from its competitors. This helped the brand in getting its own identity and increased sales phenomenally.
An agency like Salt Branding understands the power of effectively giving a brand its identity in the market and how that changes the fate of the company. The idea is to give meaning and coherence to the brand in such a way that a unique and emotional bond is created between the brand and its audiences. Salt Branding defines the purpose of the brand with the help of services and digital marketing tools like strategy, positioning, architecture, naming, messaging, design, digital, voice, communication, campaign, content, assets, tools, training, events and process. The likes of Google, Zeni Optical, Pearson, KLA, Movies Anywhere, Milliken, Storyblocks, Wi-Fi etc have benefitted from the innate abilities of Salt Branding.
One of the biggest software companies in the world decided to get in touch with Salt Branding because they were planning to launch its analytics digital base and needed the help of an agency that would collaborate with them in this massive process. Salt Branding worked day and night on the communication plan for this massive launch and tapped into all the aspects of branding and digital marketing to get ahead of the game and impress the stakeholders with its unique strategies and ever-evolving style of coming up with path-breaking solutions.
A leading optician brand got in touch with Salt Branding because it wanted to reinvent its brand and get a stylish and modern look. The agency rebranded the brand’s identity and gave it a chic and fashion-centric look. They also redesigned the website and incorporated all the changes so that it could be in sync with the current branding experience. The solid brand and digital transformation won the agency and the brand several awards and got them the kind of brand position it deserved in the market.
This design and brand strategy agency partners with clients to create meaningful experiences that achieve results. UNIT Partners has cracked the code of being a successful brand: getting the brand experts, advocates, and specialists to interact with each other. Using this formula, they provide a host of services to their clients, including brand strategy, brand development, and brand extension. Services like audience research, positioning, launch strategy, brand tone, logo design, naming, messaging, visual identity, packaging, signage, collateral, and copywriting constitute these services. UNIT Partners’ impressive client list boasts brands like Coca-Cola, Activision, Five Prime, Bluewolf, Motorola, and Toyota, to name a few.
Michael Mina, a celebrity chef, conceptualized a food hall, The Street: A Michael Mina Social House, to showcase his favorite foods. The vision was that multiple hawkers would provide different cuisines to customers. UNIT Partners had to design an umbrella brand to serve individual hawker brands and locals. To make this a reality, UNIT Partners attracted people to explore with the help of their signage, provided branded collaterals to achieve app downloads, and provided information about the chef’s offerings through digital touch screens. The comprehensive services offered by UNIT Partners included branding, collateral, copywriting, digital, identity, packaging, signage, strategy, events & interiors, hospitality, and restaurants.
Tsubo Retail Shoe Display wanted to highlight their shoe’s unique comfort technology, a departure from what fashion brands displayed. With shoes displayed in retail environments, there was a need for display tools to prove that the customer could have form and function. To make this a reality, UNIT Partners came up with an eye-catching tagline of “Go ahead, touch me,” followed by, “Comfort is the new black.” The display structure also had critical information on it in such a manner that the shoe remained the hero. The overall services provided by UNIT Partners included consumer goods and services, packaging, signage, events, and interiors.
Pivot Design provides its clients with a design that reimagines what wellness can be, effectively helping them pivot towards wellness. The overall services offered by Pivot Design include strategy, branding, and activation. The services falling under these include Market research, Journey mapping, Tactical planning, Brand architecture, Naming, Brand narrative, Employer brand, Omnichannel campaigns, Social, Digital marketing, and Collateral systems. Pivot Design works with clients in two primary domains: care and community. This unique lens of Pivot Design helps them enhance the quality of life quality in multiple ways for clients like Northwestern University, Abbott, AbbVie, MannKind, Pioneering Collective, and Red Bull, to name a few.
In the world of Venture Capital, Portal Innovations sets itself apart from the competition with the help of its passion and creativity. The company wants to work closely with its entrepreneurs, acting as a mentor, investor, and advisor in equal parts. Pivot Design took inspiration from the company’s name and explored a portal as a concept to make this shine through. Pivot Design created a logo that referred to the capital provided by Portal Innovations- management expertise, funding, and bespoke lab space. Then, they paired this logo with color photography that stood out, eventually serving as a portal for customers to look into the company.
Ichnos Sciences had one mission: it wanted to disrupt the pharma industry at every level. To do this, they wanted to create their brand from scratch. Pivot Design first learned about the brand’s origin, learning that the name Ichnos had a Greek origin, meaning footsteps. Inspired by a typewriter, Pivot Design developed a custom typeface for Ichnos. Through this, they wanted to convey the originality of Ichnos in the industry. Pivot Design also brought the branding to the most pure form by using the colors black and white, with stark clarity to differentiate Ichnos.
Born & Bred provides its unique proposition through the agency name itself. They are a growth branding agency where creativity is Born; due to which brands are Bred. The process followed by Born & Bred starts with emotion and ends with action, enabling brands to reach their customers physically and emotionally. Born & Bred provides services for Growth Strategy, Brand Strategy Accelerator, Research & Insights, Brand Identity, Messaging & Copy, Naming, Packaging, Website Design, Animation & Film, Campaigns, Activation Design, and Content Production. The clients they have provided these services for include Checkmate, Signum Architecture, Cooler Heads, Villa, Aja, and Visa, to name a few.
Mission Lane believes that everyone should have access to high-quality credit and banking services, which is why they aim to provide financial services to all. To this effect, they wanted to develop a brand identity to help show people the way. Mission Lane wanted Born & Bred to bring the everyman archetype to come alive. Inspired by transit systems, Born & Bred developed brand messaging and a visual identity that nurtured a feeling of belonging and connection amongst the viewers. Born & Bred used transit-system-inspired graphic elements to give members a sense of control and respect during their financial journey.
Checkmate helps shoppers save while shopping online by finding the best discount codes available by mail and across the web. To establish its brand presence, Born & Bred wanted to reflect how innovative and modern the experience was. They developed assets, a brand identity, and a web design for Checkmate. An essential part of this was the custom wordmark, with solid geometric features that would make the customer feel like Checkmate is reliable. The design language had curves in the “k” of the wordmark, which tied back to the curves of the Checkmate symbol. Overall, this formed a cohesive unit. Through extensive illustrations and animations, the Checkmate web experience was made truly memorable.
Gold Front is a unique design studio that helps pioneering companies create brand-new market categories. They live by three rules for their clients:
• Never compete in someone else’s category. • Ever make ads when you can create a movement. • Never be somebody else when you can be yourself. They provide services like category strategy, messaging, brand design, UX, copywriting, naming, social content, film, video, visual design, web development, and video to make this a reality. The clients Gold Front has worked with over the years include Newsela, Uber, Robinhood, Clari, Nike, and GiftNow, to name a few.
Qualtrics, as a company, imagines a future where human experience can be measured and improved. The issue they faced was being placed into the same category as Survey Monkey and Medallia. To define the category that matched the vision of Qualtrics, Gold Front painted a picture of the experience gap, which is the difference between the customer’s experience and the company’s perception of it. Then, Gold Front told the world how Qualtrics bridges that very gap. This category strategy formed the basis of the CEO’s launch presentation and the company’s public communications. The impressive results included the valuation soaring from $900M to $21B in only four years.
Bizzabo, a leader in event management software, wanted to create a new category that would place people at the center to deliver compelling experiences for customers. To make this a reality, Gold Front crafted a category strategy and redesigned the brand to be deserving of a category leader. Gold Front started with insights about culture today, the primary insight being that existing experiences blended physical and digital. With the category defined as the first-ever Event Experience OS, Gold Front helped Bizzabo redesign its brand. They made this possible with a line capturing the ethos: “More human events, for more human humans,” guiding the creation of the logo, visual identity, brand voice, and launch video.
BSTRO believes in making people sit up, take notice and do something once they have seen your marketing. What sets them aside is that they have a diverse and experienced team that believes in working at a fast speed to deliver designs that drive value. BSTRO makes this possible by using insights, storytelling, and technology to make long-lasting connections between products, people, and companies. Services provided include Marketing Audit, SEM, Analytics, Reporting, Content Marketing, Brand Positioning, UI, UX, Graphic Design, Copywriting, Photography, Web Development, Email Marketing, App Design, and MarTech Integrations. The client list includes NAMWOLF, Bloomlife, MindShift, Splenda, and Sundown Nutrition.
Poster Compliance Center makes it easier for business owners to make sure that their business is labor law poster compliant. They needed help making their business stand out as they were present in a competitive market, wherein their website, brand, and CRM email system required a refresh. By identifying the gaps, designing a new logo, creating email templates, and building an immersive website, the client eventually witnessed a 52% increase in its user base. The overall services provided by BSTRO include PR, Branding & Logo Design, Website Design and Development, Content Marketing, Social Media, and Email Marketing.
Splenda approached BSTRO to unify its web presence. Splenda required this service as they spoke to multiple audiences, including nutritionists, dieticians, and the science community, without a single digital brand. BSTRO united its messaging and created flexibility for new product releases through UX and UI design. The new website included an intuitive interface, custom food photography, and a brand-new visual appeal. The services provided include UX & UI Web Design, Photography, Web Development, and Copywriting. The results were astounding. There was an 88% increase in organic traffic, a 116% page view increase, and a 295% increase in the number of returning visitors.
Savage Bureau provides its clients with bold brand experiences that help them achieve a drastic and effective transformation. It believes in tackling its client’s challenges through the best services in the market. Savage Bureau provides its clients with end-to-end services, dividing the services into the categories of Concept, Create and Develop. The services provided include Brand Strategy, Brand Workshops, Positioning, Campaign Development, Branding & Visual Identity, User Experience Design, Display Advertising, Motion Graphics, Custom Applications, Rich Interactive Experiences, API Development / Integration, and CMS Implementations. Clients Savage Bureau has worked with include Joinery, Salesforce, ELCO Yards, and The Nature Conservancy.
Savage Bureau has been working with Salesforce for many years, providing a wide range of services, including digital ad campaigns, virtual events, and creating microsites. Savage Bureau helped Salesforce transition from the real world to the virtual world by providing services like campaign identity systems, Zoom backgrounds, digital ads, and print-at-home swag kits. Savage Bureau has helped Salesforce create custom character illustrations and assorted motion graphics. The services provided include Brand Development, Campaign Creation, Display Ads, Event Collateral, Motion Graphics, Promo/Swag Design, Social Media, UX Design, and Website Design.
ELCO Yards is a mixed-use district poised to become the natural extension of a growing downtown Redwood City in the heart of the tech world, Silicon Valley. ELCO Yards approached Savage Bureau to create a dynamic new brand in line with the exciting development. The name was chosen through stakeholder interviews and site visits, enhanced by a modern typography system and a timeless color palette. Savage Bureau created an interactive, scroll-based web experience to give visitors detailed information about the project that was yet to become a reality. They provided services including Project Naming, Brand Identity, Website Design, Campaign Creation, and Film Design.
Traction is a Marketing Accelerator that helps brands gain traction quickly in the fast-paced digital world. With a team of subject matter experts, Traction helps brands deliver experiences that help enhance business growth. The wide range of services provided includes Data Analysis, Customer Research, Brand Positioning, Brand Narrative & Messaging, Content Strategy, Innovation Consulting, CX Strategy, Customer Journey, Content Development, Experience Design, Production Design & Copywriting, Integrated Production, Technology & Operations, Email, CRM, App Development, Resource Management, and Team Augmentation. The client portfolio Nomsi, Apple, Creamette, Adobe Echosign, Lenovo, and Dolby.
Tricentis is an automated software testing leader who approached Traction for help with their brand identity, website, message, and demand generation campaigns. They wanted to signal that their customers should take them seriously. By conducting in-depth research, Traction identified what set Tricentis apart from other players in the market was its speed, which was a driver of digital transformation. With this information, Traction expanded the target audience to include CIOs. They created a 30-day brand overhaul to enable digital transformation. The digital transformation included creating a brand new identity system, style guide, digital campaign, messaging, website refresh, eBooks, brand video, trade show booths, demand generation campaigns, and collaterals, resulting in a 50% revenue jump.
When Healthy Pet approached Traction, they wanted to disrupt the cat litter industry. The cat litter industry was crowded, stale, and unimaginative. To help them break the litter box, Traction conducted research that revealed people thought of cats as their family members. Despite this, competitors marketed with a focus on human needs. Traction decided to showcase benefits from a cat’s perspective to break away from this. Healthy Pet introduced Rufus the cat to the market. He is a 6’3″ 200 lb spokescat. The best part? He has all the quirks of his feline world. The results achieved were phenomenal. There was a 600% increase in sales, increased media coverage, and a 10k+ increase in shelves across the nation.
First Person is an agency that helps businesses untangle complexity to identify their vision, strengthen their brand and target more customers. All of the above happens through a unified narrative. First Person follows a three-step process. The first step includes Design at the core, bringing business, technology, and storytelling together. The second step involves unifying the business messaging through a Unified Narrative Framework. The final step is discovery as a service, helping clients break through the silos and barriers. The diverse portfolio of First Person includes established brands like Cisco, Skoll, eBay, and General Electric.
Cisco approached First Person in 2015 when it wanted to position itself as the brand that created the most effective security network architectures worldwide. Once perception shifted, First Person worked on further evolving the Cisco story. To make this a reality, First Person employed bold storytelling, using diverse styles unified within a narrative framework. One example of this is the campaign carried out for Cisco Securities, Light Out. The campaign helped explain Cisco Securities to a layperson in lesser than two minutes in an engaging manner. First Person made the challenging task reality with a fast-paced conversational style, both direct and snarky, to explain complicated terms to viewers in the most straightforward manner.
The Skoll Foundation approached First Person as they wanted a special video for the Skoll World Forum, a gathering of social entrepreneurs. The project was first-of-its-kind for First Person as they didn’t have a product or service to showcase. Instead, they had to speak to the experts and capture their attention by telling the right story. The first step was researching the culture of the Skoll Foundation, followed by generating vital concepts. The process led to identifying nine authentic storytellers to share their ideas about the world’s future in 50 years. The video, Dare To Imagine, was broadcast from the New Theatre in Oxford, setting the tone for the rest of the week and becoming a focal point of conversation.
Most people are surprised when they hear about Barrett for the first time. The surprise arises as Barrett markets itself as the smallest agency in the world. They believe that small is good as it means speed, focus, senior attention, and efficiency. Barrett is a full-service agency that provides clients with all aspects of campaign development, including media planning, buying, analytics, experience design, brand planning, brand strategy, and public relations. Their impressive client list includes eBay, Chime, Walmart, Marvel, Redwood, and Asics.
Campaign Monitor is known across the industry for creating emails that make people sit up and take notice. Campaign Monitor approached Barrett to make people sit up and take note of their brand outside their phones. Barrett helped craft outdoor advertising that was simple, eye-catching, and compelling. With witty wordplay, smart icons, and striking colors, they captured eyeballs outdoor.
Asics, the shoe brand, wanted to launch a new shoe, the Gel-Cumulus 23, on a large scale. To make the launch memorable, they approached Barrett for a multi-media launch. Barrett made this a reality through videos, print, website, outdoor, and in-store experiences. Through clean visuals, a short copy, and the correct placement, the launch of the Gel-Cumulus 23 was one sports enthusiasts remembered.
Toi is a design agency that helps its clientele of startups and enterprise companies create better products quickly. They make this possible by providing their UX Design Sprint System to clients. UX sprints break down the projects into smaller sprints of one or two weeks. The breakdown offers freedom and flexibility to clients to provide better quality user experiences. Toi follows a step-by-step approach of Workshops, Prototyping, User Testing, and Delivery to deliver maximum value to its clients. The services provided include Design Sprints, Roadmapping, Growth user acquisition, User Testing, UI/UX, Wireframing, Pattern Libraries, Interactive Prototypes, Motion Design, and Animation. Their impressive clientele includes WeWork, Plum, Verizon, Open Garden, Red Bull Records, and Omaze.
Red Bull Records wanted to serve its artist and label content in new and engaging ways. They approached Toi to make this a reality for their website. Toi moved away from using rectangles and boxes on sites to make the website one with a triangular design. To make this a reality, Toi had to work with the famous Red Bull style guide, expanding upon it with the user experience and UI. They provided services including Brand strategy, Design Thinking, UX Design, UI Design, and Development to make the website stand out from the rest. The results were phenomenal. The site has won several awards, while Red Bull Records has expanded its roster by 200% since the launch.
The ask from Toi was to build an app that would help users understand how to use the AI magic behind Genee. To make this happen, Toi had to deliver a User Experience that would encourage users to leverage the app’s AI power. The complicated back-end AI engine was transformed into an app by simplifying every aspect of the process. Toi provided Genee with services, including Brand Sprint, Design Sprint, UX Design, UI Design, and App Development. The results were truly spectacular. App usage increased by a whopping 40%. As a result, the team of Genee could further optimize AI due to its increased use.
Butchershop helps brands and businesses break into emerging sectors, helping them emerge as leaders. Beat Failure is a unique offering that has made the industry take note of Butchershop. This initiative provides clarity to organizations so they can provide transformational growth. Butchershop helps companies get clear through consulting & strategy, get consistent through brand & content, get connected through digital & product, and get results through performance & media. They follow a connected model that provides cohesion and consistency that connects brands, companies, and products to influence customers in noisy marketplaces. Their impressive list of clients includes brands like Nike, Fitbod, Brendel, Snappy, Real Chemistry, and Good Eggs.
Snappy wanted to focus on its internal culture to compete for talent in the time of startups. Their product offering of an enterprise gifting platform provided companies with a platform to create workplace environments that focused on employee recognition and gifting, with a focus on its heartfelt aspect. Butchershop focused on the nostalgic feeling of gifting to highlight that internal culture needed to be built, not bought. Butchershop provided services including Discovery And Insights Mining, User Research And Consumer Insights, Strategy Workshop, Brand Strategy, Visual Identity, Verbal Identity, Brand Workshop, Brand Guidelines, Web Copywriting, Motion Toolkit For Ui, Website Digital Design, Website Development And Qa, Product Experience Definition, and Product Digital Design.
Real Chemistry approached Butchershop to unify its organization after a string of acquisitions. They wanted to disrupt the health space by integrating capabilities to emerge as a global health innovation company. Butchershop deep-dove into Real Chemistry’s impact, tapping into the human truths connecting real people. They decided to highlight how people, data, and technology were at the center of health. Butchershop made this vision come to light through services like Beat Failure Workshop, Discovery And Insights Mining, Strategy Workshop, Brand Strategy, Brand Architecture, Brand Migration Strategy, Visual Identity, Verbal Identity, Naming, Brand Workshop, Brand Guidelines, Brand Collateral, Brand Anthem Video, Web Copywriting, and Website Digital Design. This campaign achieved 350k+ impressions and a 30% greater benchmark for the internal launch’s participation.
With thirty years of market experience, Chen Design Associates creates brands that inspire and intrigue its customers. The agency believes in giving brands a purpose and direction so that they can design moving experiences for people. Chen Design Associates’ capabilities fall under the three main pillars of Strategy, Experience, and Identity. Services provided include Market Research, Customer Insights, Positioning, Brand Architecture, Go-to-Market Strategy, Visual Identity Systems, Logos, Naming & Personality, Typography, Brand Guidelines, Websites & Development, Videography, Brand & Marketing Campaigns, Motion Graphics, and Branded Interiors & Exteriors. Chen Design Associates caters to clients across domains like Adobe, Darling Wines, Stasher, Hodo Foods, and Build Group.
Hodo Foods has a reputed and well-known name in the American market for providing consumers with organic food, which is high in protein and plant-based. The brand approached Chen Design Associates to create a website that would generate buzz for Whole Foods Market’s nationwide launch. Chen Design Associates got to understand the brand, mapping user journeys to understand buyers’ various emotions. With this understanding, the site’s wireframe and interface were created, along with visual and editorial content that would engage users. The results were nothing short of phenomenal. There was a 60% increase in site visitors, a 351% increase in recipe page views, and a 48% increase in store locator views.
When Cauldron Ice Cream’s “Puffle” cones and frozen concoctions went viral online, they realized they had to rebrand all aspects, including brand identity, packaging, and environment needed a refresh. Chen Design Associates conducted a brand workshop and defined the brand ethos before getting started on the refresh. Chen Design Associates identified that people love sharing their ice cream with loved ones and built an identity on Cauldron’s brand pillars of connection, satisfaction, and wonder. To make this a reality, neutral, clean typography and in-store moments helped make the brand feel as refreshing as its ice cream. The services provided by Chen Design Associates included Competitive Research, Brand Strategy, Brand Identity, Art Direction, Packaging Design, Print Collateral, Experience Design, Photography, and Environmental Design.
Mortar has a unique way of thinking that sets it apart from other agencies in the market. It believes that the desired end reaction from customers is where marketing should begin. Mortar believes that each time a customer interacts with your brand, it is your chance to deliver an A-ha Moment to them. Services like Identity & Branding, Creative Development, Marketing & Communications Strategy, Strategic Messaging & Positioning, Media Planning & Buying, Research, Measurement & Analytics help your brand get its A-ha Moment with customers. Mortar has worked with a wide range of clients, including EAT, Sumo Logic, Varian Healthcare, Westport Innovations, and Coast Casinos.
In the crowded food delivery space, Eat24 wanted to create a buzz for their app. Staying true to their philosophy of targetting the A-ha moments, Mortar started with the customers. They knew that they had to speak to the young city dweller in a manner that would capture their attention: unapologetically brash. To make this a reality, Mortar created a series of byte-sized videos and print ads for men between 18 and 24. The services provided include Rebranding, Marketing Strategy, Creative Development & Production, and Communications Strategy. The client’s appetite for results was satisfied after achieving the first position in terms of market share in the industry.
UC Hastings College of The Law approached Mortar to help remind the public of San Francisco about the world-class law school in the city. Mortar went ahead with the vision that if a person was going to take a side, they should take the side of justice. The motto of UC Hastings College of The Law inspired this vision. Services like Marketing Strategy, Audience Research, Conceptual Development, and Creative Production helped make this a reality. The results achieved by the campaign were incredible, including creating impact and generating dialogue amongst people. The campaign inspired a more extensive campaign of “Doing Justice,” including video, direct mail, and social media.
Idea Grove, a prolific PR agency, has helped so many world-class companies with its integrated solutions that range from third-party validation, reputation management, user experience, search presence and thought leadership. Apart from public relations, Idea Grove also provides other digital marketing services like brand strategy, web design, content marketing, social media and HubSpot Consulting. Idea Grove has a well-established 4-step process for handling projects which starts with the ideation stage, followed by the development stage, the execution stage and last but not the least, analysis.
Idea Grove was contacted by an online finance company and they came to the agency because they wanted brand strategy and web design for its brand. The agency collaborated with the stakeholders closely and came up with a brand strategy that celebrated the brand with the help of effective branding. They also designed a website that was in sync with the current values and ethos of the brand. The branding by Idea Grove saw an increase in sales by 40% and helped the company launch its eCommerce platform as well.
A leading hospitality and tourism online payment brand got in touch with Idea Grove because they were making a lot of money but its branding didn’t match its success story. The agency worked on narrating the brand’s story through effective branding so that the world and its customers could know what the brand actually stood for. The branding was a successful endeavor which led to Idea Grove working with the brand on its website and other marketing campaigns as well.
97 Degree West has been helping businesses flourish with the help of inbound automation, digital marketing and effective branding. They have a wonderful team of marketing experts that understand how to utilize creativity, design, data and analytics to develop a digital marketing masterpiece. 97 Degree West is one of the most prolific agencies in Austin, Texas and has had the opportunity to work with companies like Lancer Worldwide, Lexus, Midland States Bank, LG, HYE Cider, Starlite Vodka, Paratus, Sendero etc.
Spire Agency has been helping tons of companies form a brand identity in texas for a couple of years now and their hard work and skilled team have enabled the successful branding of approximately 500 B2B/B2C companies now. The owners and partners of Spire Agency have had an experience of 15+ years in the branding industry and decided to start their own creative agency and leverage their innate ability to good use.
Spire Agency focuses on four core sections of digital marketing and branding that have helped tons of companies in the USA to make a thriving livelihood and gain recognition. These core sections target different aspects of digital marketing like growth planning, branding, targeting sales and demand and general brand awareness. They have helped companies from different walks of life like healthcare, tours and travel, transportation and logistics, banking and finance, fitness, etc.
Two leading wealth management companies merged into one and the new company needed appropriate branding to commemorate the merger. Spire Agency worked day and night on the branding keeping in mind that they were targeting two kinds of people tax pros and finance pros. The final look was chic and sophisticated and appealed to the right kind of audience with ease. The final campaign had digital banners and other marketing collaterals that represented the values of the company everywhere.
One of the largest railcar manufacturing companies got in touch with Spire Agency because the company wanted to reinvent its brand story. They were much more than just a railcar manufacturing company and provided a 360-degree service to all its clients and that is what they wanted to be viewed as. With the help of Spire’s amazing branding and marketing skills, the company reached the position in the market it always wanted to be at. The agency also redesigned its website and gave them a digital identity that was in sync with its values.
BrandExtract thrives on the belief that all brands can be made with purpose-driven strategies with the support of data and creativity. Creativity needs to be leveraged in such a way that it transforms brands and helps them grow and BrandExtract does exactly that with the help of its customized services. They are the masters of business strategy, branding, marketing, and digital and ESG Reporting. The marketers at BrandExtract have established themselves in the market by working with companies belonging to different industries like medical, retail, industrial, adoption services, energy, technical services and specialty insurance.
With the help of a solid brand strategy, BrandExtract helped an industrial company start several initiatives to expand its business. The agency first interviewed the owners and stakeholders to understand the requirements of the company in-depth and then built a brand story that was in sync with the values and ethos of the company. They also incorporated PPC and SEO to increase traffic on their digital platforms and reach out to a wider range of audiences.
BrandExtract helped a convenience store chain form its own brand identity after it separated from a national store brand circle. With the help of an integrated strategy involving branding, marketing and advertising BrandExtract made sure that the new and improved convenience store chain created a niche for itself in the market and achieved all its goals.
Hot Dog Marketing is one of the pioneering agencies providing adding digital marketing services like growth strategy, branding and design, website design and multimedia marketing. With the help of relevant content, effective SEO strategies, branding expertise, innovative designs and a fresh perspective every single time, Hot Dog Marketing has created a niche in the market for itself. The agency provides top-quality services with the help of partnerships with Facebook Marketing Partner, HubSpot Certified Partner, WP Engine Agency Partner and certified SemRush Agency partner and their work has been highly appreciated on Clutch.
Hot Dog Marketing collaborated with a solar company that was struggling to get the desired number of leads. The agency made an innovative strategy to focus specifically on the lead acquisition by building the company their own proprietary calculator that helped them gain engagement and also made substantial changes to their outdated website. The campaign got them qualified leads and increased their revenue as well.
A leading legal services organization dealing with government bodies was looking for an agency that would help solve the issues with its website so they got in touch with Hot Dog Marketing. They didn’t know where the website was lacking so the agency conducted a thorough inspection and realized that the branding didn’t have any impact. The team of Hot Dog Marketing crafted a new brand for the company that was in sync with its image and also made changes to the website to match the values of the company. The work on the brand and the updates on the website were well-appreciated by the stakeholders and clients alike.
Primer Grey is an agency that helps brands resonate with customers. Over the years, Primer Grey has developed a process to identify the brand ethos and define the audience to drive engagement with customers. Primer Grey provides a range of services, including Brand and Market Position Evaluation, Corporate and Product Naming, Brand Identity Development, Logo Design, Packaging Design (CPG), Go-to-Market Strategy, Print, Digital and Experiential Design, Brand-to-Space Design, Messaging/Positioning Development, and Website Design. Primer Grey has worked with brands like Elan Hair Studio, Eureka Heights, Frankel Building Group, The Blind Finch, and Wokker, to name a few.
When the Frankel Building Group approached Primer Grey, they wanted to rebrand themselves. The Frankel Building Group has worked as a custom home builder in the industry for a total of 30 years. They wanted Primer Grey to isolate an element of the Frankel Building Group’s previous “window” logo. This rebranding aimed to make the brand more modern so it would align with the younger clients and the transitional home styles they desired. Moreover, the Frankel Building Group wanted to focus on women for engagement decisions when building a house. Primer Grey helped this vision come to life by creating a new Brand Identity, Website, Campaign Development, and Art Direction for the Frankel Building Group.
Elan Hair Studio was known in the industry for its clinical services. When Elan Hair Studio approached Primer Grey, they wanted to have a renaming of their brand, as well as a rebranding of their studio. Their ask was that they wanted their studio to seem more sophisticated so that it would appeal to a younger female audience. Primer Grey came up with the name élan, which means “energy, style, and enthusiasm”. These terms were all the qualities that Elan Hair Studio dealt with when going up against hair loss, which is restored with the client’s hair. Primer Grey used elegant letter forms and dynamic patterns to make the brand seem younger. With services like Naming, Brand Identity, Messaging, and Website, Primer Grey helped Elan Hair Studio appeal to the youth.
Spectacle is an award-winning agency that helps startups and businesses with a purpose scale their operations with intention. Spectacle has a team of creative strategists, brand architects, graphic designers, and canine comrades that help purpose-led brands make profits in the long run. The wide range of services provided by Spectacle is under the broad umbrellas of Brand Strategy, Insights, Design & Visual Identity, Verbal Identity & Messaging, and Campaigns & Experiences. A few of the brands Spectacle has worked with over the years include Webflow, Impossible, Finance of America, Myco Technology, and Slack, to name a few.
Slack, one of the most used communication platforms, approached Spectacle to frame the possibilities of Workflow Builder to the end users. Workflow Builder is a tool that can automate parts of work, without needing any coding experience. By speaking to users and internal team members, Spectacle developed a synthesized strategic positioning. Narrative-led profiles of the users augmented the positioning to demonstrate how they would interact with Workflow Builder. As a result, within two weeks, 70% of target users had used the product. Eventually, more than 25 million workflows were launched in Slack. Through the services of Insights, Brand Strategy, Brand Positioning, and Messaging, Spectacle helped Slack increase the adoption of the Workflow Builder.
Regard is a company where computers play an essential role in diagnosis by allowing physicians to focus on critical thinking. When Regard reached out to Spectacle, they had just changed their name from HealthTensor to Regard. Now, they wanted their brand to have a greater impact on their partners. Regard needed a better visual identity and engaging messaging to position itself in the market. Spectacle focused on a brand strategy that highlighted how Regard would help physicians feel liberated because of their tools, not constrained by them. Spectacle provided the services of Insights, Brand Strategy, Brand Positioning, Naming Strategy, Visual Identity, Messaging, and Website Design to establish a modern color palette and customary imagery. As a result, Regard’s website witnessed a 20X increase in unique visitors and 1,500+ Career page views.
Blackribbit designs brand strategies with a clear purpose that helps the brand emotionally connect with customers and stimulate its own growth. Blackribbit follows a three-step process of clarifying the process (brand), looking the part (design), and entering the market (activate). The wide range of services Blackribbit provides includes Market Research & Competitive Landscape, Positioning, Naming, Design, Logo, UI, UX, Illustration & Iconography, Go-To-Market Planning, Digital & Traditional Strategy, Rollout Scenarios, Brand Management Outlook, Growth Roadmaps, Digital Advertising, OOH Advertising, Email Marketing, and Virtual Engagements, to name a few. The brands Blackribbit has worked with include the Eiffel Group, Sky, and Sap, to name a few.
Bare Beauty Spatique is a beauty spa that offers full body care. The owner, Lindsey, wanted to scale the business while keeping the diverse offerings intact. To do so, Lindsey wanted to elevate the brand identity, for which she approached Blackribbit. Blackribbit conducted an exhaustive process to discover the essence of Bare Beauty Spatique- “holistic, transcendent wellness.” Blackribbit focused on customer experiences to learn that each and every customer experience at Bare Beauty Spatique was truly cathartic. Blackribbit centered the brand strategy around this feeling of having placed trust in the artist’s hands, going through self-reflection, and emerging blissfully from the process. As this was the emotion that made customers want to return, it helped set Bare Beauty Spatique apart from competitors.
When SAP approached Blackribbit, they wanted to add a contextually aware AI to the software. SAP wanted the software to be able to understand human business, language, and behavior. Blackribbit conducted primary research through online and offline surveys that were sent to 33 participants working across multiple fields. Blackribbit also conducted an observational study at a design firm so they could monitor and evaluate the teamwork and meeting structures. Additional layers of secondary research focused on topics like Big 5 OCEAN traits, effective management and teamwork, intrinsic motivation, Artificial Intelligence, and Human-AI-Interaction. Through the services of Competitive Analysis, Brand Strategy, Brand Messaging, Logo & Visual Design, UX/UI Design, Spatial Experience Design, Activation Plan, and Collateral & Swag Design, Blackribbit helped SAP improve companies knowledge management.
Hooked On Code is a web design and development agency that works with proven web design processes that help companies save 75% more time and money on average. Hooked On Code believes a website should be the least of a business’s concerns. Hence, the company follows a partner-focused approach when they work on website redesigns and care so that a business does not have to ever stress about the final website. Over the years, Hooked On Code has helped reduce the stress of different clients across industries like SpotSee, Sarasota, and The Wright Edge, to name a few.
The Wright Edge is a woodworking company with a great following on Instagram and an impressive client base. When The Wright Edge approached Hooked On Code, they wanted to display their projects on a website. Since The Wright Edge had got enough eyeballs, they were receiving inquiries online, which was turning out to be a cumbersome process, especially as people didn’t have the budget to avail of their services. Hooked On Code created a contact form to display relevant questions, ask for the budget and collate the project information. Email notifications were customized for the company and the submitter to increase personalization. The design focused on photography, an interactive portfolio, and communicating the company’s story to engage visitors on the site.
When SpotSee came to Hooked On Code, they were unhappy with its redesigned marketing site. Creating the website had taken longer than promised, and the end product was nearly static, allowing few changes. The site also needed to be more flexible so that new edits and additions could be made easily. Hooked On Code helped SpotSee create a completely functional rebuild within WordPress, which allowed the site to become more flexible in incorporating edits and changes. Hooked On Code used built-in customization, design settings, and minimal CSS to match the site design and content layout to create an interactive website.
ESD Marketing is an agency providing comprehensive marketing solutions to target prospects on all possible channels- social media, traditional TV advertising, outdoor, internet marketing, public relations, and event production. ESD Marketing creates designs to increase brand awareness and have meaningful conversations with your audience through advocacy, change, and inspiration. ESD Marketing provides the services of Strategy, Campaigns, Branding, Advertising, Media, Web, Mobile, Digital Marketing, Communications, PR, Video Production, and Event Management to its clients. The brands ESD Marketing has worked with include well-known names like YMCA, Trumer Pils, Methodist Healthcare System, and Friedrich Air Conditioning, to name a few.
When YMCA approached ESD Marketing, it wanted to expand its market share by focusing on traditional and interactive strategies. The key issues YMCA faced were that the web organization needed to be targeted to enrollment, the ads didn’t maximize potential revenue, and there needed to be a system to monitor successful strategies. ESD Marketing developed an integrated marketing solution with print advertisements and a microsite that directed customers to their desired points. ESD Marketing combined the interactive strategy with targeted advertising and developed traditional promotional materials to promote YMCA. As a result, there was a 50% increase in year-over-year enrollment, a 75% increase in clicks-to-register, and an increase in 1000 unique visitors to the YMCA.
When Trumer Pils approached ESD Marketing, they wanted to re-ignite their brand through a marketing campaign in new markets. Trumer Pils wanted ESD Marketing to create a new, interactive, and mobile-friendly website to deal with its challenges of developing a fresh face, solidifying its market position, and attracting a younger but more sophisticated audience. ESD Marketing created a brand identity that matched the brand’s Simply Live philosophies, incorporated the brand’s core values, and captured the ambiance matching a sophisticated market for Trumer Pils. As a result, there was a 20% increase in site visits, a 40% increase in unique visitors, and a 20% increase in page visits.
Envision Creative is an agency that helps brands impact the bottom line, target new audiences, launch new products, and increase sales. Envision Creative realizes that lead generation, market share, revenue growth, and brand awareness can be made possible through collaboration, creation, and strategic vision between the agency and the brand. To make this a reality, Envision Creative provides a wide range of services including Branding, Design, Web Design, Digital Marketing, Advertising, Social Media, Search Engine Optimization, Search Engine Marketing, and Pay Per Click. The impressive client’s Envision Creative has provided these services to include Intel, Facebook, Hilton, SAP, and Dell, to name a few.
Modular Construction Supply is known in the industry for AAC and high-performance modular building systems. When Modular approached Envision Creative, they wanted a logo and mark that would display the brand, mission, and product of Modular in a way that would set it apart. Envision Creative had to incorporate vertical and angular typefaces synonymous with the building materials in the new branding. Envision Creative created a logo and color palette that set them apart from competitors while reflecting Modular’s mission of delivering high-performance, resilient & cost-effective building solutions. Additionally, the Envision Creative team created business cards, pitch decks, brochures, product packaging, and branded supplies to firmly establish Modular’s name in customers’ minds.
When RedHorn Brewery approached Envision Creative, they had just completed six years in the industry. They were looking to become a more significant part of people’s everyday lives by placing a Red Horn brew in the hands of Texans. The Envision Creative team created new packaging that would stand out on the shelves of Texan’s stores. The package design put together put in place concepts, illustrative designs, and mock-ups for the RedHorn Brewery team at large. As a result, the latest RedHorn Brewery cans are prominently placed on the shelves of local grocery stores and has become an essential part of every Central Texan’s life.
Handsome is a holistic experience design agency that creates brands, services, and products for the future of the human experience. Handsome helps brands prepare for the futuristic human experience by providing a comprehensive and interconnected perspective. The guiding philosophies of Handsome are that they believe in humans, magic, holism, and the future. Handsome provides a range of services to its clients under the umbrella of Branding & Communications, Digital Products & Platforms, and Experience Strategy & Design. The brands Handsome has worked with over the years include Axios, Snap Kitchen, GoDaddy, Facebook, and Southwestern University, to name a few.
Over the years, Handsome has worked with multiple teams across Facebook, including Reality Labs, Facebook Health, and Oculus. For Reality Labs, Handsome helped design a companion app for the glasses. Handsome launched a live campaign with Facebook Health to increase awareness about preventive health screens. Handsome helped create the Developer Hub for Oculus to improve communication across teams. Through the services of Brand Design, Brand Strategy, Concept Validation Testing, Copywriting & Editing, Development, and Product Design, Handsome has been a part of the tech giant’s success story over the years. In the future, Facebook and Handsome aim to push technologies forward so more people worldwide can shape the future.
When Snap Kitchen approached Handsome, they wanted to transform their brand, business, and technology. With the onset of the pandemic, Snap Kitchen wanted to transition to an online, direct-to-consumer model. Handsome helped Snap Kitchen define its target audience and created an interactive experience with customers at all touch points. Through a holistic range of services, including Brand Communications and Marketing, Brand Strategy and Design, Consumer and Market Research, Digital Business Strategy, Digital Product and Platform Strategy, Ecommerce Experience Design, Full-Stack Platform Development, iOS, and Android App Development, and Quality Assurance and DevOps, Handsome was able to help Snap Kitchen double its conversion rate and have a greater presence in the country.
Agency Entourage is not like any other agency. Agency Entourage takes a business-like approach to marketing. The agency thinks like a partner as it cares about the results of the brand it works with. Agency Entourage has a wide range of capabilities, including Creative Design, Traditional Marketing, Advertising, Digital Marketing, Consulting Services, and Web Development. The impressive clients’ Agency Entourage has served as a partner over the years, include Allegiance Capital Corporation, Qualtrust Credit Union, McAfee, and Chronic Disease Fund, to name a few.
Qualtrust Credit Union offers a range of financial services to its customers alongside friendly services. When they approached Agency Entourage, Qualtrust Credit Union wanted to establish a digital social media presence. Through its digital presence, Qualtrust Credit Union aimed to increase brand awareness, improve member relationships, and increase the number of accounts and the number of direct loans. Agency Entourage developed a comprehensive solution comprising weekly Twitter chats, social media advice, a weekly blog, and monthly emails to indirect loan members. As a result, there was an 89.7% increase in new accounts, more than 607 Facebook fans in 25 days, a whopping 306,800 page impressions in 25 days, and a 6.56% increase in website page views within the first month itself.
Allegiance Capital Corporation, an investment bank, specializes in financing and selling businesses in the middle market. The Allegiance Capital Corporation sponsors the Texas Association for Corporate Growth (ACG) Capital Connection every year. Before its event, Allegiance Capital Corporation approached Agency Entourage to cultivate an online following of attendees and industry people. Agency Entourage interviewed keynote speakers, created a Twitter hashtag, interacted live from the event, live blogged from the event, and created YouTube videos. The expansive “Beyond the Podium” campaign established an online presence, keeping those who could not attend the event in the loop. As a result, there was a 41% increase in Twitter followers, an increase in blog views, 1,382 YouTube channel views, and increased footfall at the booth at the event.
OWDT is an agency providing web design, branding, and marketing services. OWDT focuses on quality through its premium Web Design, Branding, and Marketing services. OWDT’s team sets it apart from other agencies in the market by continuously monitoring web technologies, design trends, and marketing developments to provide clients with a competitive advantage. OWDT offers its clientele various services, including Web Design, Branding, Marketing, Support, and Protection. The impressive clients OWDT has worked with over the years include Forbes, BP, Ocean Alexander, and NRG Park, to name a few.
When BP approached OWDT, they wanted a unified and updated design strategy. BP had certain goals of celebrating innovations & people, looking forward to the future, explaining complex service packages, providing a unique brand experience, building brand equity, reinforcing core purpose, and creating a visual toolkit. OWDT made this come to life by focusing on the priority of information, increasing the line heights, and adding a modern visual touch to the brand identity. Through services like stakeholder research, market research, usability testing, user persona discovery, information architecture design, UI & UX strategy, cms development, web design, hosting, and security, OWDT was able to reach the end goal of making the visit more memorable.
When the NRG Group approached OWDT, they wanted to increase their digital presence. The NRG Group also asked for design recommendations for a new site that would depict the lively, vibrant setting that was the backdrop for the events at their venues. The park had many goals, including creating a dynamic design, improving navigation, demographically inclusive design, omnichannel expansion, uplifting user experience, uniting a fragmented system, creating a vendor management system, and redefining an extensive venue experience. OWDT expanded the audience demographics and showcased the upcoming events clearly and immediately. Through services like hosting, stakeholder research, usability testing, user persona discovery, information architecture design, UI & UX strategy, cms development, web design, ADA retrofitting, hosting, and security, OWDT was able to capture the park’s energy digitally.
Rock Candy Media has one goal: to position its clients in a world apart from the competition. They believe a company’s longevity is tied to the impact of the messaging it puts into the world. Rock Candy Media helps refine this messaging by providing services, including digital marketing, UX-based design, advertising, branding, and marketing consulting to its clients. As per Rock Candy Media, their client’s success is their passion, which they help become a reality by rewriting the game for clients. Over the years, Rock Candy Media has worked with an impressive range of clients, including Texas Materials and HausFli, to name a few.
When an auction site approached Rock Candy Media, they wanted to create a new name for themselves in the market. They had a solution to a growing problem: tiny houses on wheels were increasingly popular, but no platform was serving the market. Enter a specialized forum for buyers and sellers. Rock Candy Media came up with the name HausFli, a play on the word “housefly,” with dual implications. The name was proudly iterated on logos, resulting in a perfect blend between the concept and the literal product. As a result, HausFli was established in the market with authority, making a name for itself in the market.
When Texas Materials approached Rock Candy Media, they wanted a solution to their hiring problems. They wanted a diverse workforce that broke away from the stereotypes of what a construction worker should be. During that time, International Women’s Day was approaching. Rock Candy Media focused on female employees working across departments within the company. They interviewed these women and created a blog subcategory for Women in Construction. Interviews, in text and video format, were posted on the site. Additionally, there was a contact form where new recruits could send in their resumes. Within two weeks, the page was live, showcasing the company’s progressive nature and helping make them an employer of choice for women across the world.
HexaGroup is a digital marketing agency focusing on getting results by blending strategy and technology with creatives. Its key area of expertise involves Outsourced Marketing Services, Oil & Gas Experience, New Energy, Sustainability, Industrial & Manufacturing, Legal & Financial, Medical, SaaS, Blockchain Consulting, and Small & Mid-sized Business. The portfolio of services provided to the above fields include Web, Strategy, Digital, Content, and Marketing Automation. Rice University, Aersale, Victory Packaging, and FMC Technologies are some of the brands HexaGroup has worked with over the years.
When Kirksey Architecture approached HexaGroup, they had an outdated website that they wanted to revamp. Their website had issues regarding functionality, navigation, UI, UX, user-friendliness, visual appeal, and content.HexaGroup replaced the CMS with Kentico Web Content Management System, improving the site’s flexibility. The content was optimized for search engines. A visual design was developed based on Kirksey’s corporate identity, resulting in a site with a clean and modern look that was a visual representation of Kirksey’s architectural experience. As a result, there was an increase in Average Monthly Traffic, overall Keyword Positioning, and ranking for keywords in practice area specialties. Moreover, the new site more than quadrupled the number of mobile users and enhanced client satisfaction.
When Victory Packaging approached HexaGroup, they wanted to improve website performance and brand awareness through SEO. The challenges they faced were a need for a more strategic SEO approach, low organic traffic, and a limited number of keywords ranking in the target market areas. HexaGroup developed an SEO strategy through Clustaar Keyword Analysis and developed new content. HexaGroup also carried out interlinking to increase the crawlability and page ranking for particular pages. Finally, regular technical improvements were conducted to improve the site’s performance for SEO. As a result, there was a 43.9% increase in organic traffic between 2015 and 2016, a 52% increase in the number of leads coming from organic traffic, an increase in overall keyword ranking and target market keyword rankings, and an improvement in local SEO rankings.
Pennebaker knows how to make marketing and business strategy get along. They follow a unique approach towards branding, advertising, investor relations, and employee communications, wherein they develop a targeted strategy and then implement effective communications. In today’s crowded market place, where it is getting tough to stand outl, Pennebaker helps crack the code and break through the clutter. The services provided by Pennebaker include Strategy & Positioning, Communications & Branding, Product Commercialization, and Websites & Digital Engagement. The brands Pennebaker has worked with over the years include Big Brothers Big Sisters, Opera in the Heights, Crystaphase, and Fairfield Geotechnologies, to name a few.
Opera in the Heights is famous as one of Houston’s signature opera companies, getting its name from the famous neighborhood, The Heights. When Opera in the Heights approached Pennebaker, it wanted an updated brand connecting with the updated Houston arts scene. What set Opera in the Heights apart was its accessibility. Its laid-back attitude set it apart from the other operas, which is something Pennebaker focused on. Pennebaker shifted the focus of the logo from the name to the key letters: Oh! These letters captured the audience’s reaction to each performance and highlighted the lowered barriers when attending this Opera. Colorful graphic illustrations and design targets added to establishing the brand identity as one that was fun yet breathtaking at the same time.
Big Brothers Big Sisters (BBBS) Lone Star is one of the largest combined need areas. The BBBS created the Amachi Program to recruit African American and Latino male Bigs (mentors) so they could match with Littles (children seeking mentorship) of the same backgrounds. BBBS wanted to generate awareness about the Amachi Program. Pennebaker built a holistic strategy that focused on using proactive, direct language, which was augmented by powerful photography. Pennebaker established the Bigs as significantly impacting the Littles’ lives by showing the Littles’ world framed by their Big’s image. As a result, BBBS Lone Star was established as one of the highest-performing chapters within the U.S. There was also an increase in volunteer inquiries and a diverse candidate pool.
Have you ever wondered how some brands build great reputations and how branding agencies play a significant role in helping them soar high? Well, branding companies are worth gold! Thanks to how they can help brands create a distinctive presence in a highly competitive market and elevate the business to a new level.
A branding agency is much more than just a creative agency or a marketing firm that uses graphic or logo design. In 2023, a branding company that executes a well-thought brand strategy while ensuring the communications are consistent across all touchpoints such as ads, website, social media, digital, etc. plays a significant role.
IF PEOPLE BELIEVE THEY SHARE VALUES WITH A COMPANY, THEY WILL STAY LOYAL TO THE BRAND. – HOWARD SCHULTZ
If you are looking to build one iconic brand, choosing the right branding partner is crucial. And through this article, we aim to provide the ultimate list of the most influential branding agencies worldwide to ensure all platforms reflect your brand effectively. Of course, over time, we will update the list with other great agencies in the market.
Meanwhile, we hope this list helps your brand find the perfect branding agency! Don’t miss reading through the company descriptions, client portfolio, notable projects, and ratings. Apart from that, you will also find actionable tips or a buyer’s guide on why branding is necessary for your business, steps to implement a successful branding campaign, how to work better with the agency you choose for better performance, and more in this complete guide to branding.
Think once, products are never just products. I mean, IKEA is more than furniture. BMW is more than just a car. McDonald’s is more than a burger. Hershey’s is more than chocolate. These brands are experiences in itself and consumers buy them for those exclusive experiences. An interesting fact is that the average revenue increase that is attributed to presenting the brand in a consistent manner is a whopping 33%.
Moreover, the companies that market them know precisely what their customers want. Hence, they create the experiences they want you to have when you make that purchase. Now, that is what you call a brand!
A BRAND IS A SET OF EXPECTATIONS, MEMORIES, STORIES, AND RELATIONSHIPS THAT, TAKEN TOGETHER, ACCOUNT FOR A CONSUMER’S DECISION TO CHOOSE ONE PRODUCT OR SERVICE OVER ANOTHER. – SETH GODIN
From the material and color palette for packaging and advertisement to the model of their ads or captions on their Instagram story, companies who create strong brands know that their brand needs to live everywhere. They strive to create names that go far beyond their label.
The result? Today we don’t say we want to buy chocolate. We say we want to buy Cadbury. A strong brand presence is remembered, admired, and preferred by all, and is chosen out of tons of options available. Who doesn’t want that? We all do, right?
But do you know how these incredible brands are developed? What are the processes or trends they follow? How these brands became so huge and a household names?
In this comprehensive article, we have curated a step-by-step guide for companies looking to establish their brand identity, outperform competitors, create incomparable customer experiences, and get exceptional ROI.
From naming the product/service to its identity system and messaging platform, from choosing brand guidelines to communicating the right message through all channels to the right audience, Branding covers it all. Branding is referred to as an iterative process of researching, developing, and applying a set of strategic features so that your organization can connect with the customers. It might interest you to learn that 64% of consumers state that shared values are the primary reason they have a relationship with a brand.
The concept of branding is in existence since the time of the Pyramids. The Pyramids in Egypt are an age-old example of ancient personal branding.
Branding is magic. It means getting into the mind and heart of the organization and seeing through the eyes of consumers. A business is like a person and your brand is like its identity and personality. Strong brands can connect and spread like wildfire. It is like how you introduce yourself or your organization to your peers/competitors/consumers/investors and how you build a trusting relationship with them. A fact that will drive home the importance of branding is that 77% of consumers purchase items based on their brand name rather than the name of the object itself.
YOUR BRAND IS A STORY UNFOLDING ACROSS ALL CUSTOMER TOUCHPOINTS. – JONAH SACHS
A brand is a promise to the customer, reflecting the expectations they can have from a product or a service or a solution and how it differentiates from its competitors. In fact, 59% of shoppers buy from the brands they trust. If that doesn’t tell you the importance of branding, we don’t know what will. A digital-first branding agency specializes in creating, launching, or rebranding brands from scratch. Their role is to create, plan, measure, and manage innovative and unique strategies right from identity design to global campaigns helping brands stand out amongst other brands.
BRANDING IS THE ART OF ALIGNING WHAT YOU WANT PEOPLE TO THINK ABOUT YOUR COMPANY WITH WHAT PEOPLE ACTUALLY DO THINK ABOUT YOUR COMPANY. AND VICE-VERSA JAY BAER
If your brand is the first name that comes to mind whenever one thinks about your industry, you should know that you have done something right. There are, however, a lot of steps that you need to follow before you can reach this level. For your brand to get to this level, you need to work on building brand equity and loyalty.
A silent partner that can help you do this is your branding agency. Here are a few ways your branding agency can help you build brand equity and loyalty.
The only way you will remain at the top of your consumer’s mind is if you know exactly who your consumer is. To do so, you need to have a branding agency on board that will help you gather this information. By carrying out extensive research, these agencies help you pinpoint who your consumer is. Once this has been identified, you can craft the message you want to deliver to your consumers, personalizing the message for different target groups.
Your journey is not over once the message has been crafted. You need to test the messaging with your consumers as well. When you do this, you will know what parts of the message resonate with consumers and what features are not doing well. After a certain amount of testing, you will pinpoint what your ideal consumer is reacting to. It will help you craft the perfect message to resonate with them.
The perfect message is only going to impact your consumer if it is packaged well. To do this, you need multiple elements to come together. These include logos, colors, and images that define your brand. For example, if you think of the color blue, two social media giants likely come to mind – Twitter and Facebook. It is because of the sheer power of branding. You, too, need to ensure your brand is so powerful, which can only be achieved with the help of a branding agency that will help you choose the right branding elements.
The final thing that will make your consumers stay loyal to your brand is if they know that they can expect consistent communication every time they interact with you. It means that the tone, visual elements, and messaging should all be consistent with your brand’s overall messaging. Any break in this communication will make your consumer weary and harm your brand in the long run. A branding agency will help design a branding playbook for you, ensuring your brand always appears consistent in front of consumers.
As your business scales, you must implement different strategies to align with the change, and your brand must follow the suite. That is why it is essential to understand different branding types, which will enable your branding agencies to help you elevate your business.
Now that you are aware of how an agency will help you in the long term, you need to learn about the different types of branding that will help you achieve this goal.
Branding is not only about your brand name, logo, website, or product. It includes all the intangible stuff that separates Powerhouse from all other mediocre brands in the market. For that, you need to understand different branding types that will help you differentiate your business or service from others while aligning with your goals.
You must make sure and understand if your branding agency has the expertise in all the below branding types. To know the true importance of this statement, you must know that 48% of consumers expect brands to know them and help them discover new products or services that fit their needs.
Maintaining a good brand reputation is critical for any organization. One of the more reputation-focused brandings is Corporate Branding, also known as Organizational Branding. It reflects across the entire organization, including its mission, core values, promises to its stakeholders, services, products, employees, corporate social responsibility, culture, and personality.
When you have a strong brand value, you impact your customer in ways you cannot even imagine. 13% of consumers say that they would pay 31-50% more for products or services if they believe that their business is making a positive impact on the world.[4] That is the true power of branding.
Any activity carried out by the company can have long-term, positive, or negative effects on its reputation. Consumers start associating performance, promise, trust, and beliefs with the name, which automatically drives brand recognition. One interesting fact you need to keep in mind is that 82% of people are likely to trust a company whose high-ranking executives avidly use social media.
For example, Nike has a strong brand image amongst athletes, sports enthusiasts, and anyone who loves fitness. Its mission statement, “To inspire and motivate every athlete or fitness aficionado in the world and innovate,” is reflected across all its platforms and aligns with its swoosh mark logo, “Just do it.”
Personal branding or Individual branding is viral amongst politicians, celebrities, athletes, digital marketers, or even social media influencers. Personal branding makes it possible for famous people to maintain a positive public image or establish an out-of-the-box personality.
If you are looking for personal branding agencies, this article can be a great resource to find top personal branding agencies in 2023.
EVEN INDIVIDUALS NEED TO DEVELOP A BRAND FOR THEMSELVES … WHATEVER YOUR AREA OF EXPERTISE, YOU CAN TAKE STEPS TO MAKE PEOPLE THINK OF YOU WHEN THEY THINK OF YOUR FIELD – ACCELEPOINT WEBZINE
For example, working as a brand on social media can enable Politicians to present the best version of themselves to the public and gain votes. Richard Branson, Neil Patel, and Narendra Modi, are among the best examples of public figures who have invested heavily in their online presence – disruptive, leaders, and philanthropic.
Product Branding is the most common and widely used, and you can see it everywhere you go. With well-thought strategies, unique experiences, colors, packaging, slogans, and images, a company can set its product apart from the others.
For example, the giant consumer products company Procter & Gamble (P&G) has over 22 billion-dollar brands. P&G’s global brand Pringles has many different flavors to suit the varying regional palates. If product branding is done right, consumers can easily relate to your brand.
I mean, today, millennials easily relate soda with Coca-Cola, the swoosh mark with the Nike logo, and the dramatic music of Netflix. This is because the product in itself has reached the pinnacle of branding success. Consumers can relate to your logo, colors, brand music, voice, messaging, and personality, and because of effective branding, you can associate the two together.
If you work in the hospitality, travel, or tourism industry, Geographical Branding is for you. The geographic association focuses on the specific services, culture, history, and unique traits the region or the place uses as its selling point. It conveys to customers why they should visit it.
For example, Scotch from Scotland. Eiffel Tower from Paris also happens to be a French national icon. Cities, regions, and sometimes entire countries go by geographic branding to promote what sets them apart from others.
Irrespective of the business, one of the biggest challenges will be to ensure that your customers are getting world-class services at all times. The experience consumers go through with your company defines Service Branding. From the in-store experience to call handling time or meeting the consumers in person to solve the pain points, service branding is all about the relationship between you and your customers.
The internet and social media have given rise to omnichannel customer service. There are several platforms for users to engage with your brand, and keeping up with the quality of service across all the channels is difficult. It is critical for businesses to consistently provide excellent services to lower customer churn, gain customer loyalty, and foster company growth.
For example, getting premium discounts for Platinum credit cardholders with every purchase, or ‘DIY videos’ by art stores selling craft supplies, or lounge services for premium customers at airports.
Cultural branding is focused on building a positive image and reputation for the people living in a particular region, city, or nationality. It goes hand-in-hand with Geographic Branding, as places influence the culture and human activities affect the place.
For example, New York is the world’s financial and commercial capital and is known as the city that never sleeps. It is also an excellent example of cultural branding influencing music, fashion, brands, entertainment, and the arts worldwide.
Businesses can make use of cultural branding to grow in new markets and increase their sales. Companies can leverage cultures and tweak their products or services to attract the local audience like apps change features or language based on the region.
Retailers are the giant stores we are all familiar with and experience in our day-to-day lives. Industry giants use Retail Branding to sell products from many different manufacturers in one place, generate interest in consumers, and make product sales outperform the competition. Retail stores strive to create a distinct image for themselves with a lot of planning, the right strategies, unique names, logos, and designs, to ensure its success.
For example, Apple stores are aesthetically and architecturally appealing, reflecting the brand’s luxury and the importance of good design. Take a look at the Eton – Apple store on Boulevard.
Co-branding is the branding where two or more brands collaborate, and come together with a specific product or a service. It is about building a marketing partnership such that one brand’s success rubs off on the other. Very useful for building businesses to break into new markets, increase awareness, and give consumers new experiences never had before.
For example, take the partnership between Dominoz and Cold Stone Ice-cream. They both have their stores together to give customers a full meal experience right from pizza to dessert.
As the name suggests, Online Branding is also known as Internet Branding and has become very popular in recent years. It is all about building its online presence, including website, digital marketing, social media platforms, blogs, email marketing, and other online content. Most companies use online and offline branding hand-in-hand for their branding strategies in today’s marketplace.
For example, the online eCommerce store Made Unboxed – one of the leading furniture marketplaces created an online community to connect undecided buyers with their previous customers. The platform allowed them to share real-life experiences and help shoppers with ideas and inspirations. They try to bridge the gap between online and physical stores and give people a platform to connect over their dream homes.
Activist Branding, also known as Conscious Branding or Purpose branding, is for organizations that believe in a cause or social initiative and align that with the brand strategy. The goal is to have a positive social influence so that consumers can associate themselves with the brand, and the brand can ultimately become synonymous with the cause.
For example, Body Shop acts against animal cruelty and brands its products as natural and not tested on animals. Benetton is carrying social responsibility messages.
No-brand Branding is also known as Minimalist Branding and focuses on letting the product speak for itself without any extra bells or whistles. For some companies, their product’s quality is enough to grab consumers’ attention and drive sales. These companies don’t rely on branding, advertising, or marketing for sales. They go without a logo with a simple overall design and packaging in line with the brand strategy.
For example, the firm ‘Brandless’ saves on advertising and branding to deliver exceptional quality products to their customers at low-cost compared to their competitors. Their mission is to focus on quality and tell their customers that they don’t need to spend an extra penny for ‘branded,’ ‘healthy,’ and ‘affordable’ food.
The beauty of this form of branding is that you do not have to talk about the business as a whole. Instead, all you need to do is highlight the benefits of a particular part or branch of a business. When this one feature gains popularity, it becomes the reason why your brand is known in the market.<.p>
The best example of this is Intel’s Intel Inside campaign which was launched in the early ’80s. Through this campaign, they asked consumers to look for the Intel Inside logo so that they would know the device they are using will provide them with assured quality.
With shifts in the digital landscape, changes in algorithms, and other platforms like social media and digital marketing, companies need to market themselves to stay competitive and recall value correctly. Branding is one aspect that remains unchanged, but finding new strategies to keep the brand afloat is critical to match the present needs and expectations of customers.
Brand strategy is the groundwork for building a successful business. It is a phenomenon that encompasses a specific set of plans in combination with components of your brand’s identity to help you achieve business goals. In the below section, we bring you the list of 7 tactics to build a comprehensive brand strategy that will help you master branding, and gain brand awareness and growth.
A PRODUCT CAN BE QUICKLY OUTDATED, BUT A SUCCESSFUL BRAND IS TIMELESS. – STEPHEN KING
A powerful brand purpose is more than just a promise. It is the reason for your brand’s existence and the intent that sets you apart from the competitors. Having a definite mission statement related to your product or service and brand promise is necessary when determining brand positioning. Before defining your purpose, ask yourself a few questions:
IF YOU DON’T GIVE THE MARKET THE STORY TO TALK ABOUT, THEY’LL DEFINE YOUR BRAND’S STORY FOR YOU. – DAVID BRIER
Discover the purpose behind your existence and align that with your goals. Your branding partner can use these ideas to develop taglines, slogans, messaging, stories, visuals, and more. Look beyond the functional or monetary part of your business. Studies show that people buy products based on the company’s brand value and impact on society.
People admire brands that look to achieve more than just profitability but rather focus on creating a better everyday life. Our advice? Dig deep! Behind every successful brand, there is a powerful purpose. Get inspired by other brands you admire, and set your mission and vision statement accordingly.
The most fundamental part of branding is to know your competitors, have proper insights so that you can align your actions, and make strategic decisions based on insights. If you are a new brand or looking for rebranding, competitor analysis is a must. The focus should be to persuade your audience to make purchases from you over others. This step is crucial for a brand name to be significant. A brand needs to stand out in the tough competitive market, and for that, research is imperative to help you distinguish and enable consumers to recognize and remember you.
Have you added a new post to your LinkedIn page? What does it mean for your company? Does it align with your brand messaging, voice, and personality? Or was it quite confusing for your audience?
Consistency is imperative for the brand-building process. While making a platform for your brand to stand on, don’t forget to ensure that your messaging is cohesive. Keeping your channels harmonized and sending a consistent message helps build customer loyalty and brand recognition. Have brand guidelines, a style guide in place which encompasses everything right from the color palette to the brand voice you will use to position your products or services.
The foundation of any product or service or any successful brand is to have a definite target audience that you will be focusing on. It is imperative to know who your audience is, what they want, and attract the right people at the right time.
Today’s millennial users want customized services or products, and by having useful insights about your audience, you can tailor your mission and message to meet their exact needs. Do A/B testing with your rebranding strategies, and gain a competitive edge while ensuring your brand message is crystal clear.
For example, Squarespace, while rebranding itself, changed its website and style guide but didn’t experiment with its logo much because they know that its audience is aware of its brand.
Alternatively, take, for example, Mastercard. They know that their audience is well aware of their logo, so they dropped the brand name and rebranded. Before taking this drastic step, they researched, and the company’s brand awareness grew during the rebranding.
In this ever-evolving marketing landscape, companies must focus on being flexible to stay relevant. This also gives you ample opportunity to be creative with your campaigns. Now the question is, how to remain consistent while being flexible? Well, consistency helps you focus on your brand’s standard, while flexibility gives you room to experiment with the interest and distinguish your approach from that of your peers.
For example, take Walt Disney and its logo, the brand message and identity are consistent, but they are flexible with their brand mark to communicate across different platforms and devices. Small logos for small mobile screens, and they adept big or stretched logos for giant billboards.
Are you an old brand having people who already love you? Are you taking any steps to reward them for that love? Your fans have gone their way out to show their love to you, write about you, tell your friends about you, and act as brand ambassadors. It would help if you cultivated loyalty from these people who will help you accelerate your profits and bring in more customers.
YOUR BRAND IS THE SINGLE MOST IMPORTANT INVESTMENT YOU CAN MAKE IN YOUR BUSINESS – STEVE FORBES
Sometimes a thank you is more than enough to do the magic. But other times, you must go above and beyond, personalize your products, send them that special swag, and ask them to write a review or feature your products on their website.
Loyalty is one of the four pillars in the brand-building process, especially when you are trying to support your sales. By showing love to existing customers, you can set an excellent tone for potential customers if they choose to do business with you.
It is crucial for your branding partner and you to stay true to your brand building, messaging, and personality. Stick to your brand guidelines and share them with your branding agency for reference. Take help from your loyal customers and employees, give them a voice, and ask them to post reviews, or share your content; they will serve as the best advocates for your brand. In the end, it’s your brand, No one knows it better than you do! So, get going, spread the word, market your own firm, and be its best advocate.
In today’s digital world, to make your brand stand out, you need to follow the below best practices to live your brand through your consumers’ eyes and deliver the value that matters the most.
Consistent is the word. Consumers will come across your marketing content everywhere, from print media to social media. Make sure you are consistent with your keywords. Brand voice and tone should be the same everywhere. Inconsistency creates confusion and affects how your consumers think about your brand. Consistent font types, colors, and vocabulary help you develop trust, build loyalty, and increase brand recall value. You must remember that it only takes 90 seconds of initial viewing before people make a subconscious judgment about a product, so make sure those 90 seconds are worthwhile.
DESIGN IS THE SILENT AMBASSADOR OF YOUR BRAND.– PAUL RAND
It is essential to be loud and clear about your USPs, mission, purpose, and value to your customers. It articulates your core values, why your customers should choose you over others, what you are offering, and which matters to them the most. It will help you send a clear message about your beliefs to prospective stakeholders, which will help you attract new audiences, accelerate your growth, share your value, and boost revenue.
Customers are the king of your business. You cannot go far without your audience. In today’s digital world, the needs of millennials change daily. You need to make efforts, use time and money, and proper strategies to understand your customers’ needs and desires. Find out what your customers want to gain their trust and revisit.
A survey by Facebook has revealed that the four top-most qualities people use to describe the reason they are loyal to a brand are cost, quality, experience, and consistency. Keeping this in mind, you must:
Branding or brand-building is a team effort that helps startups, entrepreneurs, to large businesses easily attain goals and make a memorable brand. Every member of the organization has a role in shaping the brand and increasing brand awareness. If you are hiring a branding agency, look for an agency with the best team that makes efforts to articulate your brand message consistently across all platforms. You really have to educate your branding partner about what your brand needs to achieve, brand essence, and what they need to contribute to the brand.
In this fast-changing world, it is necessary to be consistent, but it is also imperative to be flexible and reinvent your brand. Once you have decided on your brand persona, you need to revisit it as your audience grows. If you don’t innovate, your brand will get old, overshadowed by new trendy brands. Reevaluate your branding to stay relevant in the marketplace, introduce new strategies, and consider regulatory changes and other factors.
What is the branding process? It is a systematic approach to raising brand awareness, communicating, defining, and strengthening a firm’s brand using several sequential steps. A lot of in-depth analysis and planning goes into creating a brand; hence, a meticulous process in place can help you manage them all efficiently. A successful brand is not built overnight; it’s done one step at a time.
A brand process enables the organization to shape the brand with intention and control. It is a combination of interrelated phases, including strategic thinking, research, audit, project management, and creativity. For some big brands, the process might be more complex and involve in-depth analysis. In the below section, we will see what the different approaches are and how thousands of high-growth firms adopt them.
BRAND IS THE SUM TOTAL OF HOW SOMEONE PERCEIVES A PARTICULAR ORGANIZATION. BRANDING IS ABOUT SHAPING THAT PERCEPTION. – ASHLEY FRIEDLEIN
An effective branding process enables branding agencies to understand every individual company’s needs, create strong brands with a unique identity, convey the brand’s personality on-point, and gain audience attention. We have divided the branding process into 8 phases:
Before embarking on the branding process, it is vital to know what you want from your brand and where it currently stands. To do an audit is like an introspection to determine what value your brand will add to the existing market landscape, what perception you want to create for your brand, what is working, and where improvements are needed.
Audit also helps in competitor analysis, understand stakeholder’s perceptions, and to understand consumers’ expectations. Audit can help you recognize your strengths, your USP’s, and what you can do to create a better brand and outperform amongst your competitors. With proper insights you can take data-driven approach to improve your brand position.
THE MOST IMPORTANT THING TO REMEMBER IS YOU MUST KNOW YOUR AUDIENCE. – LEWIS HOWES
Planning and research are crucial for any businesses to accomplish any branding goal. Your action items are derivates of your research. It is vital to gather data on your market, consumer, and competition and change your strategies accordingly. Research on your logos, colors, designs, taglines, and all the marketing materials. It should also cover your competitor’s visuals and content.
The detailed audit and research reports is the steppingstone for your brand strategy. The information helps to understand the current state and identify opportunities in the brand-building process.
With data analytics, consumer study, and competitor-insights, companies can build buyer personas to better understand their potential audience, their aspirations, pain points, and brand likings. For example, your research shows the target consumers are females. So, create a buyer persona by describing your consumer’s age, gender, location, income, education. Create a journey map.
Due to the constant changes in the shopping landscape, buying patterns, and consumer behavior, developing buyer personas and journey maps are necessary. It enables to you walk into your consumer’s shoes to understand their preferences, observe their social media behavior, understand their preferences, and their experiences while they are interacting with your brand.
PRODUCTS ARE MADE IN THE FACTORY, BUT BRANDS ARE CREATED IN THE MIND. – WALTER LANDOR
A brand platform comprises of several attributes enabling companies to form a perception or image and is often used to support various sales or marketing campaigns. It is the core of your brand helping you to develop successful brand strategies accordingly. Before developing a brand platform, a company should take into consideration following details:
Brand architecture gives an organized structure to the company’s portfolio and shows how every offering is interrelated. There are chiefly four types of brand architecture:
– Branded house – The company name itself is a brand which is called as the master brand or a corporate brand. All other brands are extensions or subsets of the master brand. For example, Google has Google Maps, Google Ads, and Gmail. Another example is FedEx with subsets like FedEx Office, FedEx Express, FedEx Services, FedEx Ground, FedEx Logistics, and FedEx Freight.
– House of Brands – House of Brands architecture is a collection of diverse brands under a parent brand. This architecture protects its brands as each brand is unique and independent from other in-house brands. If one brand is in crisis, other brands are not affected. A few of the famous house of brands are Procter & Gamble, Unilever, and Nestle.
– Endorsed Brands – True to its name, in an endorsed architecture, parent brands endorse their individual and distinct brands. Each brand has its own identity and market. However, child brands enjoy the parent brand’s positioning. An excellent example is Marriott. A few of its sub-brands are Courtyard, Residence Inn, and Fairfield. Other examples are Sony PlayStation and Polo by Ralph Lauren.
– Hybrid – Hybrid brand architectures is the collaboration between two or more brands out of necessity rather than by design. Brands acquired from mergers and acquisitions may fall under this category.
One more element of developing the brand strategy is creating or changing the brand name and tagline. Naming a brand is an intricate task requiring a significant amount of time, research, and brainstorming. With time the brand name becomes synonymous with the company.
A company should decide its preference on how the name should be. It can have a unique name or a name with a meaning. It can also first look for a dot com domain name and then finalize the brand name. Decide on a name that is catchy and memorable.
Elements that collectively create an image that represents your brand is called Brand Identity System. These are tangible assets that shape the perception of your company. Consumers will associate your product or service with the brand identity. It helps create a long-lasting connection between you and your consumers. Below are a few key elements that constitute the identity system.
There are several touchpoints where consumers encounter your brand. Touchpoints may include your websites, social media handle, brochures, letterheads, and advertising materials. You want to make sure your brand visuals and tone of the content remain the same across all formats. The consistency is vital to avoid confusion and build trust.
If there are diversions in your visuals or style, all the research and work done to create a unique identity gets wasted. Create brand guidelines, and conduct training for consistency.
Brand guidelines may include the logo’s size, primary and secondary color palettes, typography, and icons used across different mediums. It has details of the tone or the voice of the brand. As the brand evolves, make sure to keep updating your brand guidelines.
Irrespective if you are a new startup or an established brand, branding your company is a significant investment. While there are many other vital facets to growing an organization, marketing and branding are the most critical stages. If you are planning to invest time, money, and efforts, you would want to make sure the job is done the right way. That is why it is necessary to hire the right branding agency to make the process a lot easier. With this in mind, we have curated a list of a few things you should consider before hiring the right partner for your company:
Before you even start talking to any agency, have a clear objective, what kind of services you want. There are several agencies that offer a range of services, and having your objectives defined will help you align with your goals. Decide if you want a creative studio or a big branding agency, a small startup or an agency with amazing portfolio. Decide if you want to create a digital footprint or explore offline channels only?
The budget is an aspect that cannot be ignored. However, it should not be either a deal maker or breaker. Hiring a branding agency should not be viewed as an expense; rather, it’s an investment with rich dividends. While working out a budget, do keep in mind quality work, seldomly comes at a bargain price.
Also, discuss in advance the specific number of revisions allowed before they start billing for them. At the same time, it is vital to discuss the price of modifications and the payment schedule. Getting work done at low cost and then rebranding it again to do it right will prove costly than spending money the first time.
One size doesn’t fit all. For a big agency, if you are not a big client, there is a likelihood of being overlooked and getting inadequate attention. For small to medium-sized businesses, a boutique branding agency should fit right in. With special attention from boutique agencies, you can get more value for the money. Hire an agency with the ability to handle the scope and complexity of your project. The right experience and resources can elevate your brand.
Agency’s experience should have a significant influence on your selection decision. Spend time to understand the agency’s expertise. Go through their portfolio and get an idea about their strengths. If needed, contact their previous clients. Talk to them and get to know how their experience was with the agency. Ask questions,
Should the agency have experience with clients in your industry, see how you feel about the outcome. Do not overlook agencies without expertise in your domain. As a matter of fact, agency without the appropriate industry experience can provide a fresh out-of-box perspective. It will help create a completely unique brand experience for your customers.
An agency’s portfolio is the window to its experience. Look at the live demonstration of the agency’s expertise. You can recognize the depth of experience from studying the portfolio.
Looking for an agency’s work in your industry should be the first step, not the last step. Do not overlook the work done in other industries.
A diverse portfolio is a sign of the diverse skill set the agency possesses. Along with a diverse portfolio comes new learnings from the wide-ranging projects. More importantly, check how the agency has captured the essence of the brand in their campaign. The work, irrespective of the industry, should be of excellent quality.
There are several ways to judge an agency’s reputation. The easiest way is to go through their client testimonials. If possible, connect with their clients and ask for their feedback on the agency’s work. In the digital age, nothing is hidden. Reviews and feedback can be found online on several forums.
Another way to ascertain an agency’s reputation is to observe if their leadership is being invited to conferences, webinars, or workshops to share best practices or vision.
Branding is a project, and projects have processes. Having well-defined proven processes is the mark of a mature agency. As last-minute changes and late delivery can create chaos in your plan. , Processes are needed to avoid such confusion. Processes are created to deliver quality work on time within budget.
Walk with them through their process and make observations if their methods have evolved with their experience. Understand how each phase begins and concludes. Understand how the goals are established, what metrics are used, and what quality checks are done at each stage.
One of the best ways to judge a branding agency’s work is to look at branding themselves. Look for their digital footprint and the strategies used to promote themselves. Start with looking for them on search engines. How do they fare in search results?
Read through their content, their blogs, publications, or guides. Are they insightful, informative, and intelligent? How are they promoting their work and best practices? Follow them on social media and check how their social media strategy is engaging and exciting. Ask yourself, does their branding match your expectations?
Before you go ahead and ask your branding agency these questions, you need to be clear about your objectives internally as well. To do this, you must identify your goals, branding mission, organizational challenges, and what you are looking for in a branding partner. Once you have recognized these points and answered them, you can go ahead and pose these questions to the agency you are considering.
While we have spoken about the importance and significance of branding, it is important to know how exactly the branding agency will help you achieve your branding goals. Here are the broad services you should be on the lookout for:
The agency should get to know your brand inside out. It is once they do this that they will be able to help you build your brand. Below, we have mentioned the questions you should ask them in this phase of research and discovery.
Once the agency knows your requirements, they need to see where you stand in the market. Who are your competitors? What is their branding? How do they make your brand stand out from competitors? It is why the research stage is essential in getting the best possible branding.
Your brand is going to be known for its name. So you need to ensure you have the best possible one in the market. It should be quirky, memorable, and true to your entire brand identity. That is where branding experts come into the picture.
What colors are going to be associated with your brand? Are you going to be heavy on visuals or text? Are you going to have warm or soft colors in your store or website? All these questions need to be answered to provide you with the best possible brand identity and design.
With the wide array of brands available in the market, how will your brand stand out and make a name for itself? Branding agencies help you position yourself differently and communicate that position to the rest of the industry at large.
In today’s digital-first world, your website is going to be the first point of contact consumers have with your brand. Hence, you need to ensure you have a responsive and engaging website that compels people to stay on the site.
It is an essential part of the branding activities as iconic brands like McDonald’s and BMW are recognized instantly by their logo. The logo should have elements that communicate what your brand is all about in colors that align with your overall identity and design.
Branding agencies help set a style guide so that all communication going out from your brand’s side has one uniform voice that speaks to all stakeholders. The tone, color and images used in this style guide will be replicated across your website, merchandise, and even your office decor.
If you have decided you want to employ the services of a branding agency, one of the questions that will be on your mind is how long will the process take? Before the agency can get back to you with a definitive timeline, you need to first communicate the following to them:
In the case of a new project, branding can take up to a year. However, reworking on a project takes between half to three quarters of a year. Smaller projects like brand logo and identity can take up to only three months.
Making sure you communicate your exact needs to them will ensure there is no expectation-reality mismatch when the project is underway. One important aspect you need to discuss is the cost of branding.
Now that you know how long it will take for your brand to be built or revamped, you also need to learn about the cost that comes with it. You will be charged based on the services you are asking the agency to provide.
Brand design can range between $2,500 to $50,000. Once again, this is based on what your exact requirements are. A general trend is that creating the brand name costs between $10,000 and $75,000. Building the website + its marketing costs anywhere between $10,000 to $250,000. It can even extend to more. If you are looking at branded ads, they can cost $10,000 to over $1 million, based on your marketing and advertising dollars.
So, how do you determine your branding budget?
Below, we have put forth the approximate range based on what stage of your branding journey you are a part of. If you are at a pre-launch stage, you should look at investing up to $10k if you have an established business, set aside 2 to 4% of your annual revenue for branding.
Whether not considering the branding option or whether it is the strategic or visual aspect of your brand, certain branding mistakes have to be avoided if you want to outflank your peers. Believe it or not, your brand is an extension of your corporate personality, and it has to make a promise to offer a certain value to your customers. It is not a surprise that many big brands spend months or years researching the competition, gaining consumer insights, demographics, and other factors that will help them build a strong connection with their audience. In the below section, we have curated a list of certain common mistakes that you can definitely avoid to craft a meticulous customer experience.
You have researched your market, done competitor analysis, and created a unique product or service that solves consumer problems. But you don’t differentiate your brand from others. Differentiating helps your audience to appreciate the value of your brand.
Generic brand identity will make just another brand in the crowd. Carve your own identity. Have a clear vision and then work towards communicating the message. Create visual and verbal content that will help you stand out and show your value. Be unique; don’t be the crowd.
These days there are various platforms where brands are present. And one of the most common branding mistakes is not having brand consistency across platforms. Brand inconsistency can be in the form of visuals and brand voice. It leads to miscommunication, causing confusion and distrust, ultimately hampering customer experience.
Your brand should look the same across platforms, whether it is the logo, images, colors, or typography. Consumers will not recognize your unique style if it keeps changing—the brand voice should remain the same, whether it’s an email, social media, or your website. Always aim for consistency, whether it’s your logos' content tone, design, or style. To have uniformity, create a brand identity guideline. The guide should contain details like but not limited to the primary and secondary color palettes, logo size, images, and icons.
Internet and, more importantly, social media have opened a plethora of opportunities to promote your brand. Creating your online presence is not enough. You need to observe and learn how audiences are responding to your brand. Invest time and use tools to measure performance to identify opportunities.
Use the power of social media by working with social media influencers. Nurture your relationship with the influencer. The right influencer can get the much-needed spotlight on your brand. It can add more credibility to your brand.
Branding is like technology. If you don’t evolve, you fade away. A brand is about strategies to attract and keep consumers. And strategies need to evolve with changes.
You can’t expect your company to grow by selling feature phones in the age of smartphones (remember Nokia?).
Evolving your brand doesn’t necessarily mean changing the logo and message. It’s about listening to your audience and taking incremental steps. A few of the great examples of brand evolution is Apple and Nike. Both companies consistently evolve their products and offer consumers the best in their product categories.
There are several reasons why companies want to rebrand. The company explores international markets, new management, entering new product categories, outdated image, or cleaning a lousy perception.
Take, for instance, McDonald’s. It had an image of a restaurant that served unhealthy food. McDonald’s took steps and started rebranding themselves. Right from the logo, restaurant interiors to the menu. It is rebranding itself as more health, consumer, and environment friendly. A few examples of a century-old brand that have rebranded with time are Levi’s and Dairy Milk. These brands have changed with time, from logo, design, to new products relevant to the present day.
Let us help you understand what is “branding” not in a vacuum, but rather in relation to its partners “marketing” and “advertising”. Though different, all three concepts work hand-in-hand to support each other to increase sales and boost revenue. All three efforts work together to produce the best results for businesses and neither is fully effective when used separately. In the below section we will help you understand the difference of all three efforts along with why marketing or advertising cannot exit without branding and vice versa.
When companies are cutting down on “marketing budget” is it really marketing or is it advertising? Is the definition of brand the most popular product of your company?
There is no dearth of people who think marketing, branding, and advertising are the same. With little or no knowledge of these concepts, it can become overwhelming for seasoned professional to differentiate. Leave alone someone setting up or growing a new business.
It is vital for the growth of your business to understand the importance and difference of all three. So, let’s have a look at what are these buzzwords and how can they impact on your business?
Before we discuss branding let’s understand what a brand is. Is it a company, a design or a logo?
Brand is a perception, an image that consumers have in their mind. The perception is more than a company’s logo, color, and themes. How the consumer feels about your products, services or company influences your brand too.
In simple words, brand is how others see you. It’s intangible. Brands are created over long-term as perceptions are built over the time as consumers experience your product or service.
Branding is the process to create and shape the brand or the perception. It is about nurturing a deeper, meaningful relationship with your consumers evolving with your company
Branding not only has an impact on your customers, but it also has an impact on your employees. Boasting their moral and confidence in the company. Just like consumers it helps employees associate themselves with the brand in turn motivating to work passionately.
Branding is more than a logo; it’s creating the perception of the brand driving recognition and loyalty. Branding nurtures a relationship, creating a long-term connection.
Marketing is the processes with which you actively promote your product or service. It includes several tools and strategies like but not limited to market research, SEO, content marketing, email marketing, social media engagement, and blogging.
Marketing is how to get and retain the consumers. It is done with the goal to get your consumers buy your products or services and drive sales. There are marketing campaigns designed with specific objective, budget, schedule, and capturing metric.
In marketing knowing your customer is vital.
More importantly marketing deals with 4 P’s.
Product – Is this product filling a void or creating a new category in itself
Price – Correct pricing is a significant factor. It not only affects the bottom line but should also consider the perceived value.
Place – how would you like to sell the product? Brick and Mortar or online? What is the distribution strategy?
Promotion – All and any type of communicating including advertisements about the brand to your consumer falls under promotion.
In a nutshell marketing is to know your consumer and drive sales. The right marketing strategies will help to stand out in the crowd of brands.
Let’s first address the elephant in the room. Marketing and Advertising are used synonymously. However, they are different from each other. Advertising is a part of marketing and supports the larger marketing strategy.
Advertising is not just selling your product or service it’s about selling the brand. It creates the curiosity and influence the consumer in favor of your product.
Through marketing you inform the consumers about the product you have that they are looking for. With advertising you introduce and communicate about the product. There are several medium for advertising like but not limited to television, radio, print, mail and billboards. However, with the advent of social media the dynamics of advertising have changed. There are several ways of promoting your brand with and without paying money.
The principal goal of an advertising campaign is to encourage the buying behavior of the consumer by endorsing your products or services.
Without the story of who you are and why your company exist it is challenging to clearly communicate with consumers. It hinders in differentiating your brand from others. Branding is about letting know the world who you are.
Marketing is to know who your consumers are? Where are they, what are their preferences and needs. Without knowing these how can a company align itself to consumers interest and advertise and sell their products or service?
Advertising helps in ushering the consumer to buy the product or service.
Branding, Marketing and Advertising each demands its own strategy. Yet, the three converge on several occasions in a business. For instance, to run a successful advertising campaign it is vital to know your consumer. Market research helps you to identify and understand your target consumer. The marketing strategies can help study trends and increase conversion. However, a consumer with a connect to the brand can increase your conversions, generate loyalty and help create a unique brand. Thus, making all three important strategic pillars of your company.
A brand is far more than your logo, name, colors, product or services, website, or quality. Your brand identity consistently communicates your purpose, shapes your corporate culture, product development, and delivers value to your customers that matters the most. But one of the most common questions asked by entrepreneurs is, “how much should I invest in branding? What is the package I should select to make it worth the investment?”
The answer is, you need to ask for a quote from your branding agency, and the pricing ranges from $1,000 to $50,000 or up. It includes everything right from planning and researching and sometimes designing. A high-quality brand-building process involves many steps, including audit, collecting competitor and market insights, research, deciding on a brand name, logo, checking if the trade name exists, buying the domain name, colors, packaging, and the list goes on…
The cost or the package also includes the registration or trademark cost. One should also think of other costs, such as legal search and advisory work, to be included in the package. Website design, visual designers, digital marketers to spread the brand message, brand positioning cost.
Rome was not built in a day! Branding or brand-building process is not a one-day task. It takes years to build a successful brand. The sooner you start the better. To build a widely-recognized brand you need to follow certain best practices listed above in this article.
A branding expert will help analyze the market your brand will operate in and help you position it uniquely. They provide services like competitor analysis, brand strategy, brand positioning, and branding services to ensure your brand stands out in a cluttered market space. You can read more about the extensive services they provide here.
Do you what is common between incredibly successful brands like Coca-Cola, Mercedes, Nike, and Target? Their efficacious branding strategies and meticulously crafted consumer experiences. Their efforts in collaboration with the right branding partner are impeccably reflected throughout their website, social media platforms, advertisements, and other marketing materials.
Branding defines the company’s future, and it takes time, effort, a good strategy, and resources to build a successful brand and generate brand equity. In this stiff competitive market, where all the brands target the same audience, your branding strategies and planning will set you apart from all the rest. And in the end, the investment is worth all the recognition, consumer trust, and repeat business that will result.
While branding may be perceived as one of the lesser factors to put time and effort into by many companies, it is vital to invest in it upfront to don’t make other expenses down the years. Our advice is that companies should start looking at their brand from the outside in, consumers’ perspective, not just inside out. Gen-Z or millennials demand products or services that are customized or personalized is culture-focused. Companies should start looking at the hidden meanings in the everyday changing world, culture branding strategies, and ensuring that their brands see and drive the future to be relevant and fresh.
[1] Source – smallbizgenius-branding-statistics [2] Source – lucidpress-25-branding-stats-facts [3] Source – smallbizgenius-branding-statistics [4] Source – tailorbrands-branding-statistics [5] Source – ceohangout-personal-branding-statistics [6] Source – tourolaw-edu
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